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Google AdWords Features I'd Like to See, #10

Continued. Share ideas for making your life easier

     
11:14 am on Aug 3, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Contimued from: [webmasterworld.com ]

In reports:
"Filter Your Results
Show only keywords that match all of the following criteria:"

I miss conversion related choices.

11:03 pm on Jan 10, 2008 (gmt 0)

WebmasterWorld Senior Member adwordsadvisor is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Thanks, as always, for the latest ideas - all of which are now copy/pasted (verbatim) in the Advertiser Feedback Report.

The report goes out later this evening, in roughly 5 or 6 hours. So, still plenty of time for further additions. ;)

AWA

11:46 pm on Jan 10, 2008 (gmt 0)

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It would be really nice to be able to link a clients old account history to a new account which you create for them in your MCC.

If the client has a reasonably decent existing account and you create a new one, pausing their old one, the new account take a hit through not having the history attached.

I could see a few issues, like people trying to sell old account histories etc, but surely there is a way round it.

Maybe have it so the Google Reps could do the linking of the accounts for you to avoid abuse.

2:50 am on Jan 11, 2008 (gmt 0)

WebmasterWorld Senior Member adwordsadvisor is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Got it, briggidere - many thanks. ;)

AWA

4:42 am on Jan 11, 2008 (gmt 0)

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Enable report that shows performance (keyword, ad, ad group, campaign) per location and per language. Those two have always been part of each campaign.
Based on this, if we pick two or more countries and two or more languages, let us see how the cost varies between those. If language is a problem, countries only breakdown will do it just fine. Then, we can bring it down to states/provinces/regions/cities, etc. With this reporting power many advertisers would love the system.
5:17 pm on Jan 17, 2008 (gmt 0)

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Allow IDN (internationalized domain name) domain names in display urls please!
6:29 pm on Jan 17, 2008 (gmt 0)

5+ Year Member



Can I suggest that Google's malware detection system be modified so that only adgroups pertaining to the website where the system believes there might be malware be suspended?

Suspending the entire account, as is currently being done, will affect all campaigns and adgroups in the account, including adgroups that pertain to entirely different websites. Obviously this is not desirable. We advertise for many different merchants and opening a new account for each of them is really not practical.

[edited by: La_Valette at 6:30 pm (utc) on Jan. 17, 2008]

7:54 pm on Jan 17, 2008 (gmt 0)

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The ability to hide paused "ad" or "keyword". Just like we can hide deleted ads/keywords.
1:28 am on Jan 18, 2008 (gmt 0)

WebmasterWorld Senior Member adwordsadvisor is a WebmasterWorld Top Contributor of All Time 10+ Year Member



I've got the latest ideas in the report - and still plenty of time for more.

Thanks, as always. ;)

AWA

3:03 pm on Jan 24, 2008 (gmt 0)

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The ability to block domain ads. There have been threads which were discussed in this forum on how to do this. But I think there were mixed results. Of things I have heard this feature is available only to few "select" advertisers. If Google AdWords makes this available to everyone then it would really be helpful.

Secondly, like placement targeted reports, we should be able to create reports where we can find and block search partners which are not performing well. Too old request, but it doesn't hurt to suggest again :)

12:31 am on Jan 25, 2008 (gmt 0)

WebmasterWorld Senior Member adwordsadvisor is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Thanks for the post PPClearner - it's now quoted in the Advertiser Feeddback Report.

There's still lots of time for more ideas/suggestions/comments. Heck, there are 8 spots in the report's template, and I'd love to fill them all.

-------------------------------

The ability to block domain ads.[..]

If you're having difficulty with this, I'd suggest contacting AdWords support. They'll be able to assist you. ;)

AWA

6:48 pm on Jan 25, 2008 (gmt 0)

10+ Year Member



More gradients for minimum bids. Going from $.50 to $1.00 to $5.00 with no steps in between seems a rather blunt way to address this problem.

I hope I'm not duplicating previous requests. I rarely look through the entire features thread.

5:03 am on Jan 27, 2008 (gmt 0)

WebmasterWorld Senior Member 5+ Year Member



Sometimes (or many times) we have accounts with TM terms allowance assigned to. Let us see what TMs have been allowed with managed accounts. Over the time, with multiple managed accounts, it is hard to keep track of everything. If we can query the system through MCC for all accounts to show TMs, that would help a lot.
11:01 pm on Jan 28, 2008 (gmt 0)

10+ Year Member



OK, this one is really important for me since it would save me a lot of time. Don't know if it has already been mentioned and if this is the right place to post it ...:

Please give me a keyword tool and a traffic estimator tool in Adwords Editor. This is where I setup my campaign and where I want to expand my keywords.

Right now I have to switch between tools and/or the online interface. I have to copy&paste keywords. I have to use Excel. It's just not a good workflow. Being able to expand keywords in Adwords Editor and having the possibility to refine them with (accurate?) traffic estimates would be so much help.

4:30 am on Jan 30, 2008 (gmt 0)

WebmasterWorld Senior Member 5+ Year Member



For placement targeted campaigns:

Let us use a specific destination URL for each target, just like we use them for keywords (in search).

Unique URL for each placement will allow us to track sales accurately and figure which placement converts the best.

6:54 pm on Jan 31, 2008 (gmt 0)

5+ Year Member



- Volume stats for keyword tool

- Trademarked terms available in keyword tool (some advertisers have permission to use certain trademarks)

- Conversion stats (by hour) for reports that can report hourly stats

- Ability to bid on Google + Google partner network seperately

- Ability to exclude partners in the Google network for paid search

3:22 am on Feb 1, 2008 (gmt 0)

WebmasterWorld Senior Member adwordsadvisor is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Thanks to all who posted since last week for keeping this thread alive. Much appreciated.

All the latest are now copy/pasted in the Advertiser Feedback Report - and there's at least a couple of hours for more.

AWA

2:32 pm on Feb 7, 2008 (gmt 0)

10+ Year Member



Placement Targeting

-Allow advertisers to target more sites (many sites running AdSense ads are not available for placement targeting).

-Allow advertisers to target individual pages on sites. This allows for better targeting.

-Reduce costs for placement targeting. Instead of replacing 4 content network ads, have an option where an advertiser can select to be included with the content network ads. If you have to beat the eCPM of 4 ads, that will limit the number of advertisers who can effectively use placement targeting. Google should be encouraging better targeting, not discouraging it.

4:32 pm on Feb 7, 2008 (gmt 0)

5+ Year Member



Keyword max cpc Bidding
- ability to change the max cpc of keywords, while viewing the Traffic estimator, could make it easier to change the bid individually for every keyword to improve the position.
2:11 am on Feb 9, 2008 (gmt 0)

WebmasterWorld Senior Member adwordsadvisor is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Thanks, JBrown and cybergal, for your recent posts here.

I'm genuinely sorry to say the Advertiser Feedback Report did not go out this week (for the first time in a very long time) - due to my working from home at about 50% capacity. I was laid a bit low by illness.

Your two suggestions, plus any that follow, will of course be included in next Thursday's report.

As always - thanks to everyone for keeping this thread alive. I still get a kick out of seeing it at the top of the page, even after all this time. ;)

AWA

11:30 pm on Feb 10, 2008 (gmt 0)

5+ Year Member



Some way of seeing the total billing summary of all client accounts under the multiple client center by pressing a single button. Currently the only way to figure out charges being billed is to go into each account individually and print out a billing summary report for each.
9:34 pm on Feb 11, 2008 (gmt 0)

10+ Year Member



A way to highlight specific Ad Groups. Say by highlighting them yellow in the Campaign Summary view.

Often times you will have a number of Ad Groups humming along nicely in a campaign. But you might have a few that need extra attention or where you are conducting testing. It would great if there was a way to highlight these groups in the interface to more easily keep track of them. So there might be a campaign with 70 ad groups, but 5 that are highlighted for this particular week.

3:28 am on Feb 12, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



A conversion page preview tool that would allow web designers to see where the image for Google site stats shows up.
12:51 am on Feb 15, 2008 (gmt 0)

WebmasterWorld Senior Member adwordsadvisor is a WebmasterWorld Top Contributor of All Time 10+ Year Member



All the latest posts are now in the Advertiser Feedback Report - many thanks, as always.

Still at least four to five hours for any late-breaking additions, so please feel free. ;)

AWA

12:14 pm on Feb 15, 2008 (gmt 0)

10+ Year Member



How about the ability to bulk upload zip codes in excel format for very specific targeting with through adwords editor or main interface. We have thousands of zips we would like to use but i believe the limit is very small on how many you can do at a time.

While doing this it would be extremely helpful to be able to copy this geo targeting across campaigns or adgroups within the entire account.

6:49 pm on Feb 15, 2008 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Better error messages in the AdWords Editor. I have a client who is launching a new site, with entirely different urls, and they have an extensive AdWords presence. I have created duplicates of all their campaigns, with the new urls, and paused them so that when they launch this weekend, I can just pause the old campaigns and turn on the new. But everytime I try to upload, I'm told there are errors with campaigns, ad groups and keywords - and NO CLUE AS TO WHAT THE ERRORS ARE. There are thousands of keywords, most with product-specific destination urls, I simply cannot do them by hand. There's no error showing in the AdWords Editor (no red flag) and I have no clue. Urf.
6:01 pm on Feb 18, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



In the reporting function there's a lovely function to export a graph that can be copied and put into an email (one I asked for here! Thanks for listening!). It would be nice if a label could be applied to that graph automatically showing the name of the variable being graphed (CPC, Cost, Impressions, etc.). I find I'm having to write them out when I send these graphs to clients.
9:36 pm on Feb 20, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



UI consistency. The same function should not be "resume" in one place and "unpause" in another.

The UI for blocking domains on the content network needs to be improved. Input should not be rejected because it contains duplicates of already-blocked domains. Saving to this list should be a 1-click function, not 2, and the button should be above the pagefold.

1:37 am on Feb 22, 2008 (gmt 0)

WebmasterWorld Senior Member adwordsadvisor is a WebmasterWorld Top Contributor of All Time 10+ Year Member



First off, my apology for having been rather scarce around WebmasterWorld this week. As other projects heat up, sometimes I end up with less posting time than I'd like. I know for a fact that analytics Advisor is also running into the same thing these days.

I recently heard, though, that we might be converting to 8 day weeks here in the US - and that extra day will certainly help.

All that said, many thanks - as always - for the latest posts in this thread. All are copy/pasted into the AFR - and there are still several hours for late-breaking additions.

Also, thanks for those kind words, Cline. ;)

Thanks!

AWA

2:06 am on Feb 22, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi AWA,

Not sure if it's been mentioned yet, but what would be really handy would be if we were able to do a client id and/or name search within the top level MCC, which would search all levels. Ours go quite deep and it's not always easy to find other colleagues clients when they are off.

Cheers buddy

2:29 am on Feb 22, 2008 (gmt 0)

WebmasterWorld Senior Member adwordsadvisor is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Got it, briggidere.

Many thanks - and cheers right back. ;)

AWA

This 259 message thread spans 9 pages: 259
 

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