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Kackle - can you explain the "dictionary" for me? And how I might benefit from it - Im reading your posts hard but dont see where youre coming from.
Sure. But you have to act quickly. Google will fix this one just like they fixed the hyphen.
1. Google is depreciating pages/sites that are over-optimized for certain keywords or keyword combinations. It does this by looking up search terms in a dictionary of target keywords or keyword pairs that it has compiled. This dictionary is Top Secret, because if you knew what was in the dictionary, you could avoid these words in your optimization efforts.
2. If the search term or terms hit on a dictionary entry, the search results for that user's search are flagged. This means that before the results are delivered, the order of the links, or even the inclusion of links, are adjusted so as to penalize pages that have overoptimizated for those terms. Most likely the title, headlines, links and anchor text are examined. It's possible that external anchor text pointing to that page has also been pre-collected and is available for scanning, but this is much less likely. (Besides, external links are not something within your immediate control, so don't worry about it right now.)
3. You want to find out which keywords that are relevant to your site are in Google's dictionary. Compile as many relevant keywords you can think of that searchers might use to find your site. Now take these words singly and in pairs, according to how users might search. Run two searches for each combination and compare the results.
4. If the results are strikingly different for the pre-filter and the post-filter search on a particular term or combination of terms, it means that some variation of those terms has been flagged because something was found in Google's dictionary.
5. Do lots of searches and you can come up with a list of "sensitive" words that you'll want to avoid when you re-optimize your pages.
It's a nice weekend project.
>> Check that backlinks and you'll see how it got there. I have a suspicion that the page used to have relevant content for "jewelry".
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Cache of the page has *NO* one single word for jewelry, so backlinks do count heavily - this is an obvious flaw in G algo, it cannot analyze that the destination page has nothing to do jewelry.
I am starting to come back in the top slots in the SERPs.
What did I do?
I cleaned up my over-optimized pages where there's an alignment between anchor text, file name, and cross links within my site. I cleaned that up and got rid of all the INTERNAL anchor text alignment. I do not believe external links with keyword anchor text is having a negative impact.
So, how do I know it is working?
Of twenty city pages (e.g., Chicago Widgets, Los Angeles Widgets, etc.) , I only made changes to half of them. The pages that came back are all the ones I cleaned up. The others have not.
The first thing I did this morning was to validate and ensure that Google had the most receent cache of my city pages (all pages with or without the recent changes). They are all current so I know my changes had a positive impact. Will the results stay there. Hell-if-I-know...but at this point, I'll take any positive gains I can get.
Okay...so now my city pages are coming back...but my index page still does not show up for my primary two keyword phrases....except for my third phrase which was not heavily optimized.
Me thinks the rules have definately changed at Google. YMMV but backing off on optimization seems to be working for me.
Google has *always* been this way. Do a search on "Googlebombing".
Look at the page name - ring.html
Check that backlinks and you'll see how it got there. I have a suspicion that the page used to have relevant content for "jewelry".
Well Spotted,
This proves that not all filters are being used.
Actual on page content may not have been properly added or filtered, this would answer the question why some of the highly SEO indexed pages are not appearing.
Also I would say that
this update is going to last more then weeks less then months :)
Just to note that one or two of my sites that have been hit by the usual rankings seems to still draw in the same amount of traffic, this is due to internal pages appearing in results that I didn't appear in before.
Still a long way to go yet guys!
Leave your site alone, your can't re-optimize sites based on a half updated search engine :)
One thing I am wondering is if this page *recently* changed? The Google update is based on what it saw 2-3 weeks ago, and SERPs are based on that. If 2 weeks ago that page was about jewelry, then this would explain things more.
Using the Keyword1 Keyword2 -fufufu method allowed me to precisely determine which keywords (actually keyword combos) are being filtered.
Actually, my number one search phrase for my niche is:
keyword1 keyword2 keyword3
if I search for: keyword1 keyword2 keyword3 -fufufu
My index page still does not show up,
BUT, if I search for:
keyword1 keyword2 keyword3 -fufufu -xyzxyz
My index page comes up #2... So it seems to be some sort of DOUBLE keyword filter? You have any input on this?
If I search for just: Keyword1 Keyword2 -fufufu (only using 2 of my keywords in the search and 1 -fufuf, then my index comes up at #2 as well.
Wed, 29 Jan 2003 13:14:58 GMT
Appears not to have been updated for a while but I may be wrong
I have another related site that is an info site and that seems to be pretty stable through this entire thing.
My key client right now is not however and I am not sure I agree with the over-optimized theory. I have keyword at the start of the title in the anchor and body text (11 times) nothing in the H1.
