Major changes to AdSense

Pricing structure and ad relevance

[markus007]

Unless adsense is sending out a april fools joke, what do people think of the changes? Every site has a unique pricing model?

For example, a click on an ad for digital cameras on a web page about photography tips may be worth less than a click on the same ad appearing next to a review of digital cameras.

[edited by: markus007 at 8:08 pm (utc) on April 1, 2004]

[MarkHutch]

tombola, we are seeing a slight increase today, too. Yesterday was terrible, but today is the best day in $$$ we have had in months. For all I know, tomorrow will be bad again. I'll keep you posted.

[Chicken Juggler]

I have had 2 days now where my CPC has gone down from $1.50 a click to $0.42 a click. I have not gone below $1 since I started.

[Sunflux]

As much as you (or I) might want to, it's best not to post exact $$$ figures like that... but if it makes you feel any better, the EPC I'm **happy* with is a small fraction of what you get (even today)... and now that fraction is far lower than that.

[Sharky]

CTR and revenue for me are about the same over the last two days as they have been, on a site with about 100,000 impressions / day.

However, my CPC is pretty low. I'm wondering if sites with high CPC are affected more than those with low CPC.

[Jesse_Smith]

With only one more click than yesterday, so far todays earnigns are up 1/3rd. Best day since February 21.

[expert_21]

between today and yesterday:
CTR increase by 0.x%.
Revenue increase by 20%.
Clicks roughly the same.

I don't know if it's due to the day-to-day fluctuations or the 'major change'.

And Chicken Juggler, you're complaining about $0.40 CPC? Mine is much less than that!

[sezampicika]

This "MAJOR CHANGES" are NOT good!

I had 50% lower income yesterday :(

[anallawalla]

Disclaimer: I have ~20 pages tagged so the numbers are small.

I am seeing a very slight but consistent increase in impressions since March 21. Clicks are not as high as they were in Jan & Feb so earnings have dropped.

Channels have been a godsend.

[Bluepixel]

Mine went up.

In forums, people complaining about a change, are much more likely to post than noncomplaining people. So take that into account.

[bheybugarin]

Hello!

I get at least 30% increase of revenue since April 1st!