Forum Moderators: open
Kackle - can you explain the "dictionary" for me? And how I might benefit from it - Im reading your posts hard but dont see where youre coming from.
Sure. But you have to act quickly. Google will fix this one just like they fixed the hyphen.
1. Google is depreciating pages/sites that are over-optimized for certain keywords or keyword combinations. It does this by looking up search terms in a dictionary of target keywords or keyword pairs that it has compiled. This dictionary is Top Secret, because if you knew what was in the dictionary, you could avoid these words in your optimization efforts.
2. If the search term or terms hit on a dictionary entry, the search results for that user's search are flagged. This means that before the results are delivered, the order of the links, or even the inclusion of links, are adjusted so as to penalize pages that have overoptimizated for those terms. Most likely the title, headlines, links and anchor text are examined. It's possible that external anchor text pointing to that page has also been pre-collected and is available for scanning, but this is much less likely. (Besides, external links are not something within your immediate control, so don't worry about it right now.)
3. You want to find out which keywords that are relevant to your site are in Google's dictionary. Compile as many relevant keywords you can think of that searchers might use to find your site. Now take these words singly and in pairs, according to how users might search. Run two searches for each combination and compare the results.
4. If the results are strikingly different for the pre-filter and the post-filter search on a particular term or combination of terms, it means that some variation of those terms has been flagged because something was found in Google's dictionary.
5. Do lots of searches and you can come up with a list of "sensitive" words that you'll want to avoid when you re-optimize your pages.
It's a nice weekend project.
I guess i am one of the n00bs that stevb keeps referring too, but I have to say that a week ago, if somebody typed in those keywords, they found sites that offered those products. Now when those keywords are typed in, they find 8 out of 10 directory sites. I suppose those sites are
relevent, but it definately makes the end user jump through more hoops. Are they really more relevent than the previous results?
I was working on one of my client's website. The site is a couple of years old. We started working on it four months back. The optimized content has been created and uploaded. The link pop. building task has just started, only 10 inbound links. Google ranked it top10 rank for 3 keyword, and top 40 rank for the other three keywords. After one month the site is nowhere within 300 ranks. We have not used any spam tricks.
Please advise. Will it again come up? What is happening?
The anchor text theory continues to explain the discrepancies simply and adequately. Results for Mongolian yurts are only slightly affected, because no one in their right mind is optimizing for that. Results for hotly contested phrases are going crazy, because everyone with 500 anchor-text links was in the top two pages last month and now suddenly they're on a level playing ground with sites that only have 30 anchor-text links, and consequently some sites are gaining or losing 150 places while this sorts out.
I appreciate what Flicker is saying in post 977, but wouldn't the real estate site that is showing up for "jewelry" searches seem to argue against this? If the algo is now simply giving less wieght to off page factors, then how does this site score in top ten with just a page called "ring"?
im not sure what datacentre im seeing , but it seems that a " switch " has just been flicked . A lot of anchor text pages ( GB spam ) have just dropped out of the SERPS for my KW1 KW2 etc..incidentally how do i tell what Dc my live google is using? thanks
irishaff, the dc you get will bounce around, it depends on which one Google pointed you to the last time your PC did a DNS inquiry to them.
However, there is a way to tell.
Right after you get an interesting search result (i.e. - before it changes), check what IP address your PC is using for Google.
One way to do this is to open a DOS or Command-Line window, and then type the command -
ping www.google.com
The first line that comes back will look something like this -
Pinging www.google.com [216.239.37.100] with 32 bytes...
That # (216.239.37.100) is the IP Address you are using for Google at the time.
That will also identify which DC you were using.