Has anyone out there compared or tried sites like NexTag to OV/Google or the like? From what I can see it is a ppc/cpc system with the keywords or specific products.
I am thinking of trying it but just do not see the sam reflection of advertisers that I do in the others I mentioned.
Any thoughts on the ROI, success stories, or positive/ negative feedback?
seth_wilde
7:41 pm on Jan 14, 2004 (gmt 0)
I haven't tried it myself, but it looks very interesting. Did you give it a shot? It would be great to hear some feedback..
shorebreak
12:41 am on Jan 15, 2004 (gmt 0)
It definitely works for them, they're pulling down $10-$20M in profits on $50-$70M in sales.
They've essentially figured out how to do massive paid search arbitrage. Their business exists because most companies can't figure out how to optimize their own paid search programs.