Forum Moderators: martinibuster
My question is; are there really people out there making real money from Adsense? (like over $100 daily) and what sort of (real) visits numbers do I need before I'm able to acheive this?
Seb
AdSense can perform all the way from spectacularly in some niches to pathetically in others.
As Piatkow says, there are many variables. CTR rates, for example, can vary enormously from one niche to another.
Generally, AdSense will perform much better if you can attract interested visitors to your site who will not only click on a Google ad but also take some sort of action as a result (buying decision etc.). Clearly, some niches are much more likely to attract that type of a visitor than others.
Some niches have a far more limited supply of advertisers related to their subject matter than others. This will obviously have a huge impact on your AdSense results.
it is fair to assume that if you have a decent website that provides useful information to people, you will need somewhere between 3 and 8 thousand good-quality visitors to make US$100 bucks daily.
I think that's a fair approximation and then, generalising, if one is Markus007 in the right niche at the right time with the right knowledge and abilities, then USD 1,000+ per day is within reach or even USD 3 million in 3 months! Try here:
[webmasterworld.com...]
I seem to be spending 50% of my time trying to keep the damm CPC up.
Your EPC is something over which you have no control thanks to so-called Smart Pricing, mine varies between USD 0.01 ~ 2.00.
Conventional wisdom says that too many ad units will affect your EPC, this certainly used to be true however whether it still is I am not so sure.
What does affect your EPC is how much competition is there for your ad space. Just check your keywords in Google.com and check how many ads are across the top in yellow, normally 3, and how many pages of sponsored links there are.
The more pages the better the chance of higher EPCs and usually the ads on the first couple of pages are the ones you want to see on your site.
Right, right, yes, yes! It's crazy watching what catches fire and what languishes, almost seems random but of course it's not. Brett's pyramid structure is a good way of visualizing a Master Topic with ever granular sub-topics the deeper you click into the site.
Forgive me for over simplifying this, but I'm often approached by others who want to earn their living from AdSense and they want to know what it will take. I tell them that basically a penny per unique, organic visitor is what they should expect.
After a few moments of doing the math, they have a pretty good idea of why they are making $2 a day instead of $1,000.
I tell them that basically a penny per unique, organic visitor is what they should expect.
That's a good rule of thumb. Once you get the hang of targeting things properly you can drive your eIPOV (estimated Income per Organic Visitor) up to $0.10 or more. But when you start out expecting nothing more than $0.01 will keep your feet on the ground (and your nose to the grindstone).
Like dataguy, I, too, favor the earnings/visitor metric. I aim a couple of pennies higher than his example.
That's a good rule of thumb. Once you get the hang of targeting things properly you can drive your eIPOV (estimated Income per Organic Visitor) up to $0.10 or more. But when you start out expecting nothing more than $0.01 will keep your feet on the ground (and your nose to the grindstone).
In 1997 I read an article about a "web-preneur" who was hiring programmers to build sites, knowing that he could convert the traffic into a penny per visitor, so I've been thinking about the eIPOV of 1 cent for over decade.
My main site earns a little bit more than this, but over the years I'd say that I have talked to as many people who say they earn less than this as I have talked to people who earn more. I guess this means that 1 penny is close to the median, if not the average.
If I could find someone to advise me to make my earnings 10 cents per visitor instead of what it is, I'd could buy them a house in exchange and still make a profit my first month!
basically a penny per unique, organic visitor
Yep, that's a very good rule of thumb and valid for my sites, too.
I find that the revenue per unique organic visitor is more solid than anything else in the Adsense program. In fact, I even think that eCPM and CPC are depending on (and a function of) the number of unique organic visitors rather than depending on advertisers bid.
if you are seeing 5k hits per day, this could easily translate into 1500 unique visitors per day (what is a "hit" for you?). Then the rule of thumb would be OK (5000 hits --> 1500 uniques --> $15.00).
Unless you are running a page where 1 page = 1 hit = 1 unique. Which would be a very strange page and probably aimed at high CTR (the term 'MFA' comes to mind). Which then would be probably hit by low EPC and eCPM.
I'm finding as the traffic has creeped up and up over the months, its hardly effecting my daily earnings.
That is an anomaly myself and other site owners I know seem to have experienced for a long time. It appears the more new sites you have running Adsense and more Adsense pages with traffic have a mysterious reverse correlation to revenue, which is the opposite of what effect you would think more websites and traffic would have.
Some folks are guessing G knows you have a lot of sites and/or pages on Adsense and somehow in-effect penalizes you.
basically a penny per unique, organic visitor is what they should expect.
If by organic visitor you mean Adsense Page Impressions that estimate is very accurate vs my own stats, i.e. for this month earnings are 1.2 pennies per Page Impression. March and Feb my number was 1.1 pennies.
This looks to be a unique and valuable metric which I never heard about before. Thanks for mentioning it.
P.S. Is there a difference between the term organic visitors and page impressions?
That is an anomaly myself and other site owners I know seem to have experienced for a long time. It appears the more new sites you have running Adsense and more Adsense pages with traffic have a mysterious reverse correlation to revenue, which is the opposite of what effect you would think more websites and traffic would have.
Yeah, I used to complain about this too, but I now have a new theory:
It seems that when I work on improving end-user experience on one of my sites, it always increases in CPM. When I leave a site alone to work on other sites, CPM drops. This makes me wonder if Internet growth and increased competition means that any site which is not improving end-user experience is actually losing ground.
I think it has been established that end-user experience is somehow connected to CPM. My suspicion is that getting more sites and more visitors is not enough, end-user experience has to be improving just to maintain CPM with AdSense.
Thanks
Total Sessions Served11188
Total Hits133763
Total Page Hits23661
Total Non Page Hits110102
Total Session Duration955046s
Total Transferred 3.09 GB
Server Activity Averages
Total Sessions Served11188
Average Hits Per Session11
Average Page Hits Per Session2
Average Session Duration85s
Average Transfer/Session 289.86 kB
Page views per session breakdown
3982 (36.7%)sessions made0page requests
5114 (47.1%)sessions made1page requests
1197 (11.0%)sessions made2-5page requests
230 (2.1%)sessions made6-10page requests
155 (1.4%)sessions made11-20page requests
128 (1.2%)sessions made21-50page requests
29 (0.3%)sessions made51-100page requests
20 (0.2%)sessions made101+page requests
10,855 Unique visitors
333 Returning visitors
2.11 Pages viewed per visitor
83.8% of your visitors left after only 1 page request, not at all sticky.
That's what I see anyway!