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May 2012 AdSense Earnings & Observations

   
2:06 pm on May 1, 2012 (gmt 0)



Will the downwards spiral continue for some of us? Why do the supposed big earners hardly ever post?

Confused? "These questionsóand many othersówill be answered in this month's episode of...AdSense."
2:13 pm on May 18, 2012 (gmt 0)

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Just to get back on subject, earnings are starting to look good every other day this week. The line graph looks like a mountain range, but it's much better than a flat line. If the trend continues, today will be the low point.
3:13 pm on May 18, 2012 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



You know, JCKline, mine is looking that way this week too. Every other day. It's actually up over last year even at the low points, but the high points are really high, and they're every other day. Bizarre.
3:23 pm on May 18, 2012 (gmt 0)

WebmasterWorld Senior Member ken_b is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



The line graph looks like a mountain range

Yeah, thst's my story this whole month. Much bigger swings on a consistent basis than historically.

Still for the month as a whole, the daily average is higher than I expected.

The big swings make me wonder if there isn't some bigger than usual hold back for click review happening. Then post the accepted clicks the next day.
3:50 pm on May 18, 2012 (gmt 0)

WebmasterWorld Senior Member play_bach is a WebmasterWorld Top Contributor of All Time 5+ Year Member



@netmeg
> I tried that with the Bing ads, but the advertisers just weren't there.
> Never could get Yahoo to approve my sites due to subject matter.

I got in OK but like you, the advertisers in YPN and the earnings were just a small fraction of AdSense. I ended up shelving YPN pretty early on, though I did like that there was another potentially large player in the game.
5:17 pm on May 18, 2012 (gmt 0)

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------Just to get back on subject, earnings are starting to look good every other day this week. The line graph looks like a mountain range, but it's much better than a flat line. If the trend continues, today will be the low point. ------

I see the same pattern. Basically a saw tooth up and down.
7:28 pm on May 18, 2012 (gmt 0)



Really lagging today only at half of what I had at this time yesterday.
9:22 pm on May 18, 2012 (gmt 0)

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The big swings make me wonder if there isn't some bigger than usual hold back for click review happening. Then post the accepted clicks the next day.

I was wondering the same thing. Today is staying on the low side as expected with the recent "mountain range" aka "saw blade" trend.
9:25 pm on May 18, 2012 (gmt 0)

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I don't have many mountain ranges. Mostly foothills and plains these days.
7:25 am on May 19, 2012 (gmt 0)



After two days of "bad but believable" my stats for yesterday were back to "just not right".
7:32 am on May 19, 2012 (gmt 0)

5+ Year Member



Below average days - CTR stuck to 0.8 % - traffic & engagement increases. Revenue's specked by amazingly large clicks, not seen for quite some time.

Remarkably - interest based ads increased 4 fold compared to 2011 (jan - may) Now round 8 %.

Although IBA's increased revenue (normally captured by other publishers when IBAs % was much lower) I suspect my revenue has dropped more because of Ads spread out over many other sites due to IBA.
9:34 am on May 19, 2012 (gmt 0)

5+ Year Member



@IncrediBILL : My prediction is when Bing hits about 40% US market penetration that AdSense will start to pay attention to AdSense webmasters but by then it will be too late.


I agree - Google search domination has peaked with SERPS increasingly dominated by big brands with shallow info / Flyer / Brochure talk. The only way is down, fiercer competition is inevitable.

For Google to squeeze even more revenue out Adwords / Adsense? I can only think about 'cooking the books'.

But probably at Google they (still) laugh hard at:

"I can't find what i'm looking for, well try Bing"
1:58 pm on May 19, 2012 (gmt 0)

WebmasterWorld Senior Member play_bach is a WebmasterWorld Top Contributor of All Time 5+ Year Member



And back down it goes. Yesterday earnings down to about 25% of average. Click count stopped moving in the afternoon, traffic was normal. Hopefully today will be better.
3:40 am on May 20, 2012 (gmt 0)

WebmasterWorld Senior Member play_bach is a WebmasterWorld Top Contributor of All Time 5+ Year Member



Another day of stuck stats. That's two-days in a row here. Updates are becoming further and further apart.
6:34 am on May 20, 2012 (gmt 0)



Another day of stuck stats. That's two-days in a row here. Updates are becoming further and further apart.

I could live with that if I thought the clicks were coming through eventually, however I'm convinced there's been major data loss this month. It'll take one mother of a click dump to make my figures believable.
7:03 am on May 20, 2012 (gmt 0)

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Might as well have had the servers switched off yesterday.

Regards...jmcc
7:45 am on May 20, 2012 (gmt 0)

5+ Year Member



The past week has been a new low - ads over many sites seem moderately relevant.

What Netmeg suggest earlier this month, Adwords seen many changes lately. This probably makes a bunch of advertisers struggle to get the results they were used to. A quick look at the Adwords forum just now seems to hint in that direction.
1:49 pm on May 20, 2012 (gmt 0)



Friday was lowest day of the month, yesterday the best day of the month almost double Friday, today looking good so far but who knows.
5:18 pm on May 20, 2012 (gmt 0)

WebmasterWorld Senior Member



Today is Sunday, right? My revenue is never good on Sunday, but today looks great. Yesterday was OK, but the down part of the "saw blade". I thought the uptrend would skip today being a Sunday, but no, up it goes. :)
6:42 pm on May 20, 2012 (gmt 0)

WebmasterWorld Senior Member lame_wolf is a WebmasterWorld Top Contributor of All Time 5+ Year Member Top Contributors Of The Month



In the words of Frank Zappa, "The meek shall inherit nothing."


Oh, it's blessed are the meek! Oh, I'm glad they're getting something, they have a hell of a time. Mrs. Big Nose (Life of Brian)
7:04 pm on May 20, 2012 (gmt 0)

WebmasterWorld Senior Member play_bach is a WebmasterWorld Top Contributor of All Time 5+ Year Member



> AdSense is going nowhere fast!

+1
12:52 am on May 21, 2012 (gmt 0)

WebmasterWorld Senior Member play_bach is a WebmasterWorld Top Contributor of All Time 5+ Year Member



Dead all day.
7:05 am on May 21, 2012 (gmt 0)

5+ Year Member



Last week has gone in the books as one of the lowest in earnings since 2010.

The shown ads in the review center indicate a whole group of niche advertisers has left the stage.

Hopefully it's just temporarily / incidental - relearning Adwords. The niche had done well over the past 2 years. (At least on my end)
10:06 am on May 21, 2012 (gmt 0)



Totally dire Sunday, the second 12 hours of the day hardly yielded anything for me...one of my lowest impressions, CTR and earnings' day...Easter was better that's how low it was.

UK and Canada performances were particularly bad.
10:49 am on May 21, 2012 (gmt 0)

WebmasterWorld Senior Member play_bach is a WebmasterWorld Top Contributor of All Time 5+ Year Member



Dire is right.
2:47 pm on May 21, 2012 (gmt 0)

WebmasterWorld Senior Member



The whole month is looking to be my worst in some considerable time.
3:15 pm on May 21, 2012 (gmt 0)

10+ Year Member



Sunday wasn't great but monday's earnings have blew by sunday's so far.... That saw tooth up and down pattern.
3:35 pm on May 21, 2012 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Yesterday was best day of the year so far. Have hopes for today.
4:05 pm on May 21, 2012 (gmt 0)

WebmasterWorld Senior Member play_bach is a WebmasterWorld Top Contributor of All Time 5+ Year Member



Glad to hear somebody is doing well. Way to go netmeg! :-)
4:57 pm on May 21, 2012 (gmt 0)

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Yes, yesterday was the best day of 2012 for me as well.
5:24 pm on May 21, 2012 (gmt 0)

WebmasterWorld Administrator incredibill is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Glad to hear somebody is doing well. Way to go netmeg! :-)


Netmeg does so well that when you cross the state border of Michigan the sign reads:

WELCOME TO MICHIGAN!
Home of Netmeg
State motto:
Watching idiots online since 1985.
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