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September 2011 AdSense Earnings & Observations

   
9:40 am on Sep 1, 2011 (gmt 0)



August 2011 was better than I expected, is everyone ready to get back to work and do some serious clicking in September?
7:08 am on Sep 18, 2011 (gmt 0)

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Another way above average day again yesterday. As I look at my site, the Ads seem to remain the same as they've always been. I've had a few more clicks each day than in previous months, but not enough to explain the difference in earnings.
10:20 am on Sep 18, 2011 (gmt 0)



Hmmm...not overly pleasant reading for the past two days:

Overall Click volume 117%
USA Click volume 126%
Overall EPC 80%
USA EPC 72%

Why the sudden overnight fall in US EPC when it has remained consistent for several weeks now? The advertisers seem to be the same but as always it's hard to tell.
12:51 pm on Sep 18, 2011 (gmt 0)

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seem to be in the same boat with you Husky.
1:43 pm on Sep 18, 2011 (gmt 0)

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Ditto, with Husky.
7:31 pm on Sep 18, 2011 (gmt 0)

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traffic is almost the same since first hit by panda in february, yet the ctr rate this month is way down, CPC is down, Page RPM is almost half than what it was last month, and basically it is going to be really bad in September. What could be the reason? I was thinking that advertisers in my niche could be spending less, but i feel it is something else.

From my point of view google is starting to become a big waste of time, and that applies so search, adsense and google+
9:59 pm on Sep 18, 2011 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Usually in September I start really slow, and build to a pretty good finish by month's end (more seasonal sites) but for some reason this year I had a really big start, a really big (and worrisome) dip, and now it's back doing quite well again. Definitely a head scratcher, but net result is that right now I'm about 50% above last September. So I guess it's good.
10:26 pm on Sep 18, 2011 (gmt 0)

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September started off with a BIG bang. Now, it's fizzling out.
12:04 am on Sep 19, 2011 (gmt 0)

WebmasterWorld Senior Member play_bach is a WebmasterWorld Top Contributor of All Time 5+ Year Member



Low day so far. Hope it picks up!
7:05 am on Sep 19, 2011 (gmt 0)

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Sunday has ended with pitiful EPC and terrible earnings.
7:39 am on Sep 19, 2011 (gmt 0)

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adsense is turning into a joke...
9:48 am on Sep 19, 2011 (gmt 0)

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Sunday well below average, hoping for better Monday.
1:41 pm on Sep 19, 2011 (gmt 0)

WebmasterWorld Senior Member ken_b is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Well it's obvious you guys just don't have enough ads on your pages. I bet some of you even have actual content above the fold!

Oppps, I seem to be channeling the AdSense Optimization Team again.... I'll run and hide now....:)
.
3:17 pm on Sep 19, 2011 (gmt 0)

WebmasterWorld Senior Member play_bach is a WebmasterWorld Top Contributor of All Time 5+ Year Member



Yesterday earnings back down to 50%. :-(
5:58 pm on Sep 19, 2011 (gmt 0)

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CTR is really stuck today! Impressions climb and I'm getting some PPI revenue, but where are the clicks?
6:01 pm on Sep 19, 2011 (gmt 0)

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Back down to an average day yesterday, and looking pretty average today.
6:50 pm on Sep 19, 2011 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Niiiiiiice.
7:44 pm on Sep 19, 2011 (gmt 0)



Had a fairly good yesterday, and today seems to be okay-ish (for this month, that is).

This month, however, is 16% down on CPC (compared to August) and 13.8% down on CTR (again, compared to August). [Naturally that CTR is relative, not the absolute CTR drop!]
8:01 pm on Sep 19, 2011 (gmt 0)

WebmasterWorld Senior Member play_bach is a WebmasterWorld Top Contributor of All Time 5+ Year Member



So far, another low earnings day here too.
8:06 pm on Sep 19, 2011 (gmt 0)

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CTR hasn't moved all day!
8:11 pm on Sep 19, 2011 (gmt 0)



My EPC seems to have gone back to normal for the moment with earnings more or less where I would have expected considering, insofar as overall traffic is concerned, I'm having to make educated guesstimates for loss of traffic due to a big database update.

The good thing is G has picked-up on it and is already showing the new pages...along with loads of error pages!
1:11 am on Sep 20, 2011 (gmt 0)



EPC is about half of what it was in August. :( 1st week of September was good, then a nose-dive to about 40% drop in revenue. Sad month. :/
7:30 am on Sep 20, 2011 (gmt 0)



I had my best day ever on Adsense today and the last 3 days have been really good - the last 3 days are exactly on target of where I thought I'd be now. I'm not bragging or anything because the last 3 months have been horrible overall, and post-Panda things have been bad (despite my traffic going up). The last 3 days the CTR and eCPM were back to where they were before Panda (which is double what they had been the last several months). I don't know what changed.
11:27 am on Sep 20, 2011 (gmt 0)

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Monday was very good, Tuesday off to a very slow start.
8:44 pm on Sep 20, 2011 (gmt 0)

WebmasterWorld Senior Member play_bach is a WebmasterWorld Top Contributor of All Time 5+ Year Member



Stuck.
10:29 pm on Sep 20, 2011 (gmt 0)

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Stuck.

hope so coz it's really bad :(
1:28 am on Sep 21, 2011 (gmt 0)

WebmasterWorld Senior Member play_bach is a WebmasterWorld Top Contributor of All Time 5+ Year Member



Five hours later, very little change.
2:27 am on Sep 21, 2011 (gmt 0)

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Five hours later, crawled back to low average. Doesn't make up for 3 terrible days.
7:44 am on Sep 21, 2011 (gmt 0)

WebmasterWorld Senior Member



Great day yesterday. I think I've only had two below average days all month.
8:07 am on Sep 21, 2011 (gmt 0)

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Tuesday ended on average note.
8:48 am on Sep 21, 2011 (gmt 0)

WebmasterWorld Senior Member play_bach is a WebmasterWorld Top Contributor of All Time 5+ Year Member



Yesterday never got any better. Closed under 30% average earnings with the lowest click count in months.
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