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Major Google Changes

Significant movements in rankings.

         

Imaster

2:12 pm on Dec 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi,

It seems that a major google update is under way. I just checked www.google.com with the normal set of keywords that I generally use to monitor any changes and found what I believe is a major update. Now its back to original results. Its kinda on and off.

One of my site had a 50% increase in the number of pages crawled.

I hadn't much chance to check out whether the update spells good news or not, so lets keep our fingers crossed.

<Imaster adds>
The changes are visible on 216.239.39.104

[edited by: ciml at 2:15 pm (utc) on Dec. 16, 2004]
[edit reason] Addition [/edit]

enotalone

7:03 pm on Dec 22, 2004 (gmt 0)

10+ Year Member



As most of posters here i have been seing changed in the SERPs too which now seems to be stable. First started on Dec. 15 traffic from G went down 75% as for some searches my pages were pushed back while others were not affected at all. The traffic from G seems to grow as other phrases we had no rank for at all previously start to be used as the index gets more stable.

This happens once in a while, my advice is if you have a good, established site do not worry, do not change a thing in your site and most probably eventually you will be fine in few weeks.

yankee

8:32 pm on Dec 22, 2004 (gmt 0)

10+ Year Member



I also lost 50% of my traffic and can't figure out why. How can you tell if your site has been hijacked with meta-refresh or 302 redirect? I want to see if this is the reason.

lizardx

8:36 pm on Dec 22, 2004 (gmt 0)

10+ Year Member



rocco, that doesn't kill the sandbox theory at all, in anyway. The sandbox theory is referring to new sites, or rebranded old sites. Your ideas have basically nothing to do with this, although the duplicate content observations are something I've also suspected for some time when it comes to a rebranded and redirected domain, along with the 302 issue people are discussing. But the behaviors just don't fit, no test I run confirms your suspicions.

What you're looking at is a super specific instance, what people are referring to when it comes to the sandbox is a very general event, that is easily visible to anyone. However, the duplicate content issues you've pointed out are yet another instance of what I am beginning to consider increasingly visible signs of stress and possible failure of the google algo.

Too many compromises have been made in the last year to enable the algo to function the way it should. As mentioned here and elsewhere, many of those compromises had non-engineering causes, such as income boost.

Why people consider this a wild 'theory' is beyond me. This is business 101, boost quarterly profits before IPO to maximize share price, keep them high to maintain price level. If this is hard to understand, business is obviously not something you should get into.

scoreman

9:27 pm on Dec 22, 2004 (gmt 0)

10+ Year Member



I also lost 50% of my traffic and can't figure out why. How can you tell if your site has been hijacked with meta-refresh or 302 redirect? I want to see if this is the reason.

good question... any ideas anyone?

bether2

9:43 pm on Dec 22, 2004 (gmt 0)

10+ Year Member



bether2,
are you sure you are not affected with the dupe filter? your site can be as clean as you want but if others eg excite.co.jp serve your content as theirs then your content will all of a sudden look very duplicate to google.

Pretty sure. On the many keywords I've checked, adding &filter=0 to the google search URL does not change the position of my pages in the SERPs. If I was affected by a dup content filter, I would expect to see a difference when the filter is removed (ie, when adding &filter=0).

renee

9:45 pm on Dec 22, 2004 (gmt 0)

10+ Year Member



>>Why people consider this a wild 'theory' is beyond me. This is business 101, boost quarterly profits before IPO to maximize share price, keep them high to maintain price level. If this is hard to understand, business is obviously not something you should get into.

lizardx,

To me this is the wildest of the wild speculation, maybe it even borders on libel. This is accusing Google of crime - plain and simple stock manipulation! I do not believe google is a criminal. they are simply having problems with their se/algorithm - main index capacity problems.

twebdonny

10:00 pm on Dec 22, 2004 (gmt 0)



I also lost 50% of my traffic and can't figure out why. How can you tell if your site has been hijacked with meta-refresh or 302 redirect? I want to see if this is the reason.

with 456 replies spanning 31 pages...this prolly is not just about a hijack

jgbmarc

10:25 pm on Dec 22, 2004 (gmt 0)

10+ Year Member



Bottom Line: Google is concerned with relevance...content that is useful to its customers. Too many affiliates didn't have the relevance, page rank, legacy, backlinks, whatever.. and now they are gone. Has nothing to do with complicated theories. If you aren't the authority on the keyword you arent found. It used to be easy to make it look like you were the authority and the useful resource.. now you HAVE TO BE.. and there are many many ways for Google to determine whether or not any given URL is the authority on a topic.

oziii

10:29 pm on Dec 22, 2004 (gmt 0)

10+ Year Member



are you sure you are not affected with the dupe filter? your site can be as clean as you want but if others eg excite.co.jp serve your content as theirs then your content will all of a sudden look very duplicate to google.

Ok - I've noticed my whole site has recently been duplicated on excite.co.jp - are you saying my recent drop to 20% of my normal traffic could be because of this?

Who are these excite people and how can they get away with duplicating my site like they do?

scoreman

10:40 pm on Dec 22, 2004 (gmt 0)

10+ Year Member



with 456 replies spanning 31 pages...this prolly is not just about a hijack

with 459 replies regarding this subject, many of which cover the dupe content filtering, part of the problem may be due to this.

[webmasterworld.com...]
Theres some discussion there about the hijack problem and how it is related to dupe content filtering.

Im not saying it is the problem, but it MIGHT just be a combination of issues with G's algo.

With that being said, anyone know of a good way of detecting these dupe content hijacks?

Shurik

11:17 pm on Dec 22, 2004 (gmt 0)

10+ Year Member



So what you are saying, jgbmarc [msg#: 458], i'm not an authority on my company name which is pretty unique and besides my site only appears on the pages of my link partners and Yahoo directory? So now i have to prove that i'm an authority in this department. The entire web site is stuffed with the company name - yet i rank #14 while just a week ago was #1

[edited by: Shurik at 11:18 pm (utc) on Dec. 22, 2004]

siteseo

11:18 pm on Dec 22, 2004 (gmt 0)

10+ Year Member



Dupe content can be found via several means, including www.copyscape.com, in conjunction with Google's own site:www.domain.com command.

On a related note, as has already been discussed here, G seems to be moving dupe pages into it's Supplemental Index, which it defines as follows:
"Supplemental results are triggered on a relatively small number of queries for which Google's main index does not provide many results. Because this index is still in testing..."

So clearly they haven't ironed out the Supplemental Index yet. Hopefully one of it's purposes will be to weed out hijackers.

I just discovered today that many sites duplicating our content (most notably affiliate links), have now been moved to the Supplemental Index.

raptorix

11:28 pm on Dec 22, 2004 (gmt 0)

10+ Year Member



Duplicate content filter sux, my self i have a music related site, and a lot of information can also be found on other sites, its not fair that you get penalised if you don't STEAL content, but EXCHANGE it with partner sites.

steveb

11:31 pm on Dec 22, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Actually it is fair. There is no reason to list the same content over and over and over in the serps.

(It should be listed once though.)

caveman

12:18 am on Dec 23, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



> its not fair that you get penalised if you don't STEAL content, but EXCHANGE it with partner sites.

Nothing wrong with exchanging content. But if I were a SE, I would not be eager to show a bunch of pages in the SERP's that had 'exchanged content' with one and other...

shri

12:58 am on Dec 23, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>> EXCHANGE it with partner sites.

Umm we exchange traffic for merchant's datafeeds. :)

By the way, those of you who have been complaining about traffic loss. Have you kept a log of your positions in the SERPS?

I've seen a fair number of results return to, or close to their original positions.

1) Look for an increased requirement for external links.
2) Look for a slight decline in the value of internal links.
3) Not sure where the knob has landed in terms of dupe content.

My theory is a lot of what we saw shuffling might be related to some internal infrastructure updated (rolling out some new databases or software). A number of items were broken and remain broken.

-- Cache date with -1
-- Huge changes in amount of pages returned etc

Sorry, don't think this is the "big one".

caveman

1:16 am on Dec 23, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Umm we exchange traffic for merchant's datafeeds. :)

What's a datafeed? Oh yeah, one of those text blurbs that appears in identical form across hundreds if not thousands of Web sites...right? ;-)

1) Look for an increased requirement for external links.
2) Look for a slight decline in the value of internal links.
3) Not sure where the knob has landed in terms of dupe content....

...Sorry, don't think this is the "big one".

My 2 cents: Sharpest summary of the current update that I've read so far. :-)

I think that dup content filters have been dialed up in numerous areas, but when dampening of internal links is involved it's hard to sort out what else is going on exactly. Dup filters do seem to have been dialed up though, beyond what would be accounted for by dampening of internal links.

MLHmptn

7:30 am on Dec 23, 2004 (gmt 0)

10+ Year Member



For those of you that are having problems with Google why not just drop google and start showing your support for other search engines like Yahoo and the new MSN Search? Surely when Google starts to lose market share they will proceed to fixing whatever it is that we are all complaining about. There is nothing we are ever going to do to change Google. Google is king at the moment but when it starts pissing everyone off and the end user keeps getting irrelevant content we should all be confident things will change!

2 words should really sum it up!

GIVE UP! :>~

baron13

10:11 am on Dec 23, 2004 (gmt 0)

10+ Year Member



If I add "&filter=0" to my google query I see different serps. In my oppinion the reults are the old/better ones.

If I enter the query "blue widgets" in google.com:
I get less results when I turn the filter "OFF" (add "&filter=0")
And I get more results when I turn the filter "ON" (leave the query as it is or add "&filter=1")

I think this is a little bit strange because a filter is filtering things out and does not display more results!?

Will google use this filter or will they turn it off soon or will they refine it?

In my oppinion I think the current results are really bad and I hope they will solve this soon.

saha_m

11:11 am on Dec 23, 2004 (gmt 0)

10+ Year Member



Hey baron13 excellant,, when i say filter=0 i am getting the old results. How did you find this.

You are rite... with the filter the results are not that good.

wellzy

11:49 am on Dec 23, 2004 (gmt 0)

10+ Year Member



I have an odd problem with my results in Google. When I do a site:www.widgets.com everything comes back normal. When I use site:widgets.com I get results like %20-%20www.widgets.com. I do understand that the %20 is a space. When I clickthrough it comes up as a valid page but looks like this: http:// - www.widgets.com. All the internal links thereafter have the - in the url.

Could this be the cause of a dup filter for my site? The pages do appear twice. I hesitate to go to Google and remove the pages with the %20-%20 because it could just be something weird.

wellzy

WebFusion

2:34 pm on Dec 23, 2004 (gmt 0)

10+ Year Member



For those of you that are having problems with Google why not just drop google and start showing your support for other search engines like Yahoo and the new MSN Search?

I think the key that you and so many other webmasters miss is that those of us who aren't screaming at the top of our lungs and crying about how google has killed our business never "gave up" showing "support" for other search engines. In fact, the webmaster who will always have the longevity in this business are the ones that NEVER focus on any single engine.

Frankly, I couldn't care less if google went out of business tomorrow, as there would quickly be an engine stepping in as the new "darling" of the public.

If you've done this as long as some of us, you would rememebr the heady days of altavista, excite, lycos, etc. etc., and realize that "this too shall pass".

deenteam

2:50 pm on Dec 23, 2004 (gmt 0)

10+ Year Member



This story says that Google sending out Google Radios to various Google AdSense partners and AdWords advertisers is a sure clue to those people that the new Google Dance is on the way:

[searchenginejournal.com...]

Any thoughts on this sign from Google?

OptiRex

4:06 pm on Dec 23, 2004 (gmt 0)



>If you've done this as long as some of us, you would rememebr the heady days of altavista, excite, lycos, etc. etc., and realize that "this too shall pass".

WebFusion! As soon as you wrote that I shot off to Webcrawler and there it still lives...& we're #1 for many of our terms:-))

Now to get out that Mosaic browser...!

enotalone

7:11 pm on Dec 23, 2004 (gmt 0)

10+ Year Member



deenteam, that story is right! it is a great radio, i love it, especially the fact that it has no buttons and you just got to turn the redio upsite down to turn it off or on!

internetheaven

1:05 am on Dec 24, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I realise that the large part of the focus of this "dance" has been the number of WW members that seem to have lost significant traffic. If you're business is completely reliant on Google then you don't really have a "business", you have a "seasonal earner" - like a hot dog stand at a rock concert ....

Personally, my main concern right now is as a user, even though Google is still sending a decent amount of traffic (although much, much less than before) the results as a whole are completely useless from a user's point of view.

I feel lost - after two years of using Google to find stuff, which search engine am I going to use now it no longer works?

howiejs

2:16 am on Dec 24, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Any thoughts on what happened?

From my point of you - it looks like internal links are less important -- and there is: less credit for matching your exact keyword in the filename (keyword-widget.html) and the H1 and Title.

Minus that I have no idea what is going on

seolancer

6:47 am on Dec 24, 2004 (gmt 0)

10+ Year Member



google is acting strange ..as when i search for snowfall ecard.. it is only shoing result of wallpapers and screensaver.............

no single result of ecards website..

rfgdxm1

7:06 am on Dec 24, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>Personally, my main concern right now is as a user, even though Google is still sending a decent amount of traffic (although much, much less than before) the results as a whole are completely useless from a user's point of view.

Curious. As a user, I almost never have any trouble finding what I am looking for on the first try. Either we do much different kinds of searches, or your searching strategy is less than optimal. (For example, not always using quotes when they obviously should be.)

caveman

7:35 am on Dec 24, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>For example, not always using quotes when they obviously should be

Strip out the webmasters from the general searching population and 99% of them are not using quotes.

Always good to check and see the current month's most common searches: Google.com, yahoo.com, www.google.com, www.yahoo.com amazingly still top the charts for the most part, Britney/Briteney/Britany/etc. aside. Doh.

As for searching, I've gone multi-bookmark. When I want local and specific, Yahoo; when I want obscure or theoretical, Google. When I want interesting and related, AJ. And still I never always get what I want. :-(

I'm talking searching now, not other stuff. :-)

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