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Weather Report: Yahoo! Search Index Update May 27, 2008

     
11:19 pm on May 27, 2008 (gmt 0)

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12:51 am on May 28, 2008 (gmt 0)

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According to Yahoo:

We'll be rolling out some changes to our crawling, indexing and ranking algorithms over the next few days, but expect the update will be completed soon.

And they also say there'll be some rank changes and page shuffling.

Do they need more shuffling or should they start with a new deck? My input is they need to shake out more of the .edu and .gov sites, flush them from the index. Not useful at all, especially for commercial searches.

2:21 am on May 28, 2008 (gmt 0)

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Haha! they *accidentally* put a site of mine at #8 out of 83 million (earlier today and late yesterday) and now it's sitting #9 out of 98 million pages returned. This update will be interesting to watch.

Trust me, it's an accident. ;)

2:28 am on May 28, 2008 (gmt 0)

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I'm hoping to see a bit more shuffling than we've seen in some of the past Yahoo updates (which didn't seem like much of an update).
12:39 pm on May 28, 2008 (gmt 0)

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I still have pages that have been gone for 5+ months in the Yahoo serps
3:36 pm on May 28, 2008 (gmt 0)

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we just saw a drop in our rankings for our two main keywords.

this should be interesting to watch over the next few days...

3:53 pm on May 28, 2008 (gmt 0)

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Dropped 30+ on a lot of my keywords, it seems like some logic is broke looking at the SERPS. I cant make heads or tails of it at the moment. Just have to wait and see.
Most importantly do not panic and start tweaking your site. The last couple of yahoo updates have had the same trend.
Yahoo Shuffle, Yahoo mini shuffles and finally yahoo will start to stabilize. It does take a few days like they said so we are raising PPC to compensate.

Off Topic - is the Yahoo Shuffle a coined phrase like Google Dance? We should really dub it today if it isnt :) We should ask Priyank Garg to do the "Truffle Shuffle" for making me increase my ppc budget :)

8:59 am on May 29, 2008 (gmt 0)

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Being on a few Google No.1 pages makes me wonder why Yahoo can`t do the same. Never got any traffic from Y.
1:45 am on May 30, 2008 (gmt 0)

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Once again we have a significant update of the Yahoo search engine, formally announced by them and 3 days later we are up to 8 posts on this occurrence. A grand total of 8 people actually gave enough of a ratís ass to post about this.

Iím not looking to flame, I really, really want Yahoo to succeed as the Google monopoly is not a good thing for all us, (and I got some stock!) so Iím rooting for you guys. But come on, this is it? This update is the best you have?

Iím an eternal optimist, and not one to ever throw in the towel, but Iím just about to the point of saying when it comes to search; itís game over. We got Google, we got Yahoo and we got MSN.

If there is a Yahoo representative who happens to stumble across this post; letís get some dialogue going here; post! Ask for feed back, get some response. You must make some significant changes. If you donít want to be absorbed by MSN , I am all for that, but man itís the bottom of the ninth, two outs and two strikes and boy you could really use a hit.

I guess at the end of the day, I just donít get the plan, I donít see how this update, or for that matter, the last dozen are going to do anything, even remotely to close the gap.

2:00 am on May 30, 2008 (gmt 0)

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Thanks randle, I agree 100%. After all these updates for the last couple years the index looks pretty much the same as before. It's like they're focusing on keeping things out and neglecting to work on displaying useful results.
3:00 pm on May 30, 2008 (gmt 0)

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I gave them some more days after the announce, but now I can say the new results are still garbage.
Now way there can be 3 results from yahoo answer on the top 10.
<sarcasm>I wonder if they are updating serps looking at alexa rank</sarcasm>
5:33 pm on May 30, 2008 (gmt 0)

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I agree with what's being said here too. I posted several days prior to this update announcement that I saw a big surge in traffic from Yahoo. This came from just a couple of key terms - and the rankings disappeared in just a couple of hours.

Now that this update is over we're better off than before, but to put things in perspective, Yahoo accounts for just 7% of my traffic, up from around 4%. Good movement, but if the traffic went to zero tomorrow I'd barely notice.

What does bother me are some sites that outrank me for certain terms. These are sites with very little useful information.

I do think that Yahoo values the age of a page or website. I notice that very outdated information from big sites outrank my current information on the same topic. Google seems to do a much better job of giving sites credit for publishing updated information (even to old pages).

So I agree, Yahoo seems to be overly conservative in their approaches to updates making changes that are barely noticeable. I don't think this is a good approach when Google has such a big lead.

8:30 pm on May 30, 2008 (gmt 0)

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What I have never understood is how updates are always garbage? I mean is it garbage because your site or a clients site has not made it to the top for the terms you or your client want? Are you seeing more blogs, social sites, scraper sites, sub domains? sites that are not relevant? Lets get somewhat specific on why you think that.

As for Y! accounting for traffic referrals I have seen up to 25% with google being at 50-55%. Granted, if I was hitting on those terms in Google that would have brought me 2 times that but I think people sell Y! way short especially if you can tap into local phrases that are out west in the US. The western US till goes to Y! in nice groves.

8:40 pm on May 30, 2008 (gmt 0)

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@seo_grinch

I, for one, don't think Yahoo's results are garbage, however I don't think they are very good either. Especially for long tail searches. I could care less if my own site shows up but I do feel many people have the bias you mention.

I consider Yahoo's results garbage because when I attempt to use Yahoo for my own non-seo searches I don't get even close to the results I was looking for. Google isn't perfect either but they are leaps and bounds better than anyone else. It blows my mind that as Google continues to gain marketshare (and capitalize on it) every quarter, that these are the types of updates we are seeing from Yahoo (and MSN for that matter).

11:49 pm on May 30, 2008 (gmt 0)

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@seo_grinch

>>I mean is it garbage because your site or a clients site has not made it to the top for the terms you or your client want?

No, because of the reason I explained in my post....

Yahoo loves outdated information on big sites. And that is not what users are looking for in today's search engines. They are unable to detect spam as well as Google, so they continue to take the "better safe than sorry" approach. Well, that's getting old after 12 months.

8:38 am on May 31, 2008 (gmt 0)

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I am particularly noticing an increase in anchor text value with Yahoo. About time you figured it out Yahoo, Google is only ahead of you a few years now and de-applying emphasis on anchor's due to so much spam. Overall I see a better set of results than the last few updates but still I'm with everyone here...Yahoo get a rep in here that gives a $hit and be a little pro-active!

[edited by: MLHmptn at 8:42 am (utc) on May 31, 2008]

9:24 am on May 31, 2008 (gmt 0)

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My site get some decent traffic from yahoo, but I say the new results are garbage because, given a not really specific keyword:
a) A one year old yahoo answer cant outrank sites that are upadate on regural basis.
b) A parked domain with sponsored results for that keyword, should not be on top ten.
c) a page with no content and only 300+ links to internal pages should not be on top five.
None of those sites are ranking so high in G, Ask and even Live.
Just my 2 cents.

[edited by: Guido at 9:25 am (utc) on May 31, 2008]

9:29 pm on June 2, 2008 (gmt 0)

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After a lot of shuffling, things seemed to have settled back to where they were. Another non-event in my book. At least Yahoo is consistent.
11:11 pm on June 2, 2008 (gmt 0)

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I have the impression that Y! started sending toward my important site a lot more queries that make sense considering what I offer. Did this sentence make sense? I mean my pages must have gone up in SERPS for my widgets and widgeting.

So this update is a positive for me at least. Last year or so Yahoo's traffic was 90% useless both for me and visitors. No big changes on site, more like stale with weekly addition of content, no link hunting for more than a year - majority of new references and bookmarks are truly natural and point to homepage. But on the other hand the site was well SEO'd even 5 years ago. Shortly after I stumbled into WebmasterWorld ;)

5:14 am on June 28, 2008 (gmt 0)

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I do think that Yahoo results are not good and useful and their interact with visitors is way behind Google.

Anybody know how long a site will get re-indexed after being dropped out? I have a good and clean site (rank top on Google, Live and many other search engine) but recently out of Yahoo after May update.

Thanks.