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July 2013 AdSense Earnings and Observations

What is and what is to come...

     
6:35 pm on Jul 1, 2013 (gmt 0)

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Here we are, July 1st and I'm trying to be optimistic. I hope this month brings a much needed upswing!
8:45 pm on July 10, 2013 (gmt 0)

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Still looking sad here. Messed up stats.
11:12 pm on July 10, 2013 (gmt 0)

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Today is looking like the same pace as the past 7 days or more. It looks to end up like a typical 4/10 or 5/10 day of earnings. If it's consistent, it's not a glitch. That's the troubling aspect of this.
12:25 am on July 11, 2013 (gmt 0)

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Broken all day.
2:16 am on July 11, 2013 (gmt 0)

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I welcome the day when there's real competition to AdSense. This business of them being the "only game in town," (really, they are) and not being accountable to anybody else stinks.
5:48 am on July 11, 2013 (gmt 0)

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I don't know what they did yesterday, but turned into my one of my worst days ever. Earnings 50% of average.
7:15 am on July 11, 2013 (gmt 0)

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Yesterday never recovered. So far, earnings from July 5th on have been terrible. Sure AdSense, whatever you say.
11:59 am on July 11, 2013 (gmt 0)

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Yesterday was Wednesday right?!? It looked like a REALLY BAD SUNDAY to me. They messed something up...unbelievable!
1:22 pm on July 11, 2013 (gmt 0)

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Mine was definitely messed up yesterday, and today EPC is shocking too, so hoping for an update on that.
3:06 pm on July 11, 2013 (gmt 0)

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I see differently, the adsense rpm rebounded for me after 7-9 and up higher today. july 4th weekends were bad because both the holidays and beginning of month.
5:20 pm on July 11, 2013 (gmt 0)

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By some miracle, Wednesday was better than last, but I'm noticing a downward trend in CPC.
10:36 pm on July 11, 2013 (gmt 0)

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Today is really odd for me. I would normally be at around $20 at this time of day. It's currently at $4 ... Wow. No drop in traffic. No changes whatsoever. Massive drop in CPC and RPM.

Very frustrating.
11:43 pm on July 11, 2013 (gmt 0)

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> Very frustrating

Welcome to my world (sorry).
6:56 am on July 12, 2013 (gmt 0)

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Earnings today are going to end up about 3x higher than yesterday and better than all the other days since July 5th. If this is the "some data in this report is delayed" coming in, it isn't enough.
10:10 am on July 12, 2013 (gmt 0)

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I'm seeing the same thing. Yesterday was horrible and today my CPC is higher than it's ever been. Quite odd. I have a feeling that my CPC & RPM will drastically drop throughout the day though.
10:33 am on July 12, 2013 (gmt 0)

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Thursday was solid again. Traffic picking up, but RPM on slow downward trend from June 24 all time high.
1:23 pm on July 12, 2013 (gmt 0)

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Yesterday wasn't great by a long stretch, but better than I feared. Today started very high, but is dropping, but still an improvement on yesterday despite impressions are lower than normal.
5:53 pm on July 12, 2013 (gmt 0)

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It was all going along nicely today, and then around 1pm (GMT) clicks stopped, whilst impressions continued over the next 6 hours, so it is looking like a mess again.
6:18 pm on July 12, 2013 (gmt 0)

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Dead all day.
7:06 pm on July 12, 2013 (gmt 0)

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Good day so far. Approaching yesterday's earnings with 12 hours still to go.
1:03 am on July 13, 2013 (gmt 0)

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It has been a strange few months. One day you can break a record, the next day looks like a Sunday.

I'm always scaling up those impressions, but it would be nice to see more consistent CTRs. Please keep on top Google.
9:01 am on July 13, 2013 (gmt 0)

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Yesterday earnings back down again to a post July 5th average. Unless there's a miracle coming, July is on track to be one of the worst AdSense months ever.
2:56 pm on July 13, 2013 (gmt 0)

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Since the day with the big delays, the day starts with promise, but by afternoon it's as though my account is frozen, and never recovers. I'm not sure what's going on.
5:26 pm on July 13, 2013 (gmt 0)

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Yesterday stopped low, yet impressions were way up. Today looks pathetic so far.
5:29 pm on July 13, 2013 (gmt 0)

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Today looks more than pathetic here. Impressions low, CTR low. Traffic remains the same though.
7:09 pm on July 13, 2013 (gmt 0)

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good weather in the states. nice weather + saturday = bad stats :(
6:29 am on July 14, 2013 (gmt 0)

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2nd best Saturday of all time. Nothing spectacular, but consistent. That's all I ask for. Consistency.
7:45 am on July 14, 2013 (gmt 0)

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Got a small click dump and EPC returned, so yesterday ended up pretty average. How I long for the days of consistency.
8:51 am on July 14, 2013 (gmt 0)

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July 2013 AdSense Earnings is pretty better then June 30% increment overall.
9:21 am on July 14, 2013 (gmt 0)

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Yesterday saw a very slight uptick in earnings, but still way off for any kind of a recovery. Whatever is going on at AdSense these days does not look good. Times have changed.
10:17 am on July 14, 2013 (gmt 0)

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This month so far has been diabolical and I wondered if it was because at the start of the month I switched to a responsive design. So I dug through some data as everything I am seeing is coming down to cpc being slashed.

This months CPC compared to the same period last month is 50% down. I checked this against the same periods for June & July 2012 and noticed the same thing where cpc for the first 2 weeks of July 2012 was approx. 50% less than for the same period in June 2012. Interestingly I checked the rest of the month for July 2012 and noticed that my CPC jumped right back up so I am hoping that it will do the same this year or else I am looking at a terrible month.
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