Earnings inched up to about 35% of average today. Guess I should be pleased it's not 10-20% like most of April was. Unfortunately, I have memories (and 1099s) of what AdSense used to be haunting me. :-|
The Google dump truck finally did arrive last night and what seemed to be a miserable day ended up being an above-average one. Google's recent reporting MOA makes a good case for NOT refreshing stats a few times a day (or more) but really, who can resist?
May has been bleak so far. I'm keeping an eye on the ad networks, and blocking those with impressions but no clicks. I enabled the ad networks in April, after blocking most of them for over a year. I did this just before the big Google algo update, and I think that was a bad choice.
Since doing that, clicks have declined, as has the overall cost of ads displayed on my site. I don't think allowing the networks to compete for ad space has driven up the cost on my site, and it seems like the ads showing aren't as targeted since people aren't clicking on them, which shows a lack of interest.
Yesterday had some sort of recovery, 30% below average with the same traffic.
IMHO Anyone starting of new with Adsense must either be hitting a very lucky niche or have many different sites with a huge amount of traffic - to make anything with the "new" Adsense.
The 2012 Adsense message to new small and modest earners is clear - its a waste of time. The amount of time and energy required to comply with Adsense policies and external threats is better spend on anything else than Adsense.
Just when you think it cannot possibly get any worse, it does...my largest page view url had a 0.07% CTR on Friday...not many fraudulent clicks there eh?
@NomadMan - I completely agree and have thought the same way myself for quite some time. These days my earnings are such that they would not even be considered fair in places such as India etc.
Obviously some companies seem to be sucking mega bucks out of the system with their multi million pages covering every subject under the sun scraped from many of the niche widget sites.
For a while I've been feeling that the WWW is failing many of us badly, it's a business I no longer enjoy as more MBAs enter the workplace armed with only one plan...buy cheap, quality does not matter any more, it can be replaced by another shoddy item.
Yesterday earnings inched up again to about 50% of average. Click count these days is only about 1/10th - 1/15th of what it was in 2009. At this rate, it's going to take a tremendous amount of traffic to get back to what used to be.
Are you in the UK? Probably all watching that 'Voice' rubbish!
Nah, watching something far more adult than that... Angie does Adsense (based on the film Debbie does Dallas). In this film Angie works for Google, and she is screwing everyone out of their earnings. Sound familiar ? ;)