Forum Moderators: martinibuster
Anyone spotted the above with their ads? Kinda strange I think.
If goooooooogle wanted to increase "buyers" to the Adwords partners I was thinking they should educate the Adwords advertiser in writing text that attracts the type of visitors they want, not change their brand name so it screams...LOOK AT ME I AM AN ADVERTISEMENT.
Our job as publishers is to make the Adsense ads blend with our site and make it appealing for people to click...not trick them to click mind you...just to present a professional site that gives credibility to the ads placed there.
Phew! My 2 cents!
One of the great things about adsense was that we could configure it to look very professional and it didn't detract from our site. Hopefully this will be temporary, but I kind of doubt it.
If Gooooooooooogle = higher CTR and Google = lower CTR, not many people would rather have the Google.
If Gooooooooooogle = higher CTR and Google = lower CTR, not many people would rather have the Google.
I wonder if it led to higher CTR on the ads or higher CTR on the Ads by Goooooogle link? I guess it would probably be both.
Also, I wonder if the drawing the eye effect will wear off as internet users constantly see the new Gooooogle link on countless sites on the web (now three times on one page), and it is no longer so effective.
Hey! I've got a great idea, why not revive blinking text for the Ads by Goooooogle link!
Just kidding, I think adsense is great but I hope Google keeps this under control somewhat, or at least gives publishers a way to opt out of certain features.
If Gooooooooooogle = higher CTR and Google = lower CTR, not many people would rather have the Google.
Good point Jenstar.
I don't know if I "like" the extra o's but if it generates more revenue I don't care. Now if it made me less money Google would certainly hear from me. If revenue stays the same then I would prefer the shorter version. However I doubt I will see any "measurable" change at all. Google may have seen a slight change upwards in click rates with the extra o's. And with G serving hundreds of millions of ads, an extra .07% increase in the click rate adds to there bottom line more than the individual small publisher, who would not be able to measure this kind of increase.
cheers
viggen
Side note: Click-thru rates have gone down significantly. The more you have to loose with a test, the more you want to have the option to choose if you want to participate :)
Has anyone been able to see changes with this? We want to test with additional ad units, but won't be able to tell if people would click/or not click because of location or because of the new ooooo.
It was in beta long before they released it to the masses yesterday. I would say they saw a jump in CTR in comparison to ads that didn't have the Goooooooooogle. It is an eye catcher, it draws the eye because it is noticeable. If it draws they eye and results in someone looking and clicking on the ads when they otherwise wouldn't have, I am all for it to continue.
This is exactly what I'm seeing as my CTR is definitely up over the past 24 hours. EPC is holding steady too. It sure caught my eye!
Popularity will obviously depend on sector and type of site.
lars
