Google search term statistics.

looking for anyone who may have found this?

[ke1th]

Well, I've had enough lurking.

After some use with overture PPC, I've found their "Search Term Suggestion" tool to become very useful for targeting certain keywords and key phrases. You enter a phrase or keyword and it tells you how many searches were gone on that particular term for the preceding month.
However, as our main focus is really on Google. I was wondering if anyone has come across a similar tool for google traffic. Any help would be much appreciated.

[26thMay1999]

If you look into adwords, as you go through the set up process it gives you estimated clicks per day for keywords/phrases that you select.

I'm not sure how accurate this is, or if there is a better way, but it may be worth a try!

[Olin2003]

You can try using Google AdWords Keyword Suggestions for your different keywords and you will get some suggestions. Itīs not as specific as overture suggestion tool, but it gives you some useful information

[ke1th]

Many thanks for the replies.
I have actually tried the google search term suggestion tool. The results leave little to be desired however.
I'm surprised that google don't offer a tool with the same accuracy and functionality of the overture version. Or that there isn't a site out that somewhere that does this.
Well, one can always hope. ;)

[ogletree]

There is some debate to wordtracker. It is good for suggestions but some people consider the numbers they give to be suspect.

[mfishy]

<<I'm surprised that google don't offer a tool with the same accuracy and functionality of the overture version.>>

Dude, you will not find a tool less accurate than the OV tool.

They will show terms that they claim generate 100,000 searches per month when the #1 position on Google, Yahoo, AOL gives you a few hundred hits per month.

The tool that Google gives estimats the actual clicks when ADVERTISING on adwords. Nothing more, nothing less. It is quite useful to users of adwords, which is who it is intended for.

OV, on the other hand, has a tool that works for neither the advertiser or the web marketer looking for info.

[ke1th]

I have actually been wondering about the validity of the results gleamed from the overture tool. And, if in fact they were as accurate as they claim.

[novice]

I used the Overture tool for some keywords or keyword phrases, for an Adwords campaign, that were related to my industry. For the keywords I used, I was amazed at the number of impressions my Adwords got. Not sure how accurate it is for other industries but I would say it was pretty accurate for me.

[sublime1]

mfishy -- we have seen perhaps similar results with ov keywords. But we can see out listings right there at the top of MSN, Yahoo, etc, and we're getting only modest total volume. To me this suggests that these portals/SEs pale in comparison with Google, which by all accounts, they do. While ov's numbers may not be correct on an absolute basis, are you saying the rankings of terms (a relative measure) is inaccurate?

[DougW]

I have been using WordTracker for the last year and I have been pleased with the results. There is no way that I know of to vouch for its accuracy but is does give me a place to start and frequently suggests keyword phrases I hadn't thought of.

[zeus]

mfishy, the overture is not right for sure, I also go for the adwords.

zeus

[mfishy]

<<While ov's numbers may not be correct on an absolute basis, are you saying the rankings of terms (a relative measure) is inaccurate? >>

Yes, the ranking of terms on a comparative basis is inaccurate as well. This is what really sucks about it. The tool is useless and they know it. The only reason it exists is as an easy way to get people to bid on more terms.

There are so many automated scripts/webmasters tracking keywords that on a competetive phrase that check like this:

widgets
buy widgets
online widgets
buy widgets online
best widgets for sale

All these keyords are checked regularly and this is the reason why you see all the related phrases with an extraordinary amount of searches.

Why doesn't Overture supply actual click estimates? Surely they have the data and it would be helpful to advertisers.

The reason probably is;
a) They don't care
b) They like using inflated numbers

[Harley_m]

my limited time spent with OV has shown it tends to over estimate horribly - not in all cases, but some...

i have been using Wordtracker for a long while - and although it is good, and the best tool out there - the number of searches it shows up are often a gross underestimate - in many cases you could times the figure by ten to get more accuracy...

still as invaluable tool in the SEO's toolbox though for sure...

Harley

[mfishy]

Wordracker works well on a comparative basis, not absolute. That is what matters anyway, right? Finding what terms/phrases to target.

OV works neither on a comparative or absolute basis.