Forum Moderators: martinibuster
it's new and will make people look at the ads.
Higher CTR = MORE DOLLARS OR EVERYBODY
Not really, it makes more people look at "Ads by Goooooooooooogle" and click on it.. So in other words you are actually sending more free traffic to your website, cuz remember, you don't get paid when people click on "Ads by Goooooooooooogle"
If google actually knows that publishers are their valuable assets then I am sure that they will take off this "Ads by Goooooooooooogle"
Because of the new name accompanying the ads, Adsense ads are more easily identified as being ads by visitors. Because of this, only visitors that are looking to buy something will click them. Well, not only, but the balance between 'junk clicks' and clicks from people that will actually buy something from the advertiser will shift towards the 'buying visitor'.
This would mean a better ROI for advertisers because they are rid of a lot of clicks from non-buyers.