I'd like to use more 2nd-tier PPCs than just FindWhat, which I use now. I guess that it would be a lot easier to do this if I used PPC management software. Do you have any recommendations as to which to use? Or should I bother with it at all?
I lean strongly towards software, rather than an online service, because it's a lot cheaper. I'm leaning towards Apex's software at present because they seem to support the most PPCs.
