Forum Moderators: open
My large content rich sites are still indexed properly for names, keywords and phrases, but smaller company sites (20 pages with products and services), intended to be indexed only by company name and location - are gone.
I don't use any spamming techniques, so if Google can't even index a company by its name - I can't buy the stock. Which leads us back to the impending YAHOO (We buy everything that will make us money off listings) stock explosion?
Just wait until Gates jumps in and buys the winner(s).
Exactly! SEOs and SEMs should be able to do that with ease! Although I would change the statement to "Make some main sites look like important authority sites." Even if you create them from scratch!
I mean seriously, I dont see how a bot would know if your site looked like the "Athority" of any topic regardless of how indepth the algo is.... but yeah, someone please explain that to me ;)
The only foreign one I still like is google.fr which is nice to some sites but hates others...
how long before this settles you guys think?
no offense..but i am glad i do as part of a service to the compay that i own--and that i only have to worry about one site.
I cant imagine what it is like for you guys managaing hundreds of sites
Once again the www is the antithesis of the rest of the world.
Usually in business to do well you would first provide a quality product or service... or in our case web content...then you will naturally build the business... increasing page depth, site size and internal and external links as you go.
Here you need to go in reverse to make it work it now seems.
[edited by: idoc at 11:55 pm (utc) on Jan. 27, 2004]
Exactly! SEOs and SEMs should be able to do that with ease! Although I would change the statement to "Make some main sites look like important authority sites." Even if you create them from scratch!
I would tend to agree with you if the evidence I see supported it. The one client who is nowhere to be found in these new, work-in-progress SERPs is the client who has created THE authority site for their market. They have more information about the industry, the products, latest news, help documents, etc., than any of their main competitors. They sell no products through the site, but they do display what's available. The site has not been over-optimized. (It's barely been optimized at all by my current standards.) :)
And they're MIA. Previously had lots of Top 5s and Top 10s.
I'll wait to make any judgments until this settles down. The one thing I do see appearing higher is ODP and Yahoo directory category pages.....
Yahoo is definately NOT using Google results for the last 24 hours, I have check atleast 20 times in the last 24 hours and NO Google results here.
The question is, what is google applying importance to?
For my main keyword combo I was first, and am now 96 (wether this is temp or permenant we do not know yet) but why?
Look at the stats:
My PR > 95 sites above me
My keyword density > 95 sites above me
allinanchor:keyword combo shows me as #1
all links that point to me are related
What am I being ranked on?
TJ
Googleguy...
Pleeker - you should read the very first and very last sentences of your post, and ignore the part in the middle......
But that would imply that a list of links is more authoritative than actual content. And I don't believe that to be the case. It better not be. :)
What you see on .it or Yahoo or .de or .com is not what everybody else sees.
Moderators should just snip the whole last fifteen pages.
I doubt snipping the last 15 pages would be of value--maybe the excess of "my site this, and waaa, my site that"-
1) The defences against google bombing via anchor text has been dealt with, and in so doing many of the old seo tricks no longer work. One factor seems to be that if there is too high a percentage of keyword rich anchor text pointing to a page, they are ignored as unnatural. A more natural link on a site is to put the domain name or 'click here' kind of link, often within a sentance. If you have a keyword domain, you've got problems. If you have a company name that is not a competitive phrase/word, you will still be ok. If your company is called Cheap Widgets, you've got a problem.
2) Stemming is an issue, but word theme matching doesn't seem to be, its all too complicated. Pre identifyed words or phrases seem to trigger a more aggressive look at your page. These phrases have probably been sourced from adwords data.
3) A pr6+ is more robust to recent algo changes. They will move about, but rarely drop out completely, PR5 or less seem to be far more prone to "all or nothing", being more dependant on 'on page factors'. Get yourself up to pr6 with honest links in and you can sleep easier.
4) Two weeks ago high density of keywords on a page seemed to be a problem, now we have sites untouched since Florida coming back into top 20 positions (pre Florida top 10) with high density. The theory that site structure is more of an issue, with a theme being reinforced from the top down is interesting but unproven. It assumes that the algo looks at a site as a whole as well as each page, this is a huge leap and I guess too much computing power to process. I still believe a page is looked at in isolation, with the quality of links to that page being the only external factor.
5) Non recipricol links or recipricol links makes no difference. It is the type of link that counts and the type of page it comes from. If the page is called 'links' I suspect it will not carry much weight. Likewise, if the page has no real theme, or masses of other links, it will have little benefit to you. If the link is structured like a directory page of links, it may also carry less weight. The links that have value are logically within a paragraph and on theme.
6) Content King? Authority site? Nope. Minimal rubbish can get to the top. Take any competitive search and it is rare for good content sites to dominate the top 10. The words are there for seo reasons, not for helping the surfer. How many times have you read that such and such place 'has good shopping facilities and a nice cathedral blah blah'. Its all rubbish content for the spiders, you don't go into a shop to hire a car and discuss at length the local attractions. If 'authority' = good spammy rubbish then yes, you need to be an authority.
7) Focused themed sites? Nope, multi theme sites do well and a deep low pr page can get top rankings if it rings the right bells.
8) Community of links? This could be an issue. It seems to take google a while to spot it, but if a site bursts onto the scene with multiple links from a few ip's it will fade away in competitive searches without new links kicking in.
9) Duplicate content. Seems to be more of an issue. Duplication is everywhere, especially with affiliate content. If you are taking content from elsewhere, you need high pr to survive, nothing else will save you.
10) Over doing a keyword phrase, without high pr seems to spell disaster. Often the low pr pages that do well do not have repetitious keyword phrases, but a nice mix supported by some quality anchor text in.
Thats whats going through my head at the moment, and I'm still confused.
As far as i can tell, i did get the yahoo/aol serps when i refreshed that DC on post#1
