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I think this is because they link TO /exchange links with a PR0 site ( a horrible spam hotel/travel site). This same spammy site offered me a link exchange, but I didn't go for it for 2 reasons..first, it looked terrible, second, I could see the PR0 - and it's not a new site, been around for some years, so I figured it was penalised.
Now, this competing site's link page links to me, and my link's page to their home page. SHOULD I BE WORRIED BY THIS?
I am not linking to the spammy site, but can I be harmed by a chain of links from it? How far does a penalty/"bad neighbourhood" reach?
This competitor of ours has PR0 only on the links page, so is the penalty for linking to a penalised site just restricted to one page?
I link from mysite.com/links to
othersite.com/index
And they link from othersite.com/links to
spammysitePR0.com/index
I don't link to spammysite myself, but can a penalty be passed along a chain? Or am I OK beacuse I don't link to the PR0 penalised page, only to the PR5 index page.
As far as I can see this PR0 is really a penalty and nothing to do with the recent wobbly update.