Another way above average day again yesterday. As I look at my site, the Ads seem to remain the same as they've always been. I've had a few more clicks each day than in previous months, but not enough to explain the difference in earnings.
traffic is almost the same since first hit by panda in february, yet the ctr rate this month is way down, CPC is down, Page RPM is almost half than what it was last month, and basically it is going to be really bad in September. What could be the reason? I was thinking that advertisers in my niche could be spending less, but i feel it is something else.
From my point of view google is starting to become a big waste of time, and that applies so search, adsense and google+
Usually in September I start really slow, and build to a pretty good finish by month's end (more seasonal sites) but for some reason this year I had a really big start, a really big (and worrisome) dip, and now it's back doing quite well again. Definitely a head scratcher, but net result is that right now I'm about 50% above last September. So I guess it's good.
My EPC seems to have gone back to normal for the moment with earnings more or less where I would have expected considering, insofar as overall traffic is concerned, I'm having to make educated guesstimates for loss of traffic due to a big database update.
The good thing is G has picked-up on it and is already showing the new pages...along with loads of error pages!
I had my best day ever on Adsense today and the last 3 days have been really good - the last 3 days are exactly on target of where I thought I'd be now. I'm not bragging or anything because the last 3 months have been horrible overall, and post-Panda things have been bad (despite my traffic going up). The last 3 days the CTR and eCPM were back to where they were before Panda (which is double what they had been the last several months). I don't know what changed.