August 2014 AdSense Earnings and Observations

[RedBar]

An unbelievably low EPC for me today from the USA at 18.2% of July average, honestly that's less than what I get from India!

[avalon37]

Worst 3-4 day stretch I've ever had. This coming off a very strong first week of the month. So annoying - the Google tinkering. Seeing ads about prostate cancer on a women's fashion site. Google - women don't even have prostate's - thought you knew everything.

[breeks]

Amazing day yesterday and today so far - will take it while I can get it.

[zepher_uk]

My CTR has been terrible for all of July and into August. I used to have average CTR of 6% and now it's down to about 3.5%. It happened suddenly at the end of June and hasn't recovered. My earnings will be half of what they have been previously and I'm really struggling to understand why.

[azlinda]

I would trade that new CTR you have in a minute, zepher_uk. My CTR has been 1/10 of 1% all of August. Before that it wasn't much better.

[azlinda]

I would trade that new CTR you have in a minute, zepher_uk. My CTR has been 1/10 of 1% all of August. Before that it wasn't much better.

[GreenDog18]

Has anyone had any experience switching from Adsense to Media.net. I recently switched and my earnings went up 5x. It seems like my niche there are a lot more ads plus I could blend the ads a little bit better.

I was surprised to see such an increase since I have read that Adsense is better in most cases.

Anyone else seen a increase going to Media.net?

[netmeg]

While nowhere near as high as July, I'm up over last August and that's all to the good.

Re Media.net - I only have one placement for Media.net, but I have noticed that the earnings have definitely increased over time. They don't approach AdSense, but they make a nice contribution to the bottom line. It just took them about four months to get to that point, so if you try Media.net, you might have to be a little patient till it kicks in.

[karkadan]

My stats are totally wrong today. No major clicks or visits, but my Analytics shows me more movement.

[ember]

My stats are totally wrong today. No major clicks or visits, but my Analytics shows me more movement.

Give adsense a little time to catch up. I've noticed the last few days that stats are very slow in the AM when I get most of my traffic. They look better in the evening.

[Narsto]

Mine has been slowing down too for the past week. Hoping to rebound 2nd half of the month.

[capulkit]

Adsense is such a bad ad network i think. With 1000 visitors not even a $. Earning in cents. Site has topics mainly related to finance. July was much better month.

[kovi]

Those that have signigicant decrease in CTR, have you checked if you have the rectangular button style arrows on your ads? I see a huge drop when they remove it from the ads and this happens with all my blog posts after some time. I guess people are clicking there by mistake and Adsense is then adjusting its own ads to not show the arrows.

[RedBar]

Thank heavens for tablets Wednesday, they out-earned desktops by 36% with an EPC 231% higher!

[Jewells]

Mine adsense has fallen off as well. Had a little spike yesterday. How's it going with everyone else?

[RyuUK]

CTR was pathetic again today. Big surprise.

[avalon37]

Another below average week, and here is my latest observation. Over the past 4+ years on my main site I'd say 1/2 the clicks come from dinnertime to bedtime. Google Analytics confirms this. This month, according to AdSense data, which I now how more reason than ever to question, people are clicking a lot less during my peak hours. It makes no sense. My CTR is not down THAT much, but I don't understand Google "telling" me that now my best time of day is more mid morning. I just simply don't believe their reporting anymore. Not much I can do about it, short of not doing business with them, but their numbers don't make any sense to me the last 2 weeks.

[ian_D]

I've seen a similar pattern but I don't think google is entirely responsible.

I think it's more likely a continuation of the 512k problem. There's no way human behaviour changes so drastically from day to day, not enough to account for the messed up traffic numbers I'm seeing.
I just don't know why this isn't being properly monitored and discussed by media or those it's affecting.
ISP's and upstream providers are still screwing around and not admitting they sat on their asses too long.
I figure it's cost me several hundred dollars since Aug 14th, and I'm just a small player.
It's not just a problem with a few small backwater ISP's either like we were told, this involves providers at all levels.
Charter was affected yesterday but won't discuss the details.

[kmov.com...]

Shaw was also affected again today.

I just hope they've done most of their patching and rebooting this weekend. Hopefully now this is the worst of it and things will get back to normal soon.

[Play_Bach]

I gave up on AdSense daily reports a long time ago. Doesn't mean I don't check my account more than I should, but it does mean I take very little stock in what they report as having any relationship to what's going on.

This month is no exception, with wide swings in click counts and earnings on some days for seemingly no reason whatsoever. August 18,19 were very low and then yesterday was up triple the daily average. Then comes today with the lowest totals all month. Sure AdSense, whatever you say.

[RedBar]

The last couple of days have seen my worst US performaces of the year, probably ever. PVs average however CTR down at 37% and earnings down to 32.5%.

I can't even blame it on the UK holiday weekend, that was completely normal which surprised me.

[jmccormac]

Bad day yesterday. Bad day today.

Regards...jmcc

[RedBar]

I'm now expecting a disaster day, I can't get access to many, many well-known sites, I assume the 512k bug ... my sites are up however whether people can access them is another thing altogether.

[avalon37]

Something very interesting is going on today. My average CPC is like 10x normal and it doesn't look like 1 person clicking on multiple ads. And it's text ads making it even more surprising/confusion. It's not rare to see some expensive display clicks, but rare on my site to see $$$ text clicks.

[avalon37]

And Google takes away all the expensive clicks - shocking.

[RedBar]

I've had that a few times and just as you say the clicks looked perfectly valid, I could even give Google all their details but no, they simply delete a few Dollars for whatever reason.

And WTH happened Tuesday? My second-highest day of the month and more than Saturday/Sunday and Monday combined.

No longer can it be called a roller coaster ride, these troughs and peaks simply wouldn't be allowed!

[avalon37]

CPC prices WAY up last 2 days which makes little sense given that it's end of month when prices typically fall.

[avalon37]

Wow, mobile CPC prices were terrible for me this month.

[MrSavage]

Thing had to be broken yesterday. Anyone else experience shockingly low earnings yesterday?

[netmeg]

Nope.

[jmccormac]

@MrSavage Earnings have been rather dire for a while. Not sure if it is related to that network problem with routers. However Time Warner had some issues and some US traffic might have been lower than usual for US based sites.

Regards...jmcc

[Jewells]

Yep.