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Kackle - can you explain the "dictionary" for me? And how I might benefit from it - Im reading your posts hard but dont see where youre coming from.
Sure. But you have to act quickly. Google will fix this one just like they fixed the hyphen.
1. Google is depreciating pages/sites that are over-optimized for certain keywords or keyword combinations. It does this by looking up search terms in a dictionary of target keywords or keyword pairs that it has compiled. This dictionary is Top Secret, because if you knew what was in the dictionary, you could avoid these words in your optimization efforts.
2. If the search term or terms hit on a dictionary entry, the search results for that user's search are flagged. This means that before the results are delivered, the order of the links, or even the inclusion of links, are adjusted so as to penalize pages that have overoptimizated for those terms. Most likely the title, headlines, links and anchor text are examined. It's possible that external anchor text pointing to that page has also been pre-collected and is available for scanning, but this is much less likely. (Besides, external links are not something within your immediate control, so don't worry about it right now.)
3. You want to find out which keywords that are relevant to your site are in Google's dictionary. Compile as many relevant keywords you can think of that searchers might use to find your site. Now take these words singly and in pairs, according to how users might search. Run two searches for each combination and compare the results.
4. If the results are strikingly different for the pre-filter and the post-filter search on a particular term or combination of terms, it means that some variation of those terms has been flagged because something was found in Google's dictionary.
5. Do lots of searches and you can come up with a list of "sensitive" words that you'll want to avoid when you re-optimize your pages.
It's a nice weekend project.
up to here pretty much what ALL the results look like after Florida update.
But on #10 is what I like best:
Florida Psychiatric Society Home Page
– who said that Google don’t know what the people are actually looking for? Or it is just me?
Nope. Wait, maybe?
First test, searched for -
keyword1 keyword2 keyword3 keyword4
All keywords in title, keyword 2 appears twice.
#1 listing!
But then, I tried -
keyword1 keyword2 keyword5
Keyword1 is in title, keyword2 in twice, keyword5 on page but not title.
Lower-PR sub-page listed before this higher-PR page!
Difference with keywords is that on page coming up first, keyword2 is listed only ONCE in title, but keyword5 is listed TWICE on page.
That difference is enough to make the lower-PR page rank better, even though the keyword5 has the LEAST prominence in the search phrase.
To sumarize -
* Last word in search listed twice in body
was "more relevant" than -
* Higher PR
* Second word in search listed twice in title
* Last word in search listed once in body
Nope. Wait, maybe?It's probably different for each targeted phrase and level of optomization, but the key factor in our niche appears to be the repetition of key phrases in the title, rather than keywords. It may be that the penalty is more severe for phrases or just that phrases occur more often in our niche due to the two word name for our location.
They are clearly trying to increase adwords revenue by steering people away from the free results on all the "money keywords".
I seriously doubt that this is a good long-term strategy for Google. The "IPO bug" has obviously hit Googleplex and everyone has $ signs in front of their eyes. :)
They are clearly trying to increase adwords revenue by steering people away from the free results on all the "money keywords".
I doubt that heavily.
I have about 30 domains, which all, (except one) are doing as well as they did before the Florida Update.
All domains are in "money earning areas" and I am earning as much money as before with my domains.
Maybe Google tries to chuck out commercial sites which have millions of product sites and no content except the terms of serive and the pricelist, but sites which offer information about products, related products ... aren't affected by this seperation.
greg
Does anybody tried searching: Google Florida Update...But on #10 is what I like best:
Florida Psychiatric Society Home Page
LOL, dsz11, is that Google's computer's way of telling us it's schizophrenic?
This is a classic example of what I was talking about before (see post #679, Page 46) regarding a loss of keyword proximity/prominence in both the body and the title.
Only 1 of the keywords appears in the title, and the most prominent keyword in the search phrase (Google), does not appear until near the bottom of the page, in small text, and not adjacent to either of the other two search words.
Both of the other two search words only appear by themselves as well, NONE of the 3 search words for this Top-10 listing appear together even as a two-word phrase anywhere on the page!
THIS is why the results are so non-relevant, folks!
Maybe Google tries to chuck out commercial sites which have millions of product sites and no content except the terms of serive and the pricelist, but sites which offer information about products, related products ... aren't affected by this seperation.
This is not true.
One of our missing sites is a content filled site on our area that was started in 1995. We get a constant flow of congratulations on the helpfulness and information on the site.
That brings up a question. Are people in areas with two word names (New York, New dehli, Los Angeles, New Brunswick, New Jersey, Lake Tahoe, Rhode Island, etc. experiencing a more severe hit because of the automatic phrasing effect of a two word location?
YES! Just have a look at our profile site.
Our site is named after our area and of course it has the names in it's title with all the variations. The funny thing is that when you type in the area name and include the country we are #1 - verrrry strange.
Some very good info.
Ya wanna bet someone gets called into work at the "plex" first thing in the morning to fix this little window into the secret dictionary...