Almost near the end of the day and it's disheartening. Adsense has never been this buggy in the years I've been with them. I mean, there's volatile, and then senseless chaos, like something's broken. I'm trying out of few changes. We'll see. This particular site might be affected by the recent Google search algo change also.
30 minutes to go until the start of the new AdSense day. My 2nd was a day of two halves. It started off slooow with a much-below-average CTR. Then the CTR rebounded a bit (still ending below average though), but CPC was over double what it usually was ending in a better-than-average revenue day.
I have abandoned my websites since 1st week of november: doing nothing on them! funny thing, earnings not only have been stable, they slightly went up a little bit. Been very busy finishing other projects (combined with a end of the year boredom of trying with no luck) but now I'm motivated again.
Had a decent day yesterday. CTR and CPC was strong, but traffic took a bit of a dive. Hope it's just a blip and not due to an algo tweak or anything.
@martsd - It depends on a massive range of factors. Naturally a product-oriented site will tend to have visitors who'll click on ads more than a site about (e.g.) math help. Just as the location of the ad(s) are really important.
Anywhoo, my CTR tends to be 3-6%... somewhere in that sort of range. (Not a product-oriented site)
Good month for me so far, best epc and cpc this year, however took a 30 percent hit on google traffic last week but overall days are actually higher money wise without that traffic. The only thing I can think of is it was non performing visits. Also whats weird is that I still have my normal keywords where they normally rank that I check regularly, so im not sure on what keywords were lost.
Bottom line: Ill take the money anytime over the traffic.