Welcome to WebmasterWorld Guest from 54.146.217.179

Forum Moderators: open

Message Too Old, No Replies

Web search engines to fight click fraud

Google, Yahoo, Microsoft, advertising group join forces

     
2:38 pm on Aug 2, 2006 (gmt 0)

Senior Member

joined:May 21, 2002
posts:762
votes: 0


The Internet's leading search engines are teaming up with an advertising trade group to find a better way to identify and measure "click fraud," a scam that has raised doubts about the Web's trustworthiness as a marketing vehicle.

[msnbc.msn.com...]

3:02 pm on Aug 2, 2006 (gmt 0)

Senior Member

WebmasterWorld Senior Member jimbeetle is a WebmasterWorld Top Contributor of All Time 10+ Year Member

joined:Oct 26, 2002
posts:3292
votes: 6


Wow, IAB has studiously avoided this issue for years, it's about danged time that it's stepping up to the plate.
 

Join The Conversation

Moderators and Top Contributors

Hot Threads This Week

Featured Threads

Free SEO Tools

Hire Expert Members