Sudden increase of CPC recently?

My campaigns are full of inactive keywords.

[fischermx]

I didn't review my campaigns since last week, I remember a campaign with arround 1000 keyword in which I had about 150 "inactive for search".
Today I have 750 "inactive for search"!

Does anybody get any similar to this recently?

[jim2003]

yep

[bostonseo]

Very weird things going on with Adwords lately.

[fischermx]

I ran a report with all the keywords on last month.
I cleary see these keywords were performing good with $0.10-$0.20, now they are asking 0.40-0.50. Some are asking $1.00 or $2.00.
That's crazy!

edited :
I can't believe, a keyword jumped from $0.05 to $5.00!

[bostonseo]

These dramatic price jumps have been happening for a while now.

[fischermx]

They must be kidding:
I deleted the keywords, added more ads, readded the keywords and guess what?
! All the keywords are asking $10.00!

This must be a freaking monster mind in the plex who put that kind of joke. Really, it had to be a joke, a programmer joke, like if I was trying to workaround the system and I receive a punish instead!

Someone dares to try it just for fun?
I think I did it three times, so go and delete some inactive keywords and readd them, three times and see what happens...

[lodrem]

hi all,
my first time writing but felt compelled to write as I have written to adwords support as to why some of my CPCs now cost so much, but have been given the usual set answers that I should 1) increase my budget and 2) optimise my ads.

This problem seems to be with newer client accounts, even though I use some of keywords are the same as those for other clients.

[manx]

Adword has Gone Nuts! And absolutely Greedy.

Today they have increased a Major portion of my keywords from below $1.00 to $5 - $10.

These are campaigns that have been running for LITERALLY Years!

This is Absolutely ridiculous.

My thoughts are they are trying to get rid of the Little guy -- anyone who doesn't spend $10,000 a month.

[jim2003]

I have seen the same thing today. I spend well over 10k per month. If its kill the little guy time, little guys are bigger than that.

For example I have one keyword that has generated 34,000 clicks over the last couple of years, generating nearly 30k of for google. The CTR has been consistently around 3% while being ranked between 5 and 7 during that time. The min bid was raised to $10 today. Hard to fathom.

[fischermx]

jim, what was your bid on that keyword before today?