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Google AdSense launched today

New content targed ad program for content providers

         

eaden

8:39 am on Jun 18, 2003 (gmt 0)

10+ Year Member



It's way cool :)

[google.com...]

Not sure if this should be in Google News or adwords. I guess this forum should really be the one for AdSense questions as it's about advertising.

Also, it seems that the site hangs in IE. Mozilla ( as usual ) works perfectly so use that.

Unlike the exising content targed ads you do not need 20 million visitors to put these ads on your site.

europeforvisitors

4:46 pm on Jun 21, 2003 (gmt 0)



Given that I wonder what the attitude of other search engines will be to indexing pages that include an ad for Adwords, which basically the "Ads from Google" link is? There are a few search engines that would say that as direct competition, including ATW and AV (Overture properties) and some as less direct competition (MSN etc).

Well, those other search engines list pages from About.com, which owns Sprinks and displays Sprinks PPC listings on every page of its "guidesites."

If a search engine were to exclude pages that displayed ads served by competitors, the search engine wouldn't stay in business very long.

enotalone

4:57 pm on Jun 21, 2003 (gmt 0)

10+ Year Member



musicales, i do run googleads ad default with tribalfusion and fastclick and they appear to be targeted ok, could be better i think, but sertainly i do not see unrelated ads. so google does not allow us to run their code as default with other ad management software, service?

loanuniverse, i tried to have googel code directly into my site and it did not make the targeting any better. wheather run on tribalfusion/fastclick or dirctly form my site it shows the same ads.

bluelook

4:59 pm on Jun 21, 2003 (gmt 0)

10+ Year Member



Loanuniverse and GoogleGuy,

Those are pretty good news :)!
If AdSense can give semi targeted results even without the page beeing cached, the "battle" is half won.

So if I upload a new page (with AdSense code on it), and some visitors visit it, it will trigger the bot to come to that page and crawl it? Thatīs a lot better than waiting a month or two.
That would be wonderful news!

2 things for the price of 1 :)

The only thing better than this, would be if we could add a custom parameter to the adsense code, to help the bot in case it didnīt understand the theme/subject of the page. And if Google wanted, this parameter would only be read in this case, when the bot canīt find enough data.

Best Regards,

Nuno

chiyo

5:01 pm on Jun 21, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



yep but there are some major differences.

1. Google is a search engine itself with major exposure, unlike dedicated adservers which are far more transparent. About is a content portal but I don't think Sprinks is much to worry about given its size.

2. There are really only 2 major players - Adwords and Overture as far as text PPC is concerned though there are many "second rungers"

I think it is unlikely for other engines to drop sites or pages, but there are many shades of grey when it comes to ranking "penalties".

Candleman

5:51 pm on Jun 21, 2003 (gmt 0)

10+ Year Member



Genius, pure genius, I say.

I see this AdSense as the greatest marketing and advertising program ever to come about. Especially at the time when others like Yahoo, Alltheweb, and MSN are trying to come into play and take the market from Google.

Now Google will have possibly millions of websites advertising and showing the relevance of the search they can provide. No matter what ISP or Search engine the user is currently used to, Google will be seen and probably clicked on. As popular as Google is there are millions of people who have MSN and other ISP's who would never be aware of other options available to them as far as search portals.

They will not be able to escape the name Google. It will be seen everywhere. As long as Google gives a fair share for site owners to promote them, they will remain on top. The greatest thing Google is doing is not paying a penny for all the advertisements. They have created a new market where they can bring in more revenue and share with others the money that would have never been generated otherwise. Therefore they have free advertisements and even get paid to advertise.

bluelook

6:27 pm on Jun 21, 2003 (gmt 0)

10+ Year Member



The "Ads by Google" link could give some kind of benefit, if a new member registered through it... this is so usual, so why not?
If itīs now competitor Overture does it, why not them?
Yes, Google doesnīt need that, but that would be a nice way of saying "Thanks!"

Just my humble opinion...

loanuniverse

6:30 pm on Jun 21, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Given that I wonder what the attitude of other search engines will be to indexing pages that include an ad for Adwords, which basically the "Ads from Google" link is? There are a few search engines that would see that as direct competition, including ATW and AV (Overture properties) and some as less direct competition (MSN etc)
You know, this would have meant nothing to me a couple of months ago, but lately MSN is the source of 33% of the search engine traffic to my site, with probably an additional 10% coming from non-google related sources. It used to be that 85% of the search engine traffic was google related (google, yahoo, aol search).

I wonder if there would be some retaliation.......

musicales

8:54 pm on Jun 21, 2003 (gmt 0)

10+ Year Member



enotalone -
so google does not allow us to run their code as default with other ad management software, service?

Hopefully GoogleGuy can answer that one. There was definitely a distinction between when I ran ads through Burst (only 2 ads in a skyscraper;only semi-relevant;the same 2 ads on two completely different content sites); and when I ran them direct from the site (very precisely targetted to each of the two sites)

As I said I couldn't see any TOS about this, but someone else mentioned reading this earlier, and the above experience seems to suggest that's what's happening.

Imaster

12:55 pm on Jun 22, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



One more thing: Non-English Ads on English Pages

I have started getting different language ads on my purely English language site. Is anyone else seeing this, and is there an option to get ads only for English language?

Internet Master

aravindgp

1:21 pm on Jun 22, 2003 (gmt 0)

10+ Year Member



GG,
I ahve few questions for you.

1..I personally love Adsense program,I still couldn't figure out how exactly if Tax Id issues works for International clients ,I am from India hence as such wouldn't be having any tax Id of US.Is there any other thing I can supply of Indian Tax system for the same.?

2.How do you like to pay international audience,like if the check crosses 100$, the postage might cost more for international postage,do you plan to charge extra for this?If so can we wait till the pay check reaches 500$ and then get couriered of the same.

Looking forward to hear from you, I would also like to welcome other forum members to contribute if they have any idea of the above questions.
With Regards
Aravind

[edited by: aravindgp at 3:47 pm (utc) on June 22, 2003]

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