January 2013 AdSense Earnings and Observations

[HuskyPup]

Happy New Year AdSensers - Make or break year for me I reckon!

[IanCP]

I'm not about to get too excited yet on the well known principle that "What Google giveth, all too often Google taketh away".

[Play_Bach]

Six hours later click count still unchanged. Ad requests count has been moving ok but CTR is at a freakishly low .11% Anybody else having a VERY stuck day?

[JCKline]

Numbers are higher than normal for a Sunday,,,very odd, but won't complain, CTR seems to be stuck for several hours. Click dump coming? I hope so, because eCPM looks better than it has for several months.

[Str82u]

Nothing unusual after the holidays; Traffic is great but CPC goes down sharply when CTR goes over a certain %. Nothing unusual.

Haven't noticed any reporting delays.

[HuskyPup]

Sunday was my best day of the year so far, we'll see what back-to-work Monday brings.

[jbayabas]

Sat was slightly ave. Sunday was average. Let's see what Monday brings.

[JCKline]

@HuskyPup, Sunday was the best day of the month for me as well...a delay perhaps? Sundays are usually the worst for me. And today is just DEAD so far.

[Play_Bach]

Sunday was 12x over Saturday. Yay! :-)
Today is already on a pretty good roll too. Hope it continues!

[jbayabas]

So far so good Monday. 5 hours more to go, already hit the average mark.

[HuskyPup]

Monday's USA EPC was normal, everywhere else was diabolically low with loads and loads of 0.01/2/3/4 click values, I had 7 clicks from one country for 0.07p , UK Pence, about 11 cents!

[Play_Bach]

Monday was down about 15% from Sunday (the highest in about three weeks!). Hoping today goes back up again and not any lower.

[Str82u]

@HuskyPup - that's usual for us after Christmas, before Christmase is like "That's too much money per click, Adsense is going to get me". If I'd have known in 2000 what I know now I'd have pursued developing a different base niche but yes, after the first of the year per click earnings drop sharply for a while as though advertisers are trying to make up for what they spent in the previous two months.

How is your CTR compared to previous weeks? high/low/normal?

[HuskyPup]

How is your CTR compared to previous weeks? high/low/normal?

Within normal range, clicks normal, eCPM 81%, EPC 72%, UK EPC 54%, US within normal range at 87%.

I'm guessing that looking at the countries possibly they're analysing Xmas/New Year expenditures and incoming enquiries and will possibly make early 2013 campaigns based upon that.

I have no idea if I'm correct however it's the sort of thing I would do.

[netmeg]

I'm doing a really weird peak and valley thing right now since the first. Overall I'm up, but I've never seen it so pronounced or to go on this long. Every other day I'm WAY up, and on the alternate days, I'm WAY down.

/\/\/\/\

It looks just like that for the first eight days of January.

[jbayabas]

Slightly above average Monday. Not the way above average I am hoping for. Not complaining as long as it is not below average.

[JCKline]

I just logged in, first time all day, it's 7:39pm EST and my CTR, CPC, etc., is sooooo low I haven't broken $1? Did AdSense "break"? WTF happened!

[sgod]

Today was our second-best day ever in terms of visits and page views, yet it is our lowest-earning Tuesday in months. Yesterday was bad too, but not quite this dismal. Low CTR seems to be the main problem, but CPC is disappointing as well. We'll give it a few days.

[edinburgher]

After a couple of improving days Tuesday was a pit of despair. Good pageviews, slightly low CTR, awful CPC. It's as if all the (relatively) high CPC clicks are missing.

I've long suspected higher CPC clicks go through extra filters, probably on dedicated servers. My figures for yesterday are consistent with problems on these hypothetical high-click servers.

[HuskyPup]

EPC back to the new December average for me on Tuesday, now to try and get more traffic etc!

[Str82u]

Tuesday was a record traffic day for us but if anyone already guessed, it wasn't a record Adsense day... as long as the traffic is good, I'm O'kay.

@HuskyPup

EPC back to the new December average for me on Tuesday

Wish that were true for us (13th year online, 7th with Adsense) but January is traditionally a VERY low EPC/CPC month. Sounds like there's an echo over here eh?

[jbayabas]

Above average Tuesday. Nice!

[Play_Bach]

@netmeg

My earnings pattern seems to be cycling over three days: low-up-up

[jpch]

We'll give it a few days.

And then what?

[JCKline]

Tuesday was a joke and today isn't looking any better thus far.

[Play_Bach]

Yesterday just ended. Complete disaster. WTF is going on?

[Pixweb]

Same here, yesterday was awful, CPC low as hell!

[Pixweb]

Same here, yesterday was awful, CPC low as hell!

[azlinda]

Wednesday was my lowest earnings day in ten years.

[jinxed]

The last few days do not look good.

[JCKline]

Same here...