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AdSense stats delay & the lingering after effects

Anyone else seeing this?



1:19 am on May 5, 2005 (gmt 0)

10+ Year Member

Just checking to see if anyone else has noticed that AdSense stats have not updated for about 4 hours now (as of 9 pm Eastern).



7:26 pm on May 5, 2005 (gmt 0)

10+ Year Member

Seems that today impressions are behind


7:29 pm on May 5, 2005 (gmt 0)

10+ Year Member

Anyone else notice really high CPM?

Either impression are behind or some switch flipped yesterday that moved our CPM really high.


7:33 pm on May 5, 2005 (gmt 0)

10+ Year Member

Impressions are behind...does that mean clicks are as well?


7:41 pm on May 5, 2005 (gmt 0)

So far as I can tell, clicks are farther behind impressions, but maybe it's different for different people....


7:43 pm on May 5, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

Impressions are still behind, due to this my CTR is twice as high as normal and CPM is also higher than normal.


7:45 pm on May 5, 2005 (gmt 0)

10+ Year Member

Impressions are way down (about 40%) ... But what makes this even more strange is the ads being served ...

I noticed this earlier, but decided to wait a couple of hours before checking again ... On on of my sites (wedding related with strong content), Adsense is serving up ads for corduroy pants and jeans for every page! This particular site has always been one of my best Adsense revenue producers, but if this continues, I won't have any choice but to remove Adsense from the site. Why Adsense would be showing ads for wholesale, low end clothing on a wedding site (no site changes on my end whatsoever), when they normally show all wedding related ad content is beyond me ...


8:06 pm on May 5, 2005 (gmt 0)

10+ Year Member

I am getting the same exact image ad on all of my four blogs. All are of different topics, but the same image ad appears on every page.


8:14 pm on May 5, 2005 (gmt 0)

catch, I would wait a few days before going so far as to take ads down. May be new ad inventory, which needs a few days of history before it will sink down in the ranks on your site, and the good stuff will bubble up again. This is the problem with an automated system like AdSense. It does take into account what works best on your site, but when new ads become available--which probably are broadly matching the keywords for your pages--then some testing out is needed.

That's my guess, but someone else may have a better one.

Undead Hunter

4:03 pm on May 5, 2005 (gmt 0)

10+ Year Member

Hi folks:

After what happened yesterday, with the stats finally updating... I'm wondering if both Monday and Tuesday are still out of whack as well.

It seems to me that both days are about 15-20% below the average, definitely 15% or so below the normal page views.

Could it be that the system was starting to go out of whack then?


4:38 pm on May 5, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

Google previously sent an email crediting publishers for unpaid clicks for whatever reason/s (was it Jan?). I would think that they would do the same if there are unpaid clicks after this downtime.


4:40 pm on May 5, 2005 (gmt 0)

10+ Year Member

My stats are off too. By about 20%.


5:07 pm on May 5, 2005 (gmt 0)

I was going to say my stats are normal. And I think they are, in terms of impressions, but on second thought clicks forTuesday seem lower than the even the low end of the usual range....


5:37 pm on May 5, 2005 (gmt 0)

10+ Year Member

I started off a thread the day before yesterday (before all the problems became apparent) saying exactly the same. So - in the same boat here. Incidentally my stats for yesterday have just recently been updated (gone up 25% from previous total).

Undead Hunter

6:10 pm on May 5, 2005 (gmt 0)

10+ Year Member

I agree about the crediting of clicks, but if you remember they didn't do that adjustment for a month or so - and many of us weren't entirely aware there was a problem.

Monday, I can discount within the normal variations. But Tuesday was definitely below target. With a varied site like ours, the end result is remarkable stability of income - aside from what I now recognize as seasonal variations.


8:31 pm on May 5, 2005 (gmt 0)

Please do not forget that there have been many holidays worldwide this week for Labour Day, in China it is a Labour Week and in Russia the Orthodox Easter!

We've seen exceptionally slow numbers through the mornings every day until the USA kicks in early afternoon UK time.


9:02 pm on May 5, 2005 (gmt 0)

10+ Year Member

It seems like the system is still out of whack, my stats are updating very slowly, either that or I've just lost 50% of my adsense revenue :-(


9:30 pm on May 5, 2005 (gmt 0)

10+ Year Member

I agree, earnings seem to be well down. Things still aren't normal.


9:36 pm on May 5, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

awwwhh quit complaining. My earnings are down 99% and so is my website.


10:26 pm on May 5, 2005 (gmt 0)

10+ Year Member

Wednesday CPM is VERY low for me! too bad 'couse that day I got the most impressions ever and high clicks, but the CPC was so low!

I wonder if this has to do with the mistaken stats Google has been doing now.


10:33 pm on May 5, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

Seems like Page Impressions definetely update at a different rate then the CPM and daily total.

I've thought that for some time now.


10:44 pm on May 5, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

I'm seeing record impressions with zero clicks. I haven't had a click recorded for over 24 hours.


11:01 pm on May 5, 2005 (gmt 0)

10+ Year Member

my impressions on adsense are 40% lower than my webstats, Clicks are down on that level of traffic, probably 20-30% as well.

lets hope it plays catch up.


11:34 pm on May 5, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

I just checked my stats - which I though were back to their normal sucky levels - to find that they are even suckier. I don't think adsense is updating properly.

To reincarnate an old, but reliable term, I believe Google has FUBAR'ed.

It gets especially old, especially quickly when they don't deem either advertisers or publishers worthy of any kind of update. Even when ebay had their massive outage in June of 1999, they at least attmepted to communicate with their users on message boards, via emials, etc.

I find it hard to say, but I believe G has actually found a new low of customer service that ebay could not even match.

Kinda like the Wizard of Oz, "pay no attention to the man behind the curtain."

Yep, my stats are stuck again, for about the past 2-3 hours now.

Disgusted, again, and again.

Captain Dodgy

12:09 am on May 6, 2005 (gmt 0)

10+ Year Member

Fearless Rick,

Whoa there Buddy!

As someone pointed out earlier in this thread, the Big 'G' advertises in their TOS that delays of up to 24 hours can be expected in reporting of Adsense Stats.

I'm no major player in this biz however I have to say Kudos to Google for AdSense and their customer service. They have ALWAYS responded to my inquiries expeditiously and courteously.

Am I experiencing slowed/skewed stats like the rest of you? Absolutely. Am I worried about it, no way. Have I emailed them to ask why this is happening? Nope - I figure they have enough on their hands trying to fix the problem.

Fearless Rick, sit back, breathe into a paper bag or something and it WILL work out


12:11 am on May 6, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

Seems to me you are all too quick to react if G is slow at reporting on rare occasions (i.e. yesterday) or there are short term fluctuations in stats and income.

I am not in the least bit worried about it and have lots of confidence in G. IMO, no big deal, after a while the stats will catch up and your daily avg and monthly income should stabilize.

Many of you are likely looking at your stats too frequently and too closely.


12:47 am on May 6, 2005 (gmt 0)

10+ Year Member

Today and yesterday have been the worst Adsense earnings for me ever despite a higher than average number of clicks.

I really hope it's something on Google's end and not just smartpricing or bad luck on my end. Althoug, I noticed my CPM% plunged to the floor....


1:33 am on May 6, 2005 (gmt 0)

10+ Year Member

This is very disheartening. I have taken painstaking efforts to produce a quality content-rich site that has become somewhat of an authority site in it's niche. The site has done fairly well over the last year and several months, since I started Adsense, but as my impressions and clickthrough rates have improved, I've noticed an almost immediate decline in EPC. This hasn't been too bad however overall as I have managed to improve my earnings more or less every month (barring the last few).

Today I am seeing what appears to be an almost 50% drop in my EPC. It's probably one of the largest such drops in EPC I've had in any given day.

It may be a coincidence that this has happened one day after the reporting delay yesterday, but I can't shake the feeling that it's correlated somehow... Or maybe I'm just being paranoid. I guess I'll know more over the next few days.



1:58 am on May 6, 2005 (gmt 0)

Bottom line, we are all suckers. We have a "contract" with Google, and no way to audit it.

They have carte blanche to pay us whatever they want.

I don't mind the $3500...oh, wait $3000, oh, wait...$2500...oh, wait $2000 a month I get...(not complaining...except for what they showed me I could make...I have over 2,000,000 pages of unique content.)

But then I watch the GOOG price on Wall Street and I get it.


2:33 am on May 6, 2005 (gmt 0)

10+ Year Member

Well, not to be the only one to say the opposite :-) ... Aside from the stats being well behind yesterday (and probably a little tonight), my revenue levels, click %'s and payouts do appear to be normal... Yesterday's stats, when they appeared, were what I was expecting and they were good.

So... just an opinion from the other side... I don't see anything but lagging stats.

I do, however, wholely agree that we all have very loose relationships with GOOG (from their perspective, at least). That comes from a lack of competition in their market place.

Yahoo and MSN may well serve to change that when they enter this marketplace... There is a very good article in Fortune that I read today re: how Gates and Microsoft sees Google.

It is a very (very) bad idea for Google to leave *any* door open for MS to walk into... and for sure, something as simple as this lack of "talking to the publishers" during times when that talking is needed is a bad, bad idea for Google and will make us all even more willing to work with their competition when they arrive on the field.

My 2 cents.


3:06 am on May 6, 2005 (gmt 0)

10+ Year Member

My EPC has been down almost 20% today, since the AdSense stats "blackout".... I'm not sure if it's related but it sure is a discouraging sign.
This 251 message thread spans 9 pages: 251

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