Major changes to AdSense

Pricing structure and ad relevance

[markus007]

Unless adsense is sending out a april fools joke, what do people think of the changes? Every site has a unique pricing model?

For example, a click on an ad for digital cameras on a web page about photography tips may be worth less than a click on the same ad appearing next to a review of digital cameras.

[edited by: markus007 at 8:08 pm (utc) on April 1, 2004]

[ignatz]

Oooooooouchhhh. I've been getting it for four days straight now. I have to go to the store and get more vasoline now. I hope it is on sale.

Guess the money won't be so easy anymore, eh?

[karatekid]

I don't know if making money was easy but per Google co-founder Sergey Brin making money was the idea. -

"I'm really excited about our self-serve AdSense. I think this is changing webmasters' lives. They can make money on something that was a hobby, and they don't have to do weird search deals. Think of it. We send you checks. I'm hoping that it can help spur the next generation of content development on the Web."

[searchenginewatch.internet.com...]

At least he claimed it was the idea until he decided he'd rather keep it himself.

[freeflight2]

I have to go to the store and get more vasoline now.

guess G should start offering that in their online store so they can suck even more $$$ out of you.

[CalArch90]

Today is not looking good so far, I hope it's just a momentary blip on the radar screen, but it is making me a little nervous. Will keep my fingers crossed in the coming days.

[Sunflux]

The G reply was pretty general (BUT APPRECIATED WINK WINK) and sort of along the lines of the BLACK Thursday email but they said the new changes to advertiser prices and targeting will affect differnt publishlers differently. That maybe our EPC will go down, our click-thru rate may increase do to the more targeted ads (this makes sence and I am seeing a little higher rate). They also said that even tho we are seeing smaller revenues, the changes are ment to affect the LONG term potential, blah blah by getting more advertisers.

I received the exact same form letter. The problem is, my message to Google complained about a lower CTR, told them exactly why this was happening due to poorly targeted ads, and gave examples of specific mismatched ad categories appearing on my site. Of course, no response to that as they never actually READ the emails sent to them.

Edit: corrected CPC to CTR.

[blaze]

I'd like to hear from Jenstar and how she has been affected by these changes.

She regularly claims the 'so-called decline' in AdSense revenue is not something that is occuring across the board.

[ignatz]

I'd like to hear from Jenstar and how she has been affected by these changes.
She regularly claims the 'so-called decline' in AdSense revenue is not something that is occuring across the board.

I think it's pretty safe to say that the majority of people hitting this thread are wondering what the ... is going on with their income. I have counted at least a half dozen people who have said they are seeing either minimal decline or actual increases.

[zulufox]

I was making $X before... now I'm making $.XX and EVEN $.0X one day this week. I'm just hoping it makes enough to pay for hosting.

This is killing many of the smaller sites that dont have other avenues of revenue yet.

[icedowl]

I was making $X before... now I'm making $.XX and EVEN $.0X one day this week.

Ditto, except for the $.0X - but I did have many a $.00 day before I added AdSense. A few years worth of them. I'm not about to quit my day (really night) job.

[newbies]

How many people did not get the email from G? I didn't get it and my EPC increased a bit from April 2. Does it hint that if you didn't get the email, you won't be affected by the adjustment?