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Putting this much emphasis on external links w/o having theming/mapping, authority, and (ideallly) semantic stuff working well is problematic. Issues that arise include:
- quality niche sites with good but not huge numbers of links tend to struggle (I see a little more of that with this tweak, I think)
- searches with words having multiple meanings can be awfully bad
- lots of links with right words can work wonders for a page/site, even if from only vaguely related and unrelated sites.
Add to that heavy handed filters that clip out best pages and feature bad choices from good sites, and you've got a real mixed bag. Link sellers gotta be feeling giddy right now.
The old ado about Google bombing a competitor would surely hurt somebody with this new Yahoo algo. Put your competitors on some spam link farm and WALLA! This update is an utter mess.
Something else I just noticed...Yahoo indexing it's own clicks of Overture clients PPC ads.....Very interesting Yahoo! Proof that Inktomi spiders PPC ads, not only their own either as I see Google tags as well!
www.domain.com/inktomi_click.asp?product=50805
www.domain.com/index.asp?ad=google
YSM is now turned OFF until further notice!
[edited by: MLHmptn at 8:49 am (utc) on July 21, 2006]
They seem to be in a state of change, but I don't know if it's good or bad for me.
Seing a little improvement today. (If we can name improvement what is the most obsolete algo compared to GG/MSN)
Based on what I've seen in the last two months I would say all three have their fair share of issues...
Well it's not like anyone is searching on Yahoo anymore....when they decide to really work on a serious algorithm instead of trying to put up their PPC ads everywhere...just wake me up!
When you are getting really serious traffic from Yahoo for keywords you might change your mind on this...
ranking 3 months ago
1. Yahoo
2. MSM
3. Ask.com
4. Google
As you can see Yahoo and MSN have really been going downhill lately.
But here is a strange thing, when I use Yahoo Australia and do a search for wherever in the world the results look fine, good content, relative results, fine, same apllies if I use Y Singapore, but use the main .com and it's a different story.
Strange but exactly the same happens on M, use the main .com and you get one set of results, use anything like Brazil, Australia, Arabia, Singapore even if searching for say Canada or France!
Anyone have any ideas why South East Asia websites can do very well using Y international sites, regardless of where in the world they are, but can't get anywhere on the main .com?
But as always, Ask has NO TRAFFIC.
and have my MSN search set to latin america
[latam.msn.com...]
Just can't get good search results anymore in the US
MSN (I didn't believe it either at first)
Google
Yahoo
Three months ago Yahoo was far and away our biggest referrer with MSN well in third place. The writing is on the wall and if I had shares in Y! I would be very worried about them, things can happen quickly on the Internet. Declining revenues, major projects well behind schedule: another AltaVista perhaps?
I've made it clear, I think, that I personally see issues with this update. Still do and don't mind saying so. But it doesn't help Y or anyone else to just say, "Y sucks." If you have specific kinds of issues you see, without using specific search terms or URL's in your posts, by all means try to define those issues. The SE's do listen and think and investigate, when they get a sense of the issues. But, "My site doesn't rank well anymore..." -- as you might imagine -- is not enough for them to go on.
As for pushing users to the ads, the SE are not that clueless. Of course they want to make money with the ads, but they need to deliver quality search results or the goose that lays the golden eggs eventually dies. The engineers at the SE's take their jobs seriously. They want to produce great results. Their bosses want them to produce great results. But that job hasn't gotten easier over the past couple of years.
Hey, I'm not saying give these guys a break. It's their job to try and field the best possible results. All I'm sayin' is, no one is helping themselves or anyone else by just saying the results are bad. Help them help you; try to provide useful feedback.
The thing is that we are severly limited as to what we CAN talk about. Leaving out specific site/search phrases we have to speak in genaralities which I am affraid is just not quite enough information for us and even them unless problems tend to be across the board.
But...
Those who are seeing adverse effects can post more specifics on the yahoo blog. They have provided feedback of sorts so I wouldn't count them as a place that does not provide feedback entirely.
The thing is that we are severly limited as to what we CAN talk about. Leaving out specific site/search phrases we have to speak in genaralities which I am affraid is just not quite enough information for us and even them unless problems tend to be across the board.
Well it's true we don't allow specific kw or url mentions. (Spamming, whisper campaigns and outing competitors - just to name the obvious issues - create more problems than they solve.)
But while specific sites or SERP's are sometimes needed by the SE's to sort out a very specific single-site issue, it can be very useful also for the SE to hear clear descriptions of global issues. When the SE's get repeated reports of homepages disappearing, wrong subpages being shown, redirects not working properly, mega sites dominating SERP's, etc, they are pretty good at digging in to isolate the cause of such problems. (Those are just examples of general issues that have been raised over the years.)
It's also a good idea when a site owner thinks that some specific issue is suddenly occuring to try and explain the issue as they see it. Often a poster isn't sure whether an issue is his/her site only, or new and widespread, until posts are read and reacted to. I could not even count the number of times that single posts identifying new general problems have led to massively long threads that uncovered major issues at the SE's.
Most of us prefer for someone to at least acknowledge a message and failure to provide that simple courtesy can, rightly or wrongly, be perceived as arrogance particularly by people who have families to support and bills to pay but who have just seen their income disappear as a result of actions taken by someone they can't communicate with.
This is not a new sentiment, but if your income is reliant upon algo shifts in organic SERP's, it would be wise to give thought to evolving your business model. That is no way to function, if you want to sleep at night. Many of us have been there.
As for observations like the blog links, redirect scripts, etc., keep them coming! The more people chime in on a specific issue, the more likely that issue is to get rapid attention. ;-)