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Update Brandy Part 3

         

GoogleGuy

7:41 pm on Feb 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Continued From: [webmasterworld.com...]

"Any clue as to the possible role greater reliance on semantics is playing in your never ending quest for more relevant results?"

I'd say that's inevitable over time. The goal of a good search engine should be both to understand what a document is really about, and to understand (from a very short query) what a user really wants. And then match those things as well as possible. :) Better semantic understanding helps with both those prerequisites and makes the matching easier.

So a good example is stemming. Stemming is basically SEO-neutral, because spammers can create doorway pages with word variants almost as easily as they can to optimize for a single phrase (maybe it's a bit harder to fake realistic doorways now, come to think of it). But webmasters who never think about search engines don't bother to include word variants--they just write whatever natural text they would normally write. Stemming allows us to pull in more good documents that are near-matches. The example I like is [cert advisory]. We can give more weight to www.cert.org/advisories/ because the page has both "advisory" and "advisories" on the page, and "advisories" in the url. Standard stemming isn't necessarily a win for quality, so we took a while and found a way to do it better.

So yes, I think semantics and document/query understanding will be more important in the future. pavlin, I hope that partly answers the second of the two questions that you posted way up near the start of this thread. If not, please ask it again in case I didn't understand it correctly the first time. :)

dazzlindonna

4:08 pm on Feb 16, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



this morning, 64 has changed yet again for my keywords. some that went missing yesterday have returned today, others have plummeted. i still don't see 64 results on www, but that's ok, since 64 doesn't seem to have stabilized yet anyway.

manzan

4:23 pm on Feb 16, 2004 (gmt 0)

10+ Year Member



I agree with you jtodvv!. I am not sure what people are seeing that they are so happy about. I still see a lot of spam sites that are ranked well and good content sites are down. I really hope Yahoo switches soon!. It is tiring to play this game!

wine_guru

4:31 pm on Feb 16, 2004 (gmt 0)

10+ Year Member



Actually 64.****x results aren't showing on Google .de. I just chevcked keywords for us on 64.xxxx and they are great, as we hoped and as they ahve been on 64.xxx all along. However, they are not the results showing on google.de those are the results we saw for our keywords pre-this update.
This is verified by me checking google.de from here in UK and via a friend/colleague in germany itself. Identical results (post Brandy, or at least not 64.xxx) when searching for our keywords.

GG, any idea when those 64.xxx results will roll-out to the UK, or are they not going to now?

nightshade

4:40 pm on Feb 16, 2004 (gmt 0)

10+ Year Member



still no 64 ... in lancashire, uk, but got to agree with BeeDeeDubbleU, even though this 64 is looking really good for me, I can just see it all tumbling down in six months and we will all be back here pulling our hair out as with florida - really need the balance of other big search engines, so once one goes florida on us, at least we have the others as safety net.

Marcia

6:27 pm on Feb 16, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Let's watch the update, see what's happening, and try to discuss what's productive for our own sites. If anyone wants to whine about spam instead, you know exactly where the spam report is and how to do it. Take it to email, but not here.

Please - no brown-nosing about making reports, and no specific search terms or URLs.

Like it says on the front page, let's stay with this:

"...discussion for the independent web professional."

C'mon guys, we've got work to do! :)

europeforvisitors

6:33 pm on Feb 16, 2004 (gmt 0)



If anyone wants to whine about spam instead, you know exactly where the spam report is.

Could we declare a moratorium on whining about drops in search rankings, too? :-)

sufc

6:36 pm on Feb 16, 2004 (gmt 0)



I have been checking .co.uk and .com all day for but results haven't shown 64. results at all. Does anyone know if this is actually going to happen or if it is just a case of me waiting patiently....and praying lol

lasko

6:38 pm on Feb 16, 2004 (gmt 0)

10+ Year Member




I would like to hear more from webmasters about the introduction of stemming and how google is now highlighting the keywords relative to the search.

For example keyword1 was searched but google highlights keyword1 and another keyword which is either a plural or singular version or a word related to the original search.

On 64.**** you can see them highlight many new words that wasn't searched for.

Marcia

6:48 pm on Feb 16, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>stemming

If you type in the search for a two word phrase, with the second word having two possible suffixes, if version-1 is what's on the page and version-2 is what you searched for it'll come up with the page with the version-1 phrase (what's on the page) highlighted just as though it were version-2.

It's much easier to see on less competitive terms.

HayMeadows

7:00 pm on Feb 16, 2004 (gmt 0)

10+ Year Member



SlyOldDog wrote:
You know we watch your words as carefully as Alan Greenspan's ;)

Should be "more" carefully <g>, although I'd imagine we'll be watching Tim's just as closely soon :-)

flobaby

7:03 pm on Feb 16, 2004 (gmt 0)

10+ Year Member



64 is blessedly back in Philly and other parts of the US. I have Indextools so I'm able to see the search number my Google visitors come in from. Very helpful...not that it doesn't preclude my refreshing like a maniac every 2 milliseconds.

Dumb_guy

7:15 pm on Feb 16, 2004 (gmt 0)

10+ Year Member



Here is my well-behaved, politically correct, google friendly "brandy update" from California:

216.**** still showing in southern California. Have noticed slight shuffling in the results, but nothing of any consequense.

Dates no longer appear infront of the cached link, but our page is date stamped and the google cached dates for our site appear as follows:

64.xxx - Sat, 14 Feb 2004 0:47:10 CST
216.xxx - Sat, 14 Feb 2004 0:47:10 CST
Live california Google - Sat, 14 Feb 2004 0:47:10 CST

Hope this has not offended anyone - GG, moderators, etc.

kevinpate

7:17 pm on Feb 16, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



From GG, way way back there (#307 Brandy2)
> 2:14 am on Feb 15, 2004 (utc -6)
> Okay, I just talked to somebody else at Google.
> ... Sounds like 64.x.x.x is indeed the wave of
> the future. ... it may roll out over several
> days instead of being done over the weekend
> though.

& now, a Reader's Digest version:
Patience, Grasshopper, patience.

digitsix

7:18 pm on Feb 16, 2004 (gmt 0)

10+ Year Member



Interesting find...

I have comcast cable internet at home and at work. I work about 20 miles or so from where I live. At home I am seeing 64. results on www and at work I am still seeing the old (crappy) results. I just thought you all might find that interesting.

quotations

7:21 pm on Feb 16, 2004 (gmt 0)

10+ Year Member



Here is something interesting which amazed me about the "new google" ...

In the past, there was a lot of worry about transfering domains because a day or two of being off the net could result in your site being gone from google.com for a month or more.

We have a site (main site, highest traffic site, authority hub site) which was down hard for five full days at the beginning of the month. Fresh dates went away but the site was not dropped. Rank in the SERPs of the main page appears to be unaffected but a few of the sub pages have dropped a couple of places.

Is this the kinder, gentler, googlebot?

Has anyone else seen this happening?

... or ... is this just an "update is not done" issue and there is more to come?

It looks to me like the freshness of the index is a major consideration but that Google will refrain from dropping the main "authority" site in an industry, even if it is missing in action for an extended period.

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