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Smaller websites getting juicier ads?!



5:36 pm on Jan 12, 2012 (gmt 0)

This is my first post to the forum so greetings everybody in here!

I run a watersports destinations website with around 30.000 unique monthly visitors (quite a lot considering we are in a tiny niche), serving ads with Adsense and Doubleclick.

I really cannot explain myself how really smaller publishers in the same niche, with poorer contents and 1/10 of the visits, can get juicy ads from popular brands... their ads are always served through Doubleclick too..

I tryed looking for their ads on CJ, Tradedoubler and others with no luck, so cannot figure out where they can get them from...? am i missing something really obvious here? Maybe there are some niche agencies or other?

Thanks everyone who can spread some light..



6:25 am on Feb 26, 2012 (gmt 0)

It depends on what kind of ads you are looking to run.

30,000 monthly uniques is enough traffic to get your site approved into some top tier CPM and Affiliate Networks.

I suggest looking in Burst Direct, RMX, and ValueClick Media for CPM placements.

Look into ValueClick, W4, and Clickbooth for affiliate offers.

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