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Kackle - can you explain the "dictionary" for me? And how I might benefit from it - Im reading your posts hard but dont see where youre coming from.
Sure. But you have to act quickly. Google will fix this one just like they fixed the hyphen.
1. Google is depreciating pages/sites that are over-optimized for certain keywords or keyword combinations. It does this by looking up search terms in a dictionary of target keywords or keyword pairs that it has compiled. This dictionary is Top Secret, because if you knew what was in the dictionary, you could avoid these words in your optimization efforts.
2. If the search term or terms hit on a dictionary entry, the search results for that user's search are flagged. This means that before the results are delivered, the order of the links, or even the inclusion of links, are adjusted so as to penalize pages that have overoptimizated for those terms. Most likely the title, headlines, links and anchor text are examined. It's possible that external anchor text pointing to that page has also been pre-collected and is available for scanning, but this is much less likely. (Besides, external links are not something within your immediate control, so don't worry about it right now.)
3. You want to find out which keywords that are relevant to your site are in Google's dictionary. Compile as many relevant keywords you can think of that searchers might use to find your site. Now take these words singly and in pairs, according to how users might search. Run two searches for each combination and compare the results.
4. If the results are strikingly different for the pre-filter and the post-filter search on a particular term or combination of terms, it means that some variation of those terms has been flagged because something was found in Google's dictionary.
5. Do lots of searches and you can come up with a list of "sensitive" words that you'll want to avoid when you re-optimize your pages.
It's a nice weekend project.
Try this [google.com...] and look for 'o rah bra ras'.
All you need do is put the keyword in the title and use javascript document.write for all you content.
I've been optimizing for jewelry for nine months, I have number one position (still) for keyword jewelry worth 400 a day and I never saw that crap there before.
Search for jewelry -cvkjadkjf those are the pre-Florida results.
[edited by: Dave35London at 1:14 am (utc) on Nov. 24, 2003]
My point is, as you say, obvious. Google are listing my sites for free. We have had this dicussion many times at WebmasterWorld. I can see that you are are a new member. (Welcome. I hope that I am not the first to sy that?) I do not know if you were a lurker before being a member, but if you have got the time I would suggest that you take a dive into the archives.
Sorry about your being hit hard by this update, but I can only repeat stevew's suggestion.
I can't imagine a sane person saying the results for jewelry are not dramatically better now, even with that real estate site (that used to be a jewlery site) being in the top ten. The old results show multiple subdomain spam.
Major improvment now.
[edited by: Dave35London at 1:18 am (utc) on Nov. 24, 2003]
Dave35London, don't want to get in a big hassle about that site but it was there for many months. I haven't been watching the singular kw for jewelry for a while so maybe it hasn't been there since you started, but it was there for many many months.
I mentioned this only because there have been so many posts about that site - thought maybe y'all didn't know it's been around for some time and perhaps, for those interested in discovering why, that info might be useful.
pls edit your post and remove the url and read the TOS.
thx
And for the first time in a year, from a strictly seo point of view, the thing to do now is not get more and more links links links, the thing to do is to get more and more content on pages.
Nothing new in my book. Content is, and always will be king. Optimize for humans and you will get LOTS of Google traffic.
Thank you for sending this information. We will pass it on to our quality team for investigation. As you know, results in our index change regularly based on ongoing, automated processes aimed at improving the quality and
content of our search results. Changes you observe may include, but are not limited to, addition of new sites, changes in the ranking of existing sites, sites falling out of the index or getting dropped and sites' content fluctuating between old and new content.We realize these changes can be confusing. However, these processes are completely automated and not indicative of wrong-doing or penalization of individual sites. We often adjust our ranking algorithm in an attempt to improve overall search quality. However, we will use your examples to help us test the quality of our newest index.
[edited by: Dave35London at 1:22 am (utc) on Nov. 24, 2003]
Thats why its not helping the ranks, they are spidering the sites & tagging them, but not updating the content!
There is no other way to put it than it is a drastic improvement... or if you are a conspiracyite, the regular serps are better than the -tsrses ones.
I have no doubt that the bright minds here will eventually figure out how the new algorithm ticks and game it just as well as they did the old one.
I suspect that the de-optimization people are on the right track, they just have to figure out exactly what part of the optimization is triggering the filter. TOO MUCH de-optimization will stop you from triggering the filter but at the same time demote you too far down in the SERPs such that no one will find you anyway.
Webmasters may now have to create two sites now: one for MSN/Yahoo and one for Google.
>Dave35London, don't want to get in a big hassle about that site but it was there for many months. I haven't been watching the singular kw for jewelry for a while so maybe it hasn't been there since you started, but it was there for many many months.
If so, this resulted in them getting jewelry links. The notable point here is this site in the SERP isn't an example of Google suddenly being "broken" during the Florida update. To the extent this is a flaw in the algo, it is a very old flaw.
