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What's a PPC site worth?

5:16 pm on Sep 5, 2008 (gmt 0)

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WebmasterWorld Senior Member 10+ Year Member

joined:Apr 5, 2002
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How much is this site worth....

1) UK Niche industry
2) Overture ppc within a directory site established 6 years.
3) 15,000 uniques per day average
4) Traffic nearly all from Google organic listings.
5) No bought traffic or advertising ( ppc margins too tight)
6) Turnover around 1 million per annum
7) No staff, 2 directors who run it, minimal expenses ( hosting and general admin).

Nice business but could be toast tomorrow.... what's it worth? Anybody know any comparable sites that have sold recently?

3:05 pm on Nov 18, 2008 (gmt 0)

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joined:Oct 4, 2004
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Did you get anywhere with this purchase? Am interested to hear more, pm if not suitable for public forum.