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Related Searches on AdSense Ads

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Visit Thailand

2:24 am on Aug 7, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Has anyone noticed the Related searches on the AdSense Ads? Just below the ads are two links to a Google Related Search.

I for one do not like that as people may click on that rather than the ad.

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In fact I have now just seen one add that had no ads but just a whole bunch of links for related searches.

chiyo

2:36 am on Aug 7, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Seeing them too..

this will reduce ctr for sure.. especially on pages with just a few links..

OK so thats two links to google on every page now. a text link to adwords and now one straight to google.

We knew that any changes were possible. This may well sort out the waverers who were not sure if they were going to implement Adsense throughout their pages.

I remember many years back, google used to pay 5c for every click on a google search box on your site. I wonder if they are planning the same? :(

Visit Thailand

2:37 am on Aug 7, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



relax guys - i think they are adding more options, they are probably testing things by going live every now and then.

Am relaxed but I really do not like this as the reason to have AdSense on pages is for revenue not to increase the number of searches Google does.

Plus because of the size of the ads if you wanted to click the left ad in a banner you could accidentally click the search links instead which would leave no revenue it seems.

valortrade

2:39 am on Aug 7, 2003 (gmt 0)

10+ Year Member



This new "feature" could have "dramatic" impact on publishers - lower "everything".

Good for SE ads advertisers while "bad" for publishers.

Maybe too early to draw the conclusion. I would keep one eye on those stats.

Jenstar

2:39 am on Aug 7, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I am guessing this move is permanent not temporary. When you log into your control panel at AdSense, their AdSense ad examples now show the ads with the "Related Searches:• term " on the bottom. If they were only testing it out for a few hours, they probably wouldn't have bothered to change the ad examples.

Visi

2:40 am on Aug 7, 2003 (gmt 0)

10+ Year Member



chiyo not so bad in banners, but in skyscrappers if only 1 ad is serving up 10 links to related searches. In banners small, in unfilled skyscrapper ads is huge:(

chiyo

2:42 am on Aug 7, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



<think> Is this pirating, or fair game? and is displaying adsense now a sign that a publisher is "selling out" seeing most of their links now go to google for similar sites and adwords. </think>

Maybe it will cause only serious content publishers who are confident of their brand and site to use adsense to any extent in the fullness of the time. So I can see at least one silver lining.

the final effect may be that people who are looking to buy will have an extra link to leave your site without any compensation - and probably click on the same adwords from the google serps they were directed to which were on your site to start with. I think its unlikely they will return to your site from the google serps, unless you have a very original niche, and leading site, and they would be highly unlikely to click on the ad after returning.

I can already see certain people chuckling and snickling surriptuously this morning. (other affiliate and ad servers, overture, publishers who have not started using adsense or put much effort into it yet!

Whatever, this is a highly significant change.

[edited by: chiyo at 2:53 am (utc) on Aug. 7, 2003]

Visi

2:43 am on Aug 7, 2003 (gmt 0)

10+ Year Member



Interesting...when no ads...related searches replaces charity ads....lists out 10 related searches in skyscrapper

RobbieD

2:44 am on Aug 7, 2003 (gmt 0)

10+ Year Member



With Yahoo/OV and MSN coming out with search solutions this is yet another way to keep people searching at Google.

If only they could track these searches and credit the publishers... That would be awesome!

[edited by: RobbieD at 2:45 am (utc) on Aug. 7, 2003]

Jenstar

2:48 am on Aug 7, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



A newly generated page on one page of my site shows a white box instead of charity ads with "This blank space brought to you by Google". I think I'd rather have charity ads than a big white nothing on my page that is from Google. No related searches listed at all.

Bluesplinter

2:58 am on Aug 7, 2003 (gmt 0)

10+ Year Member



This blank space brought to you by Google

Me too... but in fact, the "blank space" on my site is courtesy of me, because I'm the one paying for it.

Not cool... not cool at all.

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