Happy New Year to you all and best wishes for a prosperous 2025.
Ninagreece
5:34 am on Jan 28, 2025 (gmt 0)
that's right.
Juniya
6:41 pm on Jan 28, 2025 (gmt 0)
The CPC to CPM has been the worst thing for the majority of Adsense publishers for sure. Devastating. I don't even want to look at my numbers and compare them to the last few years.
allhearts
7:21 pm on Jan 29, 2025 (gmt 0)
CPC, RPM and earnings have tanked this month.
There was a little hope late last year that things were turning around, but so much for that.
azlinda
10:03 pm on Jan 29, 2025 (gmt 0)
It seems to me that with RPM, publishers are really getting the short end of the stick. I very much dislike it as compared to CPC. I had another (unnamed) advertiser on my site who had a decent RPM, but it then began to really sink. Just before I removed that advertiser, their RPM had dropped to a low of $0.25. Advertisers are getting lower than bargain basement rates.
dolcevita
11:03 pm on Jan 30, 2025 (gmt 0)
January = CPC between $0.07 - $0.10
allhearts
12:33 am on Jan 31, 2025 (gmt 0)
@dolcevita, Yeah, it’s a sad state for all of us webmasters who have worked so hard on our sites, and depend on evil google to earn some extra cash.