(PS. Do we need a new thread soon? This one is getting rather large)I tend to agree, but have always highly valued the grass-roots nature of these threads - i.e. that they have been started by members other than myself. I really like what that says.
(Cough) So if there are any volunteers out there... ;)
AWA
Ok, I'll jump in.
Maybe it's me, but it seems like I'm getting more and more of these boxes popping up warning about secure and non-secure items, particularly in the Campaign Settings area. I can't edit a lot of those things in the Editor, so it's *really* annoying to have to keep clicking out of that box. Google, UR DOIN IT WRONG.
Also, while I was going through yet again unchecking boxes for Automatic Match (hint hint) I seem to get tons and tons of pink boxes saying my changes had not taken effect. Seemed to happen more the faster I got in doing these edits.
More of these campaign level options NEED to be available in the next version of the AdWords Editor. *please*.
If you use a metro area and then exclude certain cities within it, editor will not allow you to copy from account to account which we need. Although most of our clients are in same field, we do manage 10 different large accounts all within the same topic as we have become identified as the so called experts in our niche.
My Christmas wish list early:
Increased targets to 1000
Ability to copy targeting from campaign to campaign and from account to account regardless of the combined targeting like: state, metro, city and excluded cities. If you have them all which we do in a single account/campaign we would like to be able to copy within editor.
Thanks Santa, I mean AWA
I do *not* get this anywhere else I go, such as to an account, campaign, ad group or anywhere else. Just on the Contact Us page.
And it doesn't happen in my normal AdWords account in FF; I haven't logged in to my MCC with FF yet as I generally keep my client google stuff in IE and my personal google stuff in FF so I don't have to keep logging in and out so much.
Also need to be able to use the Site and Category Exclusion Tool on an account level. (Even better, add it to the AdWords Editor somehow) When I have 70 or 80 campaigns, it's easier to turn them all off and cherry pick ones I want to turn back on than to have to go through THREE SCREENS times 70 or 80 campaigns. Not an efficient use of my time. FAIL.
I don't know how these come about, but they really need to be addressed - I can just imagine how much time they are spending chasing down fraud like this (and we only see a fraction of these reports here, I'm sure)
I keep saying - there should be some flags that we can set so that we're notified in case of unusual activity in an account. I might want to be notified if my budget suddenly increases over some amount I specify. I might want to be notified if someone accesses the account at some unusual time of day. I might want to be notified if new campaigns are created. I might even want to be notified if someone logs in from IP numbers other than what I specify. Heck, I don't even mind if you notify me by text message to my cell phone - I already have notifications set up in case any of our servers or connections go down.
And these flags that I set - they should be verified by PIN number, like they verify AdSense accounts or Google Local Business listings, so the miscreants can't just break in and change them.
In my book, it'd be worth it.
I would like (in a perfect world, ork ork) some upgrades to the Comments in the AdWords Editor.
I would like it if the comments could be denoted with the date/time/author.
I would really really like it if we could export the comments as a separate file that could be imported into another user's AdWords Editor - WITHOUT overriding his own comments. Sort of like the way Google Calendar works, with the ability to import different events lists.
If I'm working on an account that a client or a partner is also working on, I would love to be able to send him my comments on what and how and why I did what I did, and also get his comments back.
I'll try to get back with more.
Everything is now copy/pasted, verbatim, in the Advertiser Feedback Report, which goes out in an hour or two. I'll check back one more time before I actually send it. Late-breaking comments welcome.
I have to say, the WebmasterWorld section is nicely filled out this week - between this thread and a number of others.
Thanks!
AWA
How many GAP exams do I have to pass in order to bypass the front line email support people? It's *so* tiresome to have to ask everything at least twice, and get back the standard rote "this is how site placement on the Content Network works and these are things that might affect your bids" when I ask a specific question about a specific issue. I know all that stuff, and it just adds hours to a day to the process.
Got any others?
This week's Advertiser Feedback Report goes out in about three of four hours of the time I posted this. I'll come back and check this thread for additional posts before I hit the 'Send' button.
Just to be clear, feedback/feature requests/etc are welcome from anyone - not just netmeg. ;)
Many thanks, as always.
AWA
You could make it in the way where we add keywords on account level and nullify them on campaign level, if needed.
This would assume that on the account level we could only add negative keywords, while on the campaign level, we could add negatives, and suppress those coming from account level.
More or less, this would be like what we have in MS Windows domains, where certain security attributes take precedence over each other. Something like active directory but not to its full degree.
+, -, ++, +- concept, or parent/child, whatever you like and whatever wold fit better. We have a lot of that in programming and IT world in general.
In addition, still about negatives, when we use the keyword tool within our accounts, show us how suggested keywords are affected by negatives (from any level, once you implement the account negatives). That could be another check box, just like we have "don't show existing keywords" now.
Even more, you could show an icon besides each keyword in an ad group which would indicate that a keyword is being affected by negative and therefore it is inactive. Or, you could "sink" them to the bottom like you do with paused keywords now, and simply put "negative" in status cell.
I had cases where keywords would not trigger ads because of negative that should not be applied on campaign level. If I have 20 campaigns, and 50 ad groups in each, plus who knows how many keywords in each ad group, it takes a while until I figure why some ad group, or some keyword(s) are not triggering ads.
See how much we can talk about negatives? They're important tool so we need the control over them to be as granular as it can be.
Otherwise, I have to open each banner / ctp video in it's popup window, then right click and copy shortcut, then paste into a text file to "see" it (because you even have the status bar turned off in the popup window.
As it is now, the URL I can "see" for banners and ctp video ads is the adwords system "url" pointing to the popup window, not the ad's destination URL.
Makes it a big pain to double check entered ad URLs.
An alert that says "you have a campaign ending" isn't an alert, it's a goose chase bait.
How about an alert like...
your "Local Widgets" campaign is set to end on 12/12/2008
that links to that campaign, not just the account's list of all campaigns.
Still plenty of time for more. The report goes out in about (short pause to count on fingers...) 28 hours from the time I posted this.
Thanks in advance. ;)
By the way, this may be a good place to mention in advance that I'll be away from AdWords - and this excellent forum - starting Monday, December 22nd and returning Monday, January 5th.
AWA
<edit> Added the 'away from AdWords' info, which was part of another post, but which also seems to belong here. </edit>
[edited by: AdWordsAdvisor at 2:02 am (utc) on Dec. 11, 2008]
And under Tools:
I sure hope some of these are heading towards being available in the AdWords Editor, or at least add an option to apply to all campaigns in an account. It would actually be faster to bulk apply them to 80 campaigns and then go back and remove from 10 than it would be to set 70 campaigns one by one. Help me make better use of my time!
Let us see what has been applied to our accounts, and when. Lately, we had cases where TM ban has been applied throughout all AdWords accounts without TM owner’s request. That’s what they said.
I also saw many of my very old ads (2 or 3 years under pause now) disapproved which has told me that something was going on.
We, as account “owners”, should be able to see what we have applied to them (accounts), in regards of trademarks.
Even better, there should be a system that would allow the owner to approve other accounts online. This “fax, mail, email” thing is so prehistoric. Somebody has to sit there and read all that stuff!
You could create TM maintenance application which would save time and money on the long run. Let TM owners log into those TM accounts, and let them manage their own TM.
The automated backup and update is a good idea (when it's working properly) - I'd like to see it expanded in the future to work for those of us with MCCs and multiple accounts. Right now, I do a manual backup of each and every account before attempting any upgrade. It's pretty time consuming.
Yes, my apology regarding that AE 7.0 issue, netmeg.
The report will go out to a great many folks at Google in about six hours from the time I post this. (Maybe even five if I am both fast and fortunate.)
As an aside, I wanted to say once again that I'll be away from AdWords - and this excellent forum - starting Monday, December 22nd and returning Monday, January 5th. During that time the Advertiser Feedback Report will also be on vacation.
It'll next be sent on Thursday January 8th - and any feedback included in this thread during my absence will be happily included in that edition.
Thanks again!
AWA
There *must* be a better way.
At any rate, have a good holiday. Hopefully I'll have this straightened out by the time you get back (ork ork)
See here for more:
[webmasterworld.com...]
[edited by: RhinoFish at 4:04 pm (utc) on Dec. 22, 2008]
How about an alert like...
your "Local Widgets" campaign is set to end on 12/12/2008
that links to that campaign, not just the account's list of all campaigns.
~~~~~~~~~~~~~
Once the set end date has been reached, the campaign turns off, but there's no change (from active to deleted) that posts in the "Tools" feature called "My Change History". Suggest that a programmed change also post to "My Change History" to make this tool better. By the way, programming the change does post here, but I think when the event is triggered, it should also post.
1. Automatic Matching needs to be OPT IN and not OPT OUT. It's irresponsible of Google to turn this on by default, when most advertisers don't understand the ramifications. NOT a good long term strategy.
2. If you have more than 50 campaigns in an account, it's virtually impossible to load the screen where you can edit the settings for each campaign. I tried at least 20 times, and it timed out every time.
3. There needs to be ACCOUNT WIDE SETTINGS for some of the campaign settings. Or else let us edit them in the AdWords Editor.
This is a much watered down version (mostly minus the profanity) of what I was ranting about on twitter when it happened.
In real life - If I take the CC statement now, how do I know from which account the charge has come from?
I have to go back to AdWords and find a charge among multiple accounts and connect it back to the CC statement, based on the amount solely... a lot of space for mistakes and even fraud (if CC info gets into wrong hands).
One, two, or three accounts may not be a big deal, but what about people and companies that take care of 10, 20, 30, 40, or even 50 accounts while using their own company's (or personal) credit card(s)?