After the login mess yesterday I think Google simply decided to give me an average day as possible!
EditorialGuy
4:27 pm on Jun 25, 2015 (gmt 0)
For us, yesterday turned out to be up a little from the previous Wednesday. Reporting was just slower than usual (as I suspected).
marsradio
11:20 pm on Jun 25, 2015 (gmt 0)
Started today out in the dumpster...now doing a lot better. I guess stats had to catch up.
MrSavage
4:00 am on Jun 26, 2015 (gmt 0)
A decent day just happened from out of nowhere. I mean I'll take it.
HymnSite
5:11 am on Jun 26, 2015 (gmt 0)
Whoa! I don't want to jinx it, but for the SECOND time this month it looks like I could come in with an RPM _above_ $1.00 (still only in the $1.20 range which remains well below my historical averages, but something must have gone wrong at Google to let me approach the low end of past normal RPMs). This has to be balanced against three days that would hold my account below $100 total for the month (something that has NEVER happened before, even in the days of nickel clicks), leaving me with an average RPM of less than $0.60 for the month. I knew this month smelled bad at the beginning, but wow! They had to work hard to marginalize publishers like mine this badly. Five dot rating for site health. Five dot rating for multi-screen. Steady rating for revenue optimization. Earnings in the tank. Oh well.
netmeg
12:46 pm on Jun 26, 2015 (gmt 0)
For the first time in years, I'm down a little over last year. Mostly due to lower CTR. Not much, but some. If I add in my other networks and my direct ads, I'm above, though. Glad I added some alternates.
RedBar
3:17 pm on Jun 26, 2015 (gmt 0)
Aha, I've had an interesting 4 days since I installed one responsive code unit on some of my responsive sites:
CTR +142.9% EPC +111.5%
Obviously earnings are up for this unit, it'll be interesting to see how the next few days fare until the end of the month.
ember
6:46 pm on Jun 26, 2015 (gmt 0)
I tested a responsive ad unit, too, and similar happened to me. EPC stayed the same, but the CTR was way up. So much so that I took the ad unit off.
trebuchet
12:12 pm on Jun 27, 2015 (gmt 0)
I know I've been complaining lately about falling CTR. But it's totally collapsed the last two days. I'm talking a click per 250 page views. Ad inventory is woeful. Might as well write July off altogether at this rate.
Ironside
12:46 pm on Jun 27, 2015 (gmt 0)
I'm going to carry out an interesting experiment over the next couple of days. I have an article on cloudy aquarium water and it has a responsive ad just underneath the first paragraph of text. Now considering how many hits the page received every day, one would expect a few more clicks. So I have replaced this ad with a non-responsive 336 x 280 rectangular banner between the heading and the first paragraph of text. It well be interesting to see just what happens over the next couple of days. I've created a custom channel just for this one add so I will see exactly what kind of performance it gives.
Mentat
4:35 pm on Jun 27, 2015 (gmt 0)
For me weekends are fubar! -40% on cpc!?
ken_b
2:38 am on Jun 28, 2015 (gmt 0)
so so, could be better, could be worse
kireb
4:32 am on Jun 28, 2015 (gmt 0)
June has shown a high average RPM and very stable traffic compared to last year. Both Friday and Saturday are superb and this will be another good month. So far this year my domains are about 15% higher valued than other years (after currency corrections).
Ironside
11:46 am on Jun 28, 2015 (gmt 0)
It seems that by replacing the responsive unit on one of my pages with an unresponsive unit may have actually increased my earnings slightly yesterday. It certainly hasn't done any harm, I earned more money in the evening on this one unit that I have been earning for a long time. The responsive unit was showing as a 728 x 90 banner is placed under the first paragraph of text. The non-responsive unit is a 336 x 280 rectangular unit and is underneath the heading and above the first paragraph of text. I've checked on various mobile devices and it's actually fitting in just right. Some of the iPhones are displaying perfectly, couple of them it overlaps slightly. Some of the other mobile phone makes are also showing it really well. So it may be the case that we don't need to go responsive, in fact it may actually benefit to stay non-responsive, going by my initial results anyway.
Ironside
1:41 pm on Jun 28, 2015 (gmt 0)
Well, I've already exceeded last month earnings with two days to go off this month, so let's hope it keeps going this way.
RedBar
1:56 pm on Jun 28, 2015 (gmt 0)
For me weekends are fubar!
My weekends have never been the same since 1st April at about 30% less.
CTR and EPC about average.
Ironside
2:43 pm on Jun 28, 2015 (gmt 0)
I been thinking about responsive ads and mobile phones. If you think about it, a responsive ad will resize itself to fit the screen that somebody is using. In my opinion that's not necessarily a good thing because in many cases the ads are actually very small and people may not even bother trying to look at them. However, if you still use a non-responsive ad, most people are upgrading to phones now that have bigger screens, the non-responsive ads are still showing okay, maybe overlapping slightly on a few of the phones, but they are still displaying so they can be seen properly. So if you've got a big ad, I'm sure that somebody is more likely to click on it then they word a very tiny one.
breeks
3:32 pm on Jun 28, 2015 (gmt 0)
Yesterday was a good day. Today RPM is 50% of yesterday.
Nothing new same old stuff
RedBar
4:01 pm on Jun 28, 2015 (gmt 0)
Extraordinarily low AdSense PVs today, e.g. UK currently at 5% of average, yesterday it was just under 50%, US at 12.6%, is no one using the Net?
ember
5:42 pm on Jun 28, 2015 (gmt 0)
most people are upgrading to phones now that have bigger screens,
That is my thought, too. I know I have to switch to responsive at some point (or sell before then), but my desktop and tablet RPMs are about the same. Mobile is lower, but as more people switch to larger phone screens, which are not that much smaller than tablet screens, mobile RPM might start to increase from where it is now and not be as much of an issue.
Ironside
6:17 pm on Jun 28, 2015 (gmt 0)
Before I changed over to responsive ads, I used to have 336 x 280 rectangular ads at the end of all articles, these used to do really well. I changed over to a 728 x 90 banner which were responsive. However, I have now started testing a 300 x 250 rectangular add at the bottom of some articles. These ads show perfectly okay on nearly all mobile phones because they are the right size. So when someone with let's say an iPhone five gets to the bottom of my article, they will be presented with a nice big ad unit. The responsive ones are about the same width, but they're not as big and in my opinion probably won't hold as much information that may attract people.
RedBar
6:58 pm on Jun 28, 2015 (gmt 0)
New record low for PVs predicted today however CTR is double and EPC almost double so already past an average day...bizarre!
My responsive units are working extremely well with a much better CTR than a 300 x 250, testing them on various devices show them as appearing in all sorts of shapes with images, texts, multiple texts etc.
HymnSite
7:05 pm on Jun 29, 2015 (gmt 0)
Hmmm. Not too surprised that this month is closing out ~40% below revenue for May. That is how it has looked for most of the month. It is still disturbing to see over 4,000 page views and only 4 clicks so far today. Maybe it is just a reporting lag. Not sure how that happens if the page views are reported but the clicks aren't... I hope Google isn't making more adjustments to shrink my revenue another 40% next month. It won't hurt too bad, though. With Google taking itself out of the picture as a revenue source, I am preparing to put my products back online. It paid well before, but my day job hasn't let me fill orders. Technology is catching up, though, and I will be able to outsource the order fulfillment function. Soon ad revenue will be just as irrelevant as it was before Google got into the ad business.
MrSavage
12:12 am on Jun 30, 2015 (gmt 0)
OMG. LOL. Yesterday was quite excellent. Today? I can't even believe what I just saw. I need this to catch up or it's going to be a total LOL collapse of a day.
trebuchet
1:49 am on Jun 30, 2015 (gmt 0)
RPM and CTR have both been up over the past 48 hours. This is largely down to high RPM from Australia (probably because the financial year ends there Jun 30 and companies are draining their marketing budgets). Will be interested to see what happens in July.
RedBar
8:40 am on Jun 30, 2015 (gmt 0)
For me overnight Monday turned into my second best day of the month thanks to some good value clicks from the US, overall I am actually ahead of 2014 which makes a pleasant change.
glitterball
10:09 am on Jun 30, 2015 (gmt 0)
Total collapse in CTR for me yesterday.
RedBar
3:46 pm on Jun 30, 2015 (gmt 0)
Do I assume hardly any stats today?
I seem to have had my customary Indian visitors and nothing any further west than that, no Middle East, no Russia, no Europe and no USA...that's an extremely damp squib with which to end the month if nothing else happens!
Ironside
4:42 pm on Jun 30, 2015 (gmt 0)
June's earnings will beat both April and May so quite happy here, I thought things were heading in a downwards direction very quickly, maybe we've reached our low and we are on the up now, fingers crossed. However, I'm certainly not the hold my breath.
RedBar
7:39 pm on Jun 30, 2015 (gmt 0)
My worst EPC of the month today, half a Googleday gone and not enough money to buy a decent beer yet!
