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1 per CPM a fair price?

Cpm

     
3:40 am on Aug 6, 2008 (gmt 0)

5+ Year Member



Hi, is 1 per 1000 impressions a fair price?
7:09 am on Aug 6, 2008 (gmt 0)

WebmasterWorld Senior Member vincevincevince is a WebmasterWorld Top Contributor of All Time 10+ Year Member



If you are paying it; it's a fair price. If you are being paid for it I would expect at least five times that on an average site and ten times that on a good site.
8:23 am on Aug 6, 2008 (gmt 0)

5+ Year Member



Thanks vince, I'm actually offering it on my own site selling banner space. My site gets about 60,000 views a day .. do you think I am pricing myself too low or too high?
9:43 am on Aug 6, 2008 (gmt 0)

WebmasterWorld Senior Member vincevincevince is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Too low. But then again; price depends upon uptake - if you can't sell it higher you may need to reduce the price.

Try running Adsense for a fortnight and see what that gives you in terms of CPM. Definitely do not charge less than that!

4:41 am on Aug 7, 2008 (gmt 0)

5+ Year Member



Thanks a lot, that sounds like good advice.

Just run a 24 hour test on banners, the part of my site that is running the ads actually gets about 20,000 a day. The rest of the site is made up of normal html so there's no way I can run banners on those pages.

4:47 pm on Oct 17, 2008 (gmt 0)

5+ Year Member



i think its not, PAY PER CLICK is the best
 

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