@Ironside Your daily traffic volume is 2,5K Mine is 400K So to get stats I have after 24 hours you will need 160 days. My GEO is pretty wide fyi: yeserday I had 36K users from UK When I see such drop in 1 day (and there are no holidays, ww3, us president elections) it means that something is going really wrong. With my account or with the whole AdSense - this is the question.
And I didn’t write anything about page RPM, as for me it is absolutely useless data. Only the CPM can be the thing you really have to worry about. This is why the whole OpenRTB works on the CPM basis. It have to be simple for publishers (put an ad tag on a website) and it HAVE to be a hardwork for advertiser to find the right website to buy ads from.
Yeah, my niche is tiny, it's basically one tropical freshwater fish. However, it seems that they are very popular which is why I still get quite a few hits every day. However, it does mean I don't really have much competition which is a huge bonus. Just about any word containing my main key phrase will bring my website either to number one on Google, or very near the top.
My main competitor is nearly 10 years older than me and they used to rule the roost. However, the biggest mistake they made was to stay with PHPbb which is just a forum. Eventually, I think they twigged and moved over to the same sort of software I'm using which meant they could optimise the website a lot better. They then moved above me with our main keyword which was rather annoying.. Anyway, with a lot of hard work and perseverance, I am now a couple of places above them on Google.
What really really hacks me off is a very well known website has the top spot with my keyword. It doesn't necessarily mean good content gets you to the top, just a really really popular website with millions of visitors. Having said that, everybody knows this website so I think they would probably look below and see my website and know that there's probably the sort of content they are looking for.
Looks like today might not be too bad. Rpm is just over £6 (not that it makes me much, but it's nice to see it high) and my CPC is 33p. Seven click so far this morning and still just 5 AM on the East Coast so I'm doing really well for this time of the morning which is normally very low.
@leebow - We made the move to https, by 301 all URLs to the https during the night (US), and come morning, revenue was down by nearly 30%, Rankings and traffic are normal. This can't be a coincidence? If you don't mind me asking, how many daily visitors did your site have that you are referring to?
adsense stats stuck for clicks today ? (edit: looks like they were)
As for going from http to https, well personally i lost a lot of traffic from Google. I made the change back in march, the same day of the big google update. So hard to say if that was my change or Google's changes. it took 3 months to recover, but the update from friday october 6 hit me too, especially on AMP.
Google keep saying they will value Https, AMP and responsive but that's simply not the case. Big brands and older sites are pushed to the front. I've also seen competitors with S*** content being better tanked than my site. Oh well... :D
@123 i migrated to https last year and adsense $ dropped so i reverted. last month i upgraded again and $ dropped a bit but recovered after a week. pretty much back to where it was before, not much lower and not much higher either. some things to consider after migration.
Test the site with a reputable SSL/TLS utility such as [ssllabs.com...] and aim for a high grade.
Use header Content-Security-Policy: upgrade-insecure-requests or its meta tag equivalent. Not all browsers support this CSP header but majority do.
Use canonical headers or link tags to point to the HTTPS versions of your pages. ala, [support.google.com...]
Redirect all your HTTP pages to their HTTPS versions. What you want here is a hard or permanent redirect, also known as 301 redirect.
Use Google Search Console to instruct Google on crawling and indexing your pages via Sitemaps. If you already have the non-secure version of your site in Search Console that’s not enough. You must now include the HTTPS version of your site.
@HereWeGo123 It never did bounce back after switching to https. I'm rather sorry that I switched to https. There is no reason for it on my site as I don't sell anything; therefore no shopping cart, and I don't collect any personal information.
@leebow : not necessarily. For a few months, CPC and CTR clearly went down for me. It kinda went up again after a while, especially last summer, because my niche is football so transfer season is always good, But it did took some time to recover. As i said, i made the move the same day or so as the huge march Google update, so it might have been a bit of both.
But depending on the country you're in, it definitely had an impact, because not all ads are HTTPS, so there are less competitors.