April 2013 AdSense Earnings and Observations

The rollercoaster ride continues

[JCKline]

I'm hoping April brings more than flowers, as March ended pretty poorly on my end. What's to come...

[breeks]

It seems my sites they are getting invalid clicks from Germany each day.

Contacted G and got this from rep

The decrease in CPCs you're experiencing is due to an increase in clicks with no increase in advertiser spend. The majority of these additional clicks are invalid and were likely caused by a third party process. These invalid clicks were filtered automatically by our system so your account remains in good standing and no action is required on your part.

I'm now trying to find out how and which ip from Germany to block. Sites have absolutely nothing to do with Germany.

Thought is was China but found in the Adsense CP you can view revenue from each country Germany it is. :(

[breeks]

Quick update: G rep recommends keeping ads on affected pages, index page on two sites.

CPCs may be down but our systems are filtering automatically

So if your CPC has gone down over the last few weeks you might want to dig a little deeper.

In Adsense performance report it breaks down revenue for each county and I can clearly see 20% CTR from Germany. South Africa 40% CTR. China only 6% Loads of clicks no revenue.

Interesting report I never knew was there. :)

[Lame_Wolf]

Someone must be doing okay..."Online advertising revenues helped Google's net profit climb to $3.35bn (£2.19bn) in the first three months of the year, up 16% on a year ago." [bbc.co.uk...]

But this part wasn't good... "The results also suggest that Google is beginning to build confidence with advertisers. The amount paid per advert is still declining, but at a slower rate than last year."

[Jaideemaak]

A few weeks ago I went back to all text ads after running with text/image ads for quite a long time. It didn't make much difference. 99% of my clicks are on text ads and very few people click on image ads. A while ago I tested both options and CTR was lower with text/image but EPC was higher.

When I just logged in, there was a new panel. G is now recommending that I turn specific ads to text/image from text only. There is even a prediction for how much G thinks my revenue will increase each week.

There is a button on the recommendation that makes the change automatically. Who am I to argue with Google? I have followed their recommendations and turned two ads back to text/image. No doubt, more Google recommendations will follow to turn other ads back to text/image.

[ember]

Google is big on text/image. It's the combo that works best for me.

[Play_Bach]

Yesterday never recovered.

[netmeg]

Great day yesterday and good start today, which is surprising considering all the weather and news and whatnot.

[ember]

whatnot

is right. Yesterday was a wild day all around, and earnings were in the tank. Yet today is off to a roaring start.

[JCKline]

still dead here...

[netmeg]

Died here, and traffic too, but I think everyone is watching the news. Traffic is down on every site I watch, including client sites and so on.

[jpch]

Everyone is glued to the news...and Spam boxes are overflowing with anything related to Boston News.

[karkadan]

I have a sudden 15% increase of income at the last hour. I think same thing happened yesterday.

Though, earnings were good in the morning, and they got slow past mid day.

Google Adsense daily reports didn't use to behave like this.

[karkadan]

I have a sudden 15% increase of income at the last hour. I think same thing happened yesterday.

Though, earnings were good in the morning, and they got slow past mid day.

Google Adsense daily reports didn't use to behave like this.

[HuskyPup]

Friday was one of my lowest traffic days of the year, my lowest earnings' day of April at 49.9% of Thursday and with an EPC of 64.5% yet clicks were 102%.

This programme and Google search is just about totally fubard!

Oh, and so far today I've earned 0.01 ... !

[edinburgher]

This programme and Google search is just about totally fubard!

+1

[Play_Bach]

> an increase of 31% compared to the first quarter of 2012. Google Inc. reports [webmasterworld.com...]

So that's where my earnings went :-|

[JCKline]

Ad targeting is now way off! Oil spill clean up ads, REALLY?

[HuskyPup]

Mine have been customised flash drive ads all week that I've seen.

[JCKline]

Is is stuck or just dead?

[jost]

Yesterday CTR was 50% lower. Unfricken-believable.
All time record breaking low.

Also noticed googles quarterly earnings were 31% higher year over year.

Aaaaall these webmasters have lots tons of traffic from the image theft by google and their revenues soar?

Straight up thieves


Still waiting for the class action lawsuit for copyright infringement and bandwidth theft

[HuskyPup]

I have plenty of genuine users on my sites yet according to AdSense no one is clicking!

[HuskyPup]

Gone ... It's collapsed, lowest earnings' day of April and third lowest of 2013, Click volume at 50%, worse than pathetic, a couple of more days like this and AdSense will be removed ... pointless!

[JCKline]

Yet another dire day. If things don't change come Monday, it's time to explore alternatives.

[breeks]

Not too much you can do Google wants to keep visitors on its sites which means less money for sites using Adsense and other advertising. Organic results are moving down, Google ads and properties moving up = lower revenue.

Big brands seem to be getting most top results (especially ones that spend big in adwords) little brands getting pushed down. Kinda like what Wal-Mart did to the mom and pop stores.

Bottom line is less AdSense revenue. They leave us a few crumbs so we keep creating content they can use :(

[Saffron]

Mine is back up to normal "January" levels. I hope it's here to stay.

[IanCP]

@breeks

They leave us a few crumbs so we keep creating content they can use

That thought hasn't been lost on me.

[HuskyPup]

Scraping the barrel comes to mind here!

[Lame_Wolf]

Scraping the barrel comes to mind here!

It's scraped through the barrel here, and now on the mouse droppings underneath.

[Play_Bach]

Yesterday was another lousy AdSense day here too. Some consolation knowing others are sharing the same problem battling Google's algorithms and that the current climate may have nothing to do with your site. What to do about it is another problem altogether. I haven't figured that one out, yet.

[Mentat]

The problem is with the pageviews used/reported by adsense.
Those are falling gradually to year low.
Traffic is the same :( => adsense is broken...