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Google AdSense launched today

New content targed ad program for content providers

         

eaden

8:39 am on Jun 18, 2003 (gmt 0)

10+ Year Member



It's way cool :)

[google.com...]

Not sure if this should be in Google News or adwords. I guess this forum should really be the one for AdSense questions as it's about advertising.

Also, it seems that the site hangs in IE. Mozilla ( as usual ) works perfectly so use that.

Unlike the exising content targed ads you do not need 20 million visitors to put these ads on your site.

chiyo

2:57 am on Jun 19, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



intreresting experience europeforvisitors. We applied so we could try it out on selected pages, but we already have our own text ad system. Basically we wanted to see if Adsense would provide better revenue from advertising than what we have already. I dont think we will take off all our existing text ad code just to trial run adsense, so im interested in seeing the response to our application!

europeforvisitors

3:38 am on Jun 19, 2003 (gmt 0)



I suspect they'll have some growing pains before they figure out what they're doing (and what the other hand is doing, too!).

I remember when About.com launched its Luna Network back in the late 1990s, then revamped the whole thing after a few months. Sprinks also went through a trial-and-error phase (and maybe still is, for all I know). Google's AdSense looks considerably more promising than either Luna or Sprinks, but I'm sure we'll see changes in their terms of service and policies if they want penetration in categories where content sites are already making money.

GoogleGuy

5:27 am on Jun 19, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Interesting, europeforvisitors. Let me know if anything new develops with your sites and AdSense.

Chicago, I've seen the sort of page analysis that we've developed in AdSense. There's a lot of smart stuff going on there, and I expect some of the technology that we've developed will help us in understanding page content for regular search results. I think document summarization/document-as-query is a good technology for Google to develop for several reasons. So I'll stand by what I said earlier.

jcoronella

5:52 am on Jun 19, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Well, I'm up and running on adsense. Very impressive stuff... congrats to all those at Google and Applied Semantics. Really amazing stuff. I can't believe how fast I was up and running - AND serving the most AMAZINGLY targeted ads in no time. I have been using ad networks for a long time, and I have NEVER seen tech. this impressive.

I showed some adwords ads through their RON buys on two networks, and the ads were not nearly as well targeted. Strange, maybe the way the ads were in an iframe? Curious. Haven't picked it apart yet. This stuff was dead on from page view #1. Damn.

The keywords are definitely tied with the content of the page and not the url like the A.S. stuff I've seen before.

Really, realy cool stuff!

Chicago:
Business wise, you can all argue over models and what is best to monetize your visitors, but for those of us who were already showing banner ads, this is a very welcome improvement. You have to give them props for making such a graceful entry into this market.

europeforvisitors

6:29 am on Jun 19, 2003 (gmt 0)



GoogleGuy wrote:

Interesting, europeforvisitors. Let me know if anything new develops with your sites and AdSense.

I sent the AdSense support team an e-mail in which I echoed some of the comments I've made here and requested clarification of what the problem might be. It would seem to me that Google would be better off having highly targeted AdWords run on my site than the only somewhat targeted AdWords that Tribal Fusion is serving. No big deal, though--affiliate revenues are my bread and butter; I was just interested in trying a different flavor of AdWords jam. :-)

jchampliaud

7:04 am on Jun 19, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



It's not economic to have the overhead of writing out hundreds and thousands of very small cheques each month.

It's not economic for me to have my money sitting in a Google bank account making Google money. I much prefer getting less of a commission if I get paid sooner. Do the math – say I get 20 clicks a day at say 2 cents a click, that’s over 8 months between checks. During those eight months Google will have made money on my money. At 4% Google will have made over $18. Then multiply that by say a 10,000 small sites like mine and then Google has made over $18,000. This part of the business plan.

musicales

7:23 am on Jun 19, 2003 (gmt 0)

10+ Year Member



I've just been accepted into adsense, and I find it amazing that the adsense home page is still hanging in IE6 (works in Netscape). It's amazing that a company as important as Google can make a mistake in coding for the most popular browser on the web - now we know there ain't no Microsoft browsers in the Googleplex!

trillianjedi

7:47 am on Jun 19, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



This part of the business plan.

Of course it is, and it makes perfect sense.

To send you out 8 very small cheques over a period of 8 months would cost *you* more than $18!

TJ

bluelook

7:47 am on Jun 19, 2003 (gmt 0)

10+ Year Member



I saw another strange thing...
Eadenīs site has a link saying "Ads by Google", on top of the ad boxes, but the sites on the case study donīt have it.

The sites that normally join Adsense will have it, or not?

eaden

8:19 am on Jun 19, 2003 (gmt 0)

10+ Year Member



... a link saying "Ads by Google", on top of the ad boxes, but the sites on the case study donīt have it. The sites that normally join Adsense will have it, or not?

I think you'll find new sites running the ads will have the "Ads by Google" link on the ads.

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