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Yahoo update, November 2008

     
3:31 am on Nov 22, 2008 (gmt 0)

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An update will be rolling out during the next few days per the Y! Search Blog:

[ysearchblog.com...]

4:19 pm on Nov 22, 2008 (gmt 0)

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They're usually over by the time they're announced. (Despite the ...next couple of days... )
12:56 am on Nov 23, 2008 (gmt 0)

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Definitely some changes in my niche - back to two updates ago near enough... I bounce around a lot in the Yahoo SERPS but in a consistent way, one update puts me on page 3, the next back to page 1. It's been like that for about 6 months now!
1:20 am on Nov 24, 2008 (gmt 0)

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It seems they've dropped many of the Google manipulations they started in July especially in my areas. Wise decision on Yahoo's part. Let the good times roll. Commerce sites are coming back.

I consider it the "Divorce from Google" update.

This is a great stimulus for the economy. Meanwhile Google force-feeds us every encyclopedia article, research piece, and worthless You Tube feed it can find to fatten its own wallet and force businesses into Adwords. God forbid Google should help the US economy other than itself. File that under "never gonna happen".

2:34 pm on Nov 24, 2008 (gmt 0)

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got one site that got hit pretty bad. it's sort of a spam experiment site I created just for Yahoo. Been doing really well for a while, then Yahoo traffic went down by 50% since Friday.
8:52 pm on Nov 24, 2008 (gmt 0)

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God forbid Google should help the US economy other than itself. File that under "never gonna happen

I'm fairly certain G is feeling the same pain many retailers are. They've had to let quite a few employees go and probably more here in the near future. Take a look at their stock price as compared to about 6 months ago.

got one site that got hit pretty bad. it's sort of a spam experiment site I created just for Yahoo. Been doing really well for a while, then Yahoo traffic went down by 50% since Friday.

Sounds like a good update to me. Down with spam.

9:23 pm on Nov 24, 2008 (gmt 0)

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and force businesses into Adwords.

As it should be. Unless people add "buy" or "purchase" in their searches, I don't think commerce sites should be considered as seriously as content rich sites. The average american is already too much in debt for over consuming unnecessary items that he doesn't really need.

9:27 pm on Nov 24, 2008 (gmt 0)

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Results I'm seeing are pretty positive for mitigating spam I've seen in my areas.

Not too bad I'd say.

Great job Yahoo for improving this time around.

9:42 pm on Nov 24, 2008 (gmt 0)

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I consider it the "Divorce from Google" update.

Yahoo has always been the friend to retailers, and yes, ecommerce to a certain extent has drifted from the Yahoo serps over a period of time, but getting back to ones bread and butter business in these uncertain economic times certainly can't be a bad thing.

They've had to let quite a few employees go and probably more here in the near future.

Of course Google is letting people go. Without *Stock Options, Google, Yahoo and yes, even MSN are going to find it hard to find and retain good talent.

The big 3 are pulling back to various degrees, and for good cause. They want to stay in business. And in so many ways, we need these organisations to stay in business.

We'll all pull back in one way or the other as things tighten up.

Our ecommerce interests have always done very well in Yahoo, while on the other side, our webtech interests have always done well in Google.
So there are no surprises here from either one, as we've written separately for each (Yahoo/Google) for at least 3 years now ... or every since Google dumped ecommerce to favour tech.

10:51 pm on Nov 24, 2008 (gmt 0)

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I'm fairly certain G is feeling the same pain many retailers are.

Iím not convinced. I havenít seen any reports on the national news Google are feeling the pinch of anything. You mean an overvalued stock is finally feeling the reality of what its worth.

I don't think commerce sites should be considered as seriously as content rich sites.

That is pure baloney. What youíre likely referring to is a bunch of ďget richĒ schemers clogging Google with all this rewritten Adsense drivel. Commerce sites provide jobs for the masses and stimulate the economy. Their emphasis isnít strictly on individual schemes to retire at age 30 that benefit only themselves.

12:23 am on Nov 25, 2008 (gmt 0)

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Commerce sites provide jobs for the masses and stimulate the economy.

My post may have not been very clear, I was thinking that content rich site usually are the best match for what people are searching for, hence their higher value and relevancy for search engines. An in-depth, critical article on widgets will always be more attractive than some list of widgets to buy.

As for Google or Yahoo! "responsability" to stimulate the economy and offer biased results in favor of ecommerce sites so people buy more, that's a strange rationalization for making them suddenly responsible for your financial success. Nobody owes you anything, that's the nature of the business world. Private companies are not the government. Search engines will offer SERPs that match people's expectations, their own survival depends on it, if a company wants more instant traffic to sell their goodies and don't have time or resources to write articles that will bring traffic in the long term, that's what Adword is for (which does its part to stimulate the economy by employing thousands of publishers, this is no different than a company offering thousands of normal jobs).

My personal take on that one, however, is that americans already are in debt for buying too many goodies. Recessions are natural part of an economy where people learn lessons about consumer excesses, buying what they can't afford and not saving diligently.

1:15 am on Nov 25, 2008 (gmt 0)

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So I'm looking for information on something; do I really want results to heavily feature sites trying to sell me that something, or sell me something vaguely related?
'course I don't.
3:06 am on Nov 25, 2008 (gmt 0)

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koan I didn't take the part personal
americans already are in debt for buying too many goodies
but last time I looked it was a world recession not just the US.

As far as the yahoo update I am not impressed at all myself there is still something not right in the algo to see the stuff on the 1st page that just shouldn't be there.

9:52 am on Nov 25, 2008 (gmt 0)

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Goodle Divorce- I think not.
Most of the sites that have bumped me out #1 #2 position are pure adsense garbage sites with lots of junk links.

Looks very much like the algo change they did back in mid summer where the domain in URL and junk links were way overrated.

1:12 pm on Nov 25, 2008 (gmt 0)

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Ranking well at Goggle and even getting traffic from MS, but zero from Yahoo. Why ?
1:53 pm on Nov 25, 2008 (gmt 0)

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Wikipedia has been getting too high a ranking on Y. Let's see if that changes.
3:18 pm on Nov 25, 2008 (gmt 0)

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google has dropped just as the rest of its sector has e.g. baidu, yahoo. stocks in the same sector typically perform like the rest of its buddies.
6:48 pm on Nov 25, 2008 (gmt 0)

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Well my main sites index page is missing in action.
Now a subpage ranks for my main keyword on page 3 the index page used to be on page 1.

I just knew somthing like this was going to happen - last month Yahoo started showing the index page without the WWW - even though i have a 301 redirect to the www version in place.

Anyone elles seen somthing like this?

Sub-pages still ranks...

_____________

Added: I just noticed by following the link in the first post of this threath that I am not the only one with this problem. That gives me some hope.

Hopfully Yahoo will find the bug that is causing this and fix it soon - it's christmas shopping time soon. Ahhhhhgg.

Fingers crossed.

[edited by: Balle at 7:07 pm (utc) on Nov. 25, 2008]

10:10 pm on Nov 25, 2008 (gmt 0)

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Balle yep the exact same thing as you even though everything is 301'd correctly and has been for years. I was wondering the same exact thing a while back when I as well saw the non www as well as www in the searches.

Yahoo has dropped to 10% of my traffic now msn is 9% hurts but what can u do..but wait it out and hope they see the error.

2:55 am on Nov 26, 2008 (gmt 0)

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It seems they have reduced their over-optimization penalties more so, I guess they have better technology to fight spam now so they can make legitimate sites better now for the keywords they should.
4:02 pm on Nov 26, 2008 (gmt 0)

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Ouch... Some of the domain-name-keyword-tricks that fool Microsoft search so well are also working in Yahoo! now. :/
6:41 pm on Nov 26, 2008 (gmt 0)

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I just don't understand I am US based and in some searches I am doing is throwing .au sites. What is the deal on this the seach I am doing should send me only US based searches not 1/2 a world away and waste my time.

Top it off a US based company is missing a good chance at a sale by a au site in the index that shouldn't be there.

3:36 am on Nov 27, 2008 (gmt 0)

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I just don't understand I am US based and in some searches I am doing is throwing .au sites. What is the deal on this the seach I am doing should send me only US based searches not 1/2 a world away and waste my time.
Top it off a US based company is missing a good chance at a sale by a au site in the index that shouldn't be there.

I think that, a few months ago, something broke with Yahoo's country-specific algorithms. There was a long thread about this on Yahoo's Suggestion board. The arguments were long, detailed and comprehensive -- but Yahoo's non-answers were short, evasive and disingenuous. Then they closed the thread. Then the thread simply disappeared from the suggestions board. It's like they just swept it all under a rug.

2:28 am on Nov 29, 2008 (gmt 0)

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Balle and Bwnbwn I have the same problem.
A Yahoo employee actually responded to me saying that even though my non-www url was 301 redirected to the www url he said that the www url was then 301 redirected to a blank flash video player lol. I know that this wasn't the case so it had to be a glitch in their webcrawler.
If you want to see the feedback thread go to [suggestions.yahoo.com...] maybe if we all comment on the problem Yahoo will realize it's them and not us pointlessly redirecting our homepages to worthless blank pages lol.
8:01 am on Nov 29, 2008 (gmt 0)

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They're doing a terrific job of indexing the most relevant interior pages for search phrases, not just the homepage or pages a level up from the relevant page. And I have to say (yet again, as always) that their traffic is outstanding for conversions.
1:54 pm on Nov 29, 2008 (gmt 0)

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I have discovered why my pages have disappeared from most of yahoo search now. It appears now that Yahoo's algo can not determine a 301 now and indexes both pages. I did a 301 redirect on about 900 pages about 8 months ago. All pages are static all redirects were done in IIS per page.

Everthing went fine with all 3 engines. In the August Update [webmasterworld.com...] Yahoo looks like the algo lost the ability to correctly handel 301's and I began seeing my non www with the www.

This update lost most everthing still have some but nothing like it was.

I just did a site search and see all the pages that were 301'd now in the index again. Before the pages were replaced as they should be with the new page. So it looks like yahoo ignores a 301 completely and indexes the 301 pages.

8:36 pm on Nov 29, 2008 (gmt 0)

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In my keywords, Yahoo results are a total joke. I laugh.

I have no idea whether they're putting e-commerce ahead or not. The ordering of sites makes no sense whatsoever.

Unpopular weirdo sites rank like the cream of the crop, and the cream sinks like a rock.

I can't make heads or tails of it.

Back to Google.