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What else can I do to improve my ranking? I apologize that I have so many questions but I am totally new to search engine optimization. I appreciate any help or suggestions.
Thanks in advance!
[webmasterworld.com...]
Successful Site in 12 Months with Google Alone [webmasterworld.com] is essential reading to get started. After reading it you will have lots of other questions, come back and ask them!
Sites with little text do badly with the search engines, which need text to search. Keywords that are in META tags but do not occur in the text are given even less weight than those which are found in the text. If adding more text is not an option some paid listings may be needed.
Many words may help evoke questions in your mind which directly relate to what you are trying to accomplish. Then, do a site search. Use concise language when performing your search.
You'll learn a lot very quickly if you just start reading! One thing for sure, there are no short cuts to SEO and its a very fluid occupation so you will have to stay on your toes! ;)
Also, the most important thing...patience...lots of it. Don't be surprised if it takes a year to get a good ranking that is relatively stable in google.
Avoid messy html, javascript (link externally to scripts), optimise your pages individually so you have some kind of damage limitation if one set of keywords goes AWOL, but do keep a keyword theme running through the site so the pages seem relevant to each other.
A comprehensive navigation system, avoiding javascript links if possible.
And all that stuff in the FAQs :)