joined:Feb 19, 2017
Hey everyone. Long time lurker, but the poor performance on Adsense the last two months have caused me to seek some help.
Here are my stats for the last 28 days:
145,000 page views
Page RPM $0.65 (HORRIBLE, for the past two years I usually averaged around $1.50)
Page CTR 0.64%
These numbers are awful. A site earning 145K page views should easily make north of $100 during that period, and I am way under. I was earning around $150/month with similar traffic in Oct/Nov and things have plummeted of late. Any ideas?
I AM using the ad balance feature for the last month or so, but it hasn't made much of a difference. I am running about the same numbers as I was in January, without ad balance, when numbers plummeted.
For Adsense, I run a responsive ad at the very top of the page next to the site logo, a responsive ad in the middle of each text post, and a 336x280 at the end of each post.
I've added outbrain over the last week to try to supplement income, which now appears under my last Adsense ad (336x280) on each page. I also run Insticator in the right menu and have for several months, which has been earning decent revenue. I was using Insticator during my best months with Adsense as well, so I don't think that's driving anything downward.
Thanks for any help!
[edited by: rdros23 at 10:57 pm (utc) on Feb 19, 2017]