Does anybody get any similar to this recently?
I'd post the reply here, but I think Google prohibits us from doing that in the T's and C's.
I spoke to a large breakdown cover company today and their own brand name had been made inactive and pushed right up in price to re activate.
Other friends in the industry are saying the same. I don't mean to be melodramatic here, but something is not right.
I previously didn't understand that the entire website was being evaluated as opposed to only the landing page.
But having said that, its not clear to me why my website has been worthy for years, and now its not worthy :(
This is a move to raise CPC prices - nothing else. They'll either find that people are willing (out of necessity) to pay these higher prices or that advertisers' will take their money elsewhere. I wouldn't expect Google to change anything anytime soon.
I hear what you are saying about not holding our breath, but all the Google people say it looks like there is a problem and that they will get back to us. That, at the moment, is all we can hope for.
It's only supposed to hit poorly performing kws.
Like those with CTRS less than 30%, right?
Had my first unprofitable day in recent memory yesterday. It takes a certain sustained volume of searches to pull in sales. That can't happen under the current scenario where many of the best performing keywords are untouchable.
While I raised a few bids, my spend was 1/2 of a normal day too. That couldn't have helped Google. Popular items that people buy every day were either turning up no Adwords results or the typical junk that bids on everything (and somehow makes a profit?).
Noticed searchers can still buy 'cadavers' and 'explosives' if they want to try it auction style. Just picked those two off the top of my head and there they were. But reasonably priced consumer goods with no gimmicks attached, you may be out of luck, searcher.
Have to make some hard decisions soon. Anyone else?
Israel
For those of us in at the beginning who would have thought things could turn so sour. You follow all the rules and then one day Google decides to take the ball away and play their own game! I really don't understand it.
Many of us are affected and surely Google can see that the last few days have not been as profitable as they could have been.
OK - I have heard many Google reps say that key thing is to ensure the ads in search are of a good quality for their visitors. If this is the case come out and say it - block the poor pages BUT don't ask for mickey mouse bid amounts and confuse the whole issue. The current scenario of high minimum bids mixed in with quality score leaves everyone in the dark. Google need to be more specific and state why a page is poor if this is their objection.
We are all playing a guessing game and AWA you really need to come back to this forum with some specifics. We have all read the guidelines, it is time to state in balck and white why this has happened especially as Google Reps are saying its looks like there is a problem.
I can only pray this mess is corrected asap.
At least they are admitting to a PROBLEM and not just give a canned response. Is everyone experience a widespread problem to all campaigns? I am only having this problem with one campaign.
AdCenter must be loving this as a migration from Adwords is inevitable.
kz
