Aim for the moon! Develop better than 10 x that of you competitors. So suggests Google’s Larry Page. Well, he’s not wrong. The truth of it is that your competitors will be busy aiming high, too. Do read the Wired interview as there’s plenty to digest and to learn.
I found it inspirational, and I hope you do, too. It gave me an idea and I’ve now added some additional ideas and action points to three future projects. I'm quite excited and looking forward to getting on with those.
Last week's WebmasterWorld Weekly is here.
Here's the latest WebmasterWorld Weekly Roundup.
Last week, the U.S. Department of Homeland Security urged computer users to disable Oracle Corp's Java software,
amplifying security experts' prior warnings to hundreds of millions of consumers and businesses that use it to surf the Web. Within a few days, Oracle announced that it fixed the Java vulnerability.
Following hot on the heels of Firefox 18 hitting the release channel,
we heard a little more about Firefox 19 (beta)
which now includes a safer, more seamless cross-platform experience for viewing PDF documents.
comScore's U.S. search share for December
was released and
Google Sites led the U.S. explicit core search market in December with 66.7 percent market share, followed by Microsoft Sites with 16.3 percent (up 0.1 percentage points). Read more and comment in our thread on the topic.
Much speculation preceded a conference called by Facebook. In the end, it turned out it was the introduction of Facebook's Graph Search.
Some commentators invitably called it a Google killer search, but they have that entirely wrong. Mark Zuckerberg said, "We are not indexing the web. We are indexing our map of the graph, which is really big and constantly changing."
Has your site ever been hacked? WebmasterWorld Members were talking through a hacking and site recovery
in this thread.
A judge ruled two news organizations improperly used images a photojournalist posted to Twitter without permission in a big test of intellectual property law involving social media. Comment on this in our thread titled, "Judge Rules Images Posted On Twitter Are Not Free To Use
In our link development forum there's a discussion titled, "Have Facebook "Likes" Become The New Link Citation."
Acquiring "Likes" is, at this moment, going to be the landrush for gaining higher rankings in Facebook Social Search. What do you think of the idea?
According to reports, Google have confirmed a known bug where AdWords conversions are not importing from Google Analytics.
Apparently, there is no date for a 'fix.'
As I mentioned earlier in a 'Wired' interview, Google's Larry Page on "Why Moon Shots Matter"
is worth a read. Do you think he's right to aim high?
I heard this week that Google's Chrome Beta includes a Web Speech API
for developers. Have any of you tried it out yet?
Twitter has started highlighting handles and hashtags
as they are typed. I haven't tried it myself just yet.
Did you hear about the U.S. software engineer who'd outsourced their job to China?
That's subcontracting in action, but was he right to do it?
If you have an iPhone, Facebook has announced free calls for U.S. iPhone users.
Google this week published an AdSense optimization checklist.
Worth a read as a reminder, imho.
Not only is Bing being featured more prominently in Facebook's Graph Search, but the Bing team said that it was extending its social search and content.
Did Google's Street View car run over a donkey?
Find out in a story that went viral.
Finally, there are indications that there's a Google update going on.
Find out more in our update thread.
That's all for this week. If you've spotted some news that we haven't covered or discussed, drop me a stickymail.
Have a great week!
on twitter. #webmasterworld or @webmasterworld