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December 2011 AdSense Earnings & Observations

         

HuskyPup

10:38 am on Dec 1, 2011 (gmt 0)



Oh heck, here we go into what is, for many of us, traditionally the worst month of the year. Any bets for when the big drop in earnings starts...20th/21st December?

Mentat

3:50 pm on Dec 15, 2011 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



all time record 14.12.11 :)

Me happy!

pelizden

5:38 pm on Dec 15, 2011 (gmt 0)

10+ Year Member



Thursday so far disaster in making :(

HuskyPup

5:44 pm on Dec 15, 2011 (gmt 0)



What on earth is going on? So far today CTR at 1.53% however EPC 48%, something is seriously askew!

jmccormac

7:13 pm on Dec 15, 2011 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Looks like banjax central is not working again. Stats haven't budged since this morning.

Regards...jmcc

WordsnCollision

10:26 pm on Dec 15, 2011 (gmt 0)

10+ Year Member



Is it just me, or has Google stopped correcting Estimated Earnings in real time? I haven't seen any adjustments to the updated figures on my EE page in quite some time.

As for Thursday, looks like a typical day for me that started slow and picks up steam later. Yesterday was the 3rd best day so far in a month that (knock on wood) is on track to be my best-earning in 4.5 years with Adsense.

pelizden

10:14 am on Dec 16, 2011 (gmt 0)

10+ Year Member



Thursday was well below average.

HuskyPup

10:46 am on Dec 16, 2011 (gmt 0)



By the looks of my metrics December's gone for me, UK CTR was 0.00%, US CTR was 70% of average however EPC was only 67% therefore earnings were 57%. Page views for Australia were only 27% yet India was almost normal...you can tell the vast majority there don't bother with this Xmas farce!

I'm easily on track for my worst month ever.

jinxed

12:08 pm on Dec 16, 2011 (gmt 0)

10+ Year Member



Its been a below average month here, majority of the traffic UK based.

I think the fact that sales are down in general is having an affect. Bad times in the economy, let's not forget that.

jmccormac

2:29 pm on Dec 16, 2011 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Looks like banjax central has been messing with the controls again. Stats seem to die from late morning (GMT) until around 1800 Hrs.

Regards...jmcc

HuskyPup

3:26 pm on Dec 16, 2011 (gmt 0)



Totally and utterly screwed...CTR 0.78% with an EPC of 40%...R.I.P. AdSense...Hopefully you'll be resurrected in January, if not I'll be replacing you with my own ads, it's as simple as that.

denisl

3:32 pm on Dec 16, 2011 (gmt 0)

10+ Year Member Top Contributors Of The Month



Something strange today - CTR one tenth of normal - hope it doesnt stay that way.

fanboy

3:35 pm on Dec 16, 2011 (gmt 0)

10+ Year Member



Rollercoaster ride so far this month. :p Up and down, up and down. Traffic is at an all time high while RPM is tanking. End of the year blahs? I didn't expect that until after Christmas...

Play_Bach

3:56 pm on Dec 16, 2011 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



> if not I'll be replacing you with my own ads, it's as simple as that.

And give up all the excitement HuskyPup? (yeah right - I'll believe it when I see it! ;-)

HuskyPup

4:29 pm on Dec 16, 2011 (gmt 0)



And give up all the excitement


Well, I knew that December was going to be bad, just not quite this bad, quite simply AdSense impressions are not aligned as they usually are with my own logs which makes me wonder if they're losing data somewhere...that would hardly be a surprise the way they constantly screw around with things.

W/C 9th January will be the indicator for me whether to replace AdSense across some or all sites. If it doesn't pick up that week I think I'll be pretty much be able to say that the ride has finished and left the amusement park.

eddieh

9:34 pm on Dec 16, 2011 (gmt 0)

10+ Year Member



It would appear that G is being very selective with which clicks they count and which ones they don't. I track everything across my sites including adsense clicks and for sometime, I have noticed that clicks from certain countries and IP's just do not appear in the stats.

Countries from which clicks are not attributed include India, Indonesia and the Philippines to name but a few. In addition, clicks from any IP's that are anything to do with educational establishments in the US (school districts, colleges or universities) never seem to make it to our adsense stats either. The result of course is what appears to be a lousy CTR when in reality, the clicks are there but are not being counted. Whether the advertisers are still being charged is another question entirely!

Although I am physically in the UK, our sites across various niches are aimed at a worldwide audience and hosted in the US. Having been reading these threads (but never posting until now) for longer than I care to remember, one thing that is very obvious is that when CTR and RPM dies for one in the UK and/or Europe, we all seem to go down together.

Slashus

12:48 am on Dec 17, 2011 (gmt 0)

10+ Year Member



They are scrubbing clicks like crazy some days.

We went 5 hours without a single click in the middle of the day on Wednesday. This is impossible. Never caught up overnight because maybe their click reporting was behind. Ads showing, sites ok, impressions normal. Thursday, back to normal. Today, same thing. we haven't been credited a click for hours.

Bad luck is one thing. But this is simply an impossibility with a four year track record. I'm really looking for an alternative.

Play_Bach

1:02 am on Dec 17, 2011 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I'm a long time caller, first time listener... uh... that's not right...anyhow yes, stats way behind here too.

Mentat

7:09 am on Dec 17, 2011 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



1. Great revenue (jump in eCPM)
2. Low Page views on Adsense, but normal in Google Analytic..

denisl

1:20 pm on Dec 17, 2011 (gmt 0)

10+ Year Member Top Contributors Of The Month



Nearer normal today - something strange definitely happened yesterday

pelizden

7:51 pm on Dec 17, 2011 (gmt 0)

10+ Year Member



Saturday extremely bad so far...

marcus11

12:14 am on Dec 18, 2011 (gmt 0)

10+ Year Member



December 2011 = zzzzzzzz, Sooooo Sloooooooow....

Play_Bach

1:21 am on Dec 18, 2011 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



No sign of life here too.

azn romeo 4u

3:13 am on Dec 18, 2011 (gmt 0)

10+ Year Member



yup down 20% today. was awesome this month till today.

zarathustra2011

8:43 am on Dec 18, 2011 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Had a fantastic two week start in December, and then it trailed off. Far less clicks and CPC down too, though we've passed the peak for Christmas advertising now, so I was expecting to see some changes for the worse.

HuskyPup

11:10 am on Dec 18, 2011 (gmt 0)



I am totally and utterly confused as to what is supposedly happening according to Google!

Saturday saw my third best earnings' day of the month, nearly double that of the last few days, with traffic being a normal Saturday at about 80% of a weekday. Obviously CTR and eCPM were way up compared to recently plus EPC was about 118%.

My sites used to have really tight metrics with 90% of earnings, CTR etc all being in the same range, so far this month my metrics have been:

Clicks 70.5% to 158.7%
CTR 68.5% to 136.9%
EPC 67.8% to 139.3%
eCPM 60.2% to 158.3%
Earnings 61.6% to 150.3%

Now that's a serious rollercoaster ride. Do I assume others are seeing similar these days or am I the only one?

JCKline

8:11 pm on Dec 18, 2011 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Mine have been just down, but today things shot up, then after logging in moments ago, a large chunk of the $ was taken away. :(

Play_Bach

11:32 pm on Dec 18, 2011 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Another well below average AdSense day in the making. :-(

pelizden

1:54 pm on Dec 19, 2011 (gmt 0)

10+ Year Member



first six hours of Monday and so far only one click, looks to be yet another bad day...

HuskyPup

3:16 pm on Dec 19, 2011 (gmt 0)



Just two things, Sunday's EPC for the USA was precisely 50% of Saturday's with actual earnings 48.6% of US average.

Yeah, I believe you G...oh, that's three things!

netmeg

5:29 pm on Dec 19, 2011 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Wow, AdSense mostly missing first half of the month for me but my EPCs have come roaring back.
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