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Personally I'm of the opinion that all the massive tweaking people have been doing is doing no good because the index from the last dance/update/fiasco (oops, did I say that outloud?) hasn't even settled yet (I'm living proof... my cache / SERP problem mentioned earlier). Any tweaking people are doing is likely to not show up for at least a few days, if not a few more weeks under these circumstances.
Granted, I'm no expert... but that's my take. I've noticed the fluctuations you're talking about too... something is changing... that's for sure.
Personally I'm of the opinion that all the massive tweaking people have been doing is doing no good because the index from the last dance/update/fiasco (oops, did I say that outloud?) hasn't even settled yet (I'm living proof... my cache / SERP problem mentioned earlier). Any tweaking people are doing is likely to not show up for at least a few days, if not a few more weeks under these circumstances.
Anyone doing MASSIVE tweaking is doing the wrong thing in my opinion .... this is NOT about "over optimized" sites! Its about google ceasing the opporunity to bring in additional funds via adwords on highly competitive keyword phrases!
Are we getting back to a regular update schedule or does this feel more like adjustments?
Adjustments.
There's been no regular update schedule since Dominic. The new process is a rolling update but we don't seem to be quite back into that yet.
I know people here like to think that Google is watching the forums and using it as feedback, maybe they are, but you can bet they're running thousands of searches themselves. With Florida they changed things. They've been monitoring the result. They're now twisting the knobs a little to fine-tune it. Maybe we'll see major changes, maybe the major changes are done and this is a tweak. I really hope that some of the white-hat info sites that got lost reappear now, but don't get your hopes up too much, just in case.
Anyone doing MASSIVE tweaking is doing the wrong thing in my opinion
That's very true and exactly my point. I'm not so sure about the adwords angle though. I'd lend more credence to the theory that this is a trial run of full-fledged keyword stemming (check googles help... they've switched stances as of yesterday (?) and endorse this now. There are a few threads on this elsewhere) with some SERIOUS bugs.
Sure, there's some changes to tone down SEO and maybe some to test adwords, but I seriously think what happened here is they unleashed the keyword stemming without realizing what it would do to their density filters when 'widget', 'widgets', and 'widgeting' are stemmed into the same keyword. It may have set off the SEO flag and they're toying with how to fix it. Lending credence to this is the fact that for the past 2 days you could see evidence of stemming in the results and now all the sudden pages are reappearing... but stemming isn't.
Again... not an expert. Just rather "Spock like" in my approach to things.
Oh... and for the record, my massive update was needed and planned well in advance of the last update. It had nothing to do with Florida or any other update problems.
I am new here and still cannot figure it all out... but I suspect this whole thing is about OVER-OPTIZATION of KW and what better time for anyone to notice would be when it hits you right in the pocket... now for the holiday sales time.
Though having said that, the whole thing is ridiculous and I'm thinking... since my KW are compound words... I can easily split them up and see where that takes me... though my concern is that the current sites that are ranking have a keyword density of about .72%
That seems kind of low if you have a page which you try to describe something... well lets look at this way...
You have a 1000 word page and G is saying...you should only have your KW come up about 7 times?
How would something like this even be relevant?
Thanks
ARC
I'm definately seeing stemming - Australia becomes Australian & Australia's.
I wonder if they're all combined to calculate KW density?
This is what I was mentioning earlier. It stands to reason that if they're going to intuitively stem the users keywords, they're going to have to recalc the results based on a combined keyword density. If they don't do something along these lines there's no way to determine which sites are more relevant than others.