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Oh great, it just hit me: now all .js files will be hosted on CJ servers, meaning LOOOONG page loads and search engines will no longer see any text you might've linked. CJ connection slow? So is your site.
Why are they messing with something that works? How stupid can they be?
[edited by: walkman at 4:40 pm (utc) on May 24, 2006]
I highly doubt that any merchant is going to spend that kind of time developing hundreds/thousands of keyword links for affiliates to use.
I agree if CJ pushes this as mandatory and requires publishers to change all their links they will be losing HUGE amounts of publishers.
I for one will certainly be pulling the plug and I've been with CJ for about 7 years now and have always generated a sizeable income from them.
I have a feeling this is going to screw up a lot of things.
They already screwed up things last year when they did their "upgrade". I hate the new system. Things worked just fine before and they had to go screw with everything. Conversions are down, and reporting is always delayed. It is just horrible now. So much money wasted to pay those buffoons.
[edited by: crobb305 at 6:11 pm (utc) on May 24, 2006]
I generally try to not to comment on things that haven't been released yet, but I just read the CJ FAQ and I'm having a hard time seeing any upside to this.
The "benefits" section is absurdly, yet appropriately, short:
What are the benefits of introducing these changes?
- They can still be modified in all the ways important to you, including modifying destination URL, appending with SID, encrypting, changing destination URL and designating hyperlink location in text links.
- They are very common and can easily be incorporated into any Web site.
- They eliminate the limitations of affiliate links in the legacy format – specifically search engine ranking degradation.
- Support of multimedia – they will call any future link type, such as video.
We have improved the Keyword link area in the CJ Account Manager – it is now more user friendly and suitable to your needs.
I think some brand-conscious companies have demanded this so they can control the ads etc. Why not let the merchants choose the format instead of ruining it for everyone? Apparently the system can support both types of links. If a company doesn't want anyone to mess around with the approved text copy, let them choose js only link.
On edit: just exchaged emails with 2 very popular CJ merchants, and they were NOT told, or asked about this. Apparently the CJ assertion that is as a result of feedback from both sides, is one big fat lie.
It sounds like for PPC search links the merchant will give you a link to the homepage and that's what you get to work with. Does anyone who does serious PPC link to the homepage? Mabye a few but probably not to many. If a merchant supplies keywords for direct linking they are immediately rendered useless.
This change is likely to seriously hurt your search engine rankings by removing link text, especially if you are using feeds.
Then, if you create pages that integrate links into the copy and you have CJ or the advertiser changing them, your copy may end up looking really stupid. On top of that, every affiliate of a particular advertiser is going to have the exact same links on their pages.
The only thing it seems like it might help is big brand avertisers who don't really want an affiliate program, just a lot of free branding ads that can't be modified.
This should be a lesson to those who depend solely on a particular internet program for all their revenue. Just as in life, nothing lasts forever on the internet. Not CJ and not even AdSense as hard is that is to believe. Good luck to all.
If you're too lazy to update your links or not smart enough to invest your profits in a database system then maybe you don't deserve the income those links generated in the first place.
We're talking a minimum of dozens of person-hours. Person-hours that could be better spent on doing money-generating tasks instead of implementing a hack that was never wanted in the first place.
For us it's somewhat of a non-issue- we long ago diversified into other non-CJ programs. However, we still have several CJ merchants we work with that bring us money. So I guess it's time to talk to them directly about bypassing the CJ system.