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This might help regarding inbound links
[webmasterworld.com...]
Read through to the end.
:-)
EW
<a href="http://www.yoursite.com">Keyword phrase</a> -- Cool things to see and do in Cucamonga!
So, if it's a vote for you for that keyword, google, says, "Oh, cool, here's a site that is voted for that keyword," and shows you up on search results for that keyword.
So, in answer to your question, use your targeted keywords.