Shopping.com - CPC Update

CPC Update: Seasonal Decrease

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Did anyone else get this email? If so, could you paste in the body of the email with respect to the WW TOS. -And/or sticky me with the details. For some reason I cannot access the email, locate the message in the merchant center, or find it anywhere else.

We saw the CPC Seasonal *INCREASE* around Dec as a result of what they claimed was a higher conversion rate. I am curious as to what the *DECREASE* was based on etc.

Shopping.com has great insight into behavior and stats that can really be benefitial in other means aside from their network. You have to be careful with what you read from them as it is usually a solicitation to spend more. Dig far enough into their stats, reports, and corp doc's and you can sometimes find gold nuggets.

Ok, anyone?

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Found the email. Just to complete the thread:

In December they raised CPC's and promised that they would lower them again in the summer months based on seasonal trends.

Upon further review, this years stats are staying up, however they will maintain their commintment to lowering CPC's by 20% between July 1 and August 31.

[mike_ppc]

Yes, and if not, surely in October-November....

How can they commit to lower PPC? it's not a thing made by demand and supply? Or there is another mechanism?